Introduction to Twitter

2,551 views

Published on

A brief and highly visual introduction to Twitter.

1 Comment
2 Likes
Statistics
Notes
  • Some great pages about twitter. I have found the automated tweet system has helped me a great deal getting followers on twitter.
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
No Downloads
Views
Total views
2,551
On SlideShare
0
From Embeds
0
Number of Embeds
16
Actions
Shares
0
Downloads
0
Comments
1
Likes
2
Embeds 0
No embeds

No notes for slide

Introduction to Twitter

  1. 1. INTRODUCTION TO TWITTER<br />HOW TO GET STARTED & EFFECTIVELY USE IT<br />
  2. 2. Intro To Twitter<br />What Is Twitter<br />How To Get Started<br />How To Use It<br />
  3. 3. Intro To Twitter<br />What Is Twitter<br />How To Get Started<br />How To Use It<br />
  4. 4. Intro To Twitter<br />What Is Twitter<br />Instant messaging on crack<br />“Micro-blogging” platform<br />140 character updates<br />Simple<br />7 million users<br />
  5. 5. Intro To Twitter<br />What Is Twitter (Good For ?)<br />Instant communication<br />Quickly share information with others<br />Building relationships & authority<br />Reach people who are already interested in you<br />Find people who are looking for something<br />
  6. 6. Intro To Twitter<br />What Is Twitter (Good For ?)<br />Get news and current event updates<br />Keep track of friends<br />Share thoughts & opinions<br />Connect with like-minded people<br />
  7. 7. Intro To Twitter<br />What Is Twitter<br />Twitter is based on one simple question:<br />“What are you doing?”<br />
  8. 8. Intro To Twitter<br />What Is Twitter<br />Constantly updating your feed with peoples tweets from people you are following.<br />
  9. 9. Intro To Twitter<br />What Is Twitter<br />How To Get Started<br />How To Use It<br />
  10. 10. Intro To Twitter<br />Getting Started<br />http://www.twitter.com<br />Sign In<br />Sign Up<br />
  11. 11. Intro To Twitter<br />Getting Started<br />Create an account<br />Use unique information<br />Use information which others can easily identify you with<br />
  12. 12. Intro To Twitter<br />Getting Started<br />Suggested People to Follow<br />Usually top users or celebrities on twitter<br />Follow a few just to begin building your followers and to get an understanding of how Twitter works<br />
  13. 13. Intro To Twitter<br />Getting Started<br />Your Home Screen<br />What are you doing?<br />Twitter feed<br />Toolbar<br />
  14. 14. Intro To Twitter<br />Getting Started<br />Toolbar – 3 sections<br />Top (info area)<br />Middle (search & trends)<br />Bottom (friends & feed)<br />
  15. 15. Intro To Twitter<br />Getting Started<br />Toolbar – 3 sections<br />Top (info area) – displays number of people you are following and how many are following you. Access to your different feeds.<br />
  16. 16. Intro To Twitter<br />Getting Started<br />Toolbar – 3 sections<br />Top (info area)<br />@ feed = tweets others have sent which mention your twitter name<br />
  17. 17. Intro To Twitter<br />Getting Started<br />Toolbar – 3 sections<br />Top (info area)<br />Direct messages – messages sent to only you. You can send direct messages to others. To send a direct message (DM) you must be following that person.<br />
  18. 18. Intro To Twitter<br />Getting Started<br />Toolbar – 3 sections<br />1. Top (info area) - favorite tweets - archive interesting, funny or complimentary tweets<br />
  19. 19. Intro To Twitter<br />Getting Started<br />Toolbar – 3 sections<br />2. Middle (search & trends) – search for relevant topics or see the Top 10 trending topics. Great for finding people looking for or talking about something… i.e. Business cards<br />
  20. 20. Intro To Twitter<br />Getting Started<br />Toolbar – 3 sections<br />3. Bottom (friends & feed) – quick access to the newest people you are following, add new people & add your twitter feed to and RSS reader<br />
  21. 21. Intro To Twitter<br />Getting Started<br />Navigation Bar<br />Quick access to common tasks on twitter.com<br />
  22. 22. Intro To Twitter<br />Getting Started<br />Customizing your Twitter.com account<br />Settings – change options to personalize your twitter experience <br />
  23. 23. Intro To Twitter<br />
  24. 24. Intro To Twitter<br />What Is Twitter<br />How To Get Started<br />How To Use It<br />
  25. 25. Intro To Twitter<br />How To Use It - business goals<br />Find customers through search and monitoring topics which we currently don’t reach through other marketing campaigns.<br />Engage with current clients – answer questions, handle crisis, thank them for their business<br />Announce specials, promos, events<br />Show involvement from multiple sources inside company<br />
  26. 26. Intro To Twitter<br />How (not) To Use It – business account<br />Don’t talk down other companies or individuals<br />Don’t share detailed personal information <br />Don’t use profanity<br />Don’t post a large string of tweets in a short amount of time<br />
  27. 27. Intro To Twitter<br />How To Use It – Finding People & Topics<br />Use the search feature to find people, topics or trends which are interesting to you.<br />Search topics with “” around what you are looking for… i.e. “business cards”<br />Search for trends with hash tags… i.e. #printing<br />
  28. 28. Intro To Twitter<br />
  29. 29. Intro To Twitter<br />How To Use It – Sending Tweets<br />Be brief. You have 140 characters. Communicate to the point. Provide a link if applicable. Links count to the 140 characters.<br />Re-tweet messages that others have sent by using the RT @username.<br />Don’t just send messages about about Copy Craft<br />
  30. 30. Intro To Twitter<br />How To Use It – Sending Tweets with a Link<br />Since including links in your tweet count to the 140 use a URL shortening service.<br />Bit.ly<br />Tiny URL<br />Use specific links… i.e. sending a tweet about business cards – send them to our business card page, not to our homepage.<br />
  31. 31. Intro To Twitter<br />How To Use It – Sending Tweets with a Link<br />Link shortening: turns long URLs into shorter URLs but sends them to the same webpage.<br />http://www.copycraft.com/business-card-printing to http://bit.ly/x123xc<br />
  32. 32. Intro To Twitter<br />How To Use It – 3rd Party Applications<br />Since Twitter is web-based it allows for others to write programs to work with Twitter, without having to go to twitter.com<br />You will want to begin using 3rd party applications as you acquire more followers and use Twitter more frequently.<br />
  33. 33. Intro To Twitter<br />
  34. 34. Intro To Twitter<br />How To Use It – TweetDeck<br />Allows you to organize different feeds, topics, followers into one screen.<br />Can have multiple Twitter accounts in one application.<br />Integrates many popular 3rd party applications in one place. TwitPic, URL shortening, search tools <br />
  35. 35. Intro To Twitter<br />
  36. 36. Intro To Twitter<br />Begin using Twitter… it is easy to learn and can become a powerful tool.<br />Use Twitter as a discussion not a broadcast tool.<br />Don’t waste your time or others time… create value with your tweets!<br />Follow a wide-range of people. You never know who will need to buy printing or will know someone who needs printing and can refer us.<br />
  37. 37. INTRODUCTION TO TWITTER<br />HOW TO GET STARTED & EFFECTIVELY USE IT<br />

×