The Team Here Today Brian Deignan Lisa Romesser Rachel Hammond Regional DirectorAccount Executive - Regional VP Sales , Property Management Jon Kessler Sr. Software Engineer Stacy Holden Heather Burlesci Associate Product Manager Project Director
Agenda Your Feedback Payment Solutions and Other Services Hidden Features Coming Soon! Have Some Lunch and Meet Some Friends
The Product Development Process How AppFolio features are conceived • We listen to our Users’ Feedback • Follow Market Trends • Innovate How AppFolio features come to be • Share findings with the development team • Build a feature and test it with clients • Make updates if necessary
Your Feedback is Key! Feature Requests 5,500 received in 2012 User Forum 6,000+ posts to date Usability Tests and Validation Calls 600+ in 2012
Features of 2012
Thank You! Most Number of Feature Requests submitted by: We Manage Inc. Most Forum Posts made by: Riviera Property Management
Industry Stats 15% 2% 15% 68% Check ACH Credit Card Cash or Money Order
Rent Payments – what is changing? WSJ says - 70% of Americans who accessed the internet in Q2 made an online purchase Buysight (internet research company) says - 88% of Americans made a purchase online in the past 12 months 80% of shoppers are between age 33-44 Brian says - How many checks have I written in my life?
The Old Days
Cost Cost Of Handling A Paper Check
The StoryThe 90’s called… they want their scanner back
AppFolio E-Check Always Free!
Comparison Industry AppFolio AppFolio 0% 0% 12% 12% 15% 2% 28% 15% 53% 35% 68% 60% Check ACH Credit Card Cash or Money Order Checks Check AppFolio Online ACH Credit Card Credit Cards Cash or Money Order Money Order Cash or
Credit Cards Available Now!
Credit Cards Coming Soon!
Industry StatsAppFolio 0 12% 15% 2% 26% 15% 68% 62% Checks Check ACH AppFolio Online Credit Card Cash or Money Order Cash or Money Order
How It Works No NSFs!
AppFolio Payment Services 0 0 0 12% 26% 74% 62% Checks Checks AppFolioAppFolio Online Online Cash or Money Order
Your Rent Week…
Value Added Services
Resident Screening Our reports are… Built In no separate login or duplicate entry Instant Results get your screen in 60 seconds Easy to Read Simple Storage Auto attached and stored in APM
Resident Screening Pricing
Professional Websites Website Features • Purpose-Built for Property Management • 100% integrated with AppFolio Property Manager • Custom website URL for your company • Variety of styles and colors to choose from • Basic Search Engine Optimization (SEO)
Professional Websites Advanced Features • Individual sites customized for each property, including image galleries and floor plans • Mobile version of site(s) • Google Analytics for tracking site metrics, traffic and visitors • Social media integration, including Facebook, Twitter and more • Blog
AppFolio Insurance Services Why are we seeing this trend? • Transfer risk away from owners • Gain ability to recover repair cost for damages • Increase owner’s profitability o Reduce expense of resident caused damage o Reduce property insurance rates (MFR) • Competitive advantage for fee managers
AppFolio Insurance Services“ What customers are saying: Keeping track of all our tenant policies and enforcing our insurance requirement used to be a big headache, but with everything managed right in the AppFolio software it’s just so easy to mandate renters. We now have the confidence that every unit in our portfolio is protected. Pricing
Using AppFolio Value Added Services One Underwriting Process for ALL Services Payments Screening Insurance
Mobile Apps iPhone Android
Require Full Payment
Direct Connect Expedite the bank reconciliation process Reconcile on a more regular basis Allow AppFolio to match transactions View warnings for transactions that have not been found
Help & Training
Help Resource Center help.appfolio.com Full Resource Center • Recorded trainings (65+) • Downloadable resources • Live Training registration • Online help file • Submit support requests
User Forums: Share and Succeed Together Online Community • Others best practices • AppFolio participation • Feature discussions • Accounting section • Tips & Tricks • Read, learn and contribute
Support Team: There for You email@example.com
Not a Customer Yet?•Talk to Someone Here•Ask Questions•Make Friends