HTML5 vs Native Mobile App Development: Which option is best?

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HTML5 vs Native Mobile App Development: Which option is best?

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Any company creating mobile apps today faces an important decision: NATIVE or HTML5? ...

Any company creating mobile apps today faces an important decision: NATIVE or HTML5?
Each has its advantages, but choosing the wrong one could be costly.

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  • Great slideshare. I can offer an insight to Native vs HTML5, from a cost perspective.

    It currently costs about 20,000 USD to build and market a native app. With HTML5, the cost can be reduced to around 5,000 USD.

    My thesis revolves around the fact that end consumers are increasingly having 3-second attention spans. For businesses (and brands) to engage them, it doesn't make sense to place all your eggs in one basket (creating blockbuster app), because content shelf life is so short these days. App Stores are overcrowded, and rising above the pile requires a significant investment in user acquisition.

    A recent blog post I wrote highlights the details the development and user acquisition cost:
    www.marketjs.com/blog/would-a-brand-spend-$20000-to-acquire-10000-users
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  • You won't need to choose whether your app should be native or HTML5 as there're lots of cloud-based services which allow making a single app that's distibuted to all major platforms such as iOS,Android and HTML5. I'm using Snappii service currently because they offer great features that can be implemented even without coding.
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  • Had great experience with those kind of things, Phonegap is quite buggy, if you want to end up rewriting your app in native then feel free to use it, many companies decided to throw that freaky thing away and go native. In other hand, if you are planning to do a Shopping list app, then this is best solution. For other more professional stuff It is imperative and wise to go native.. and that's it, no further discussion, nothing else to be said, nothing else to be stated.. Stay away from that as far as possible.
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  • Mobile apps offer an abundance of benefits to consumers and internal employees/operations. The ability to collect and immediately transmit data eliminates paper processing, improves data flow, and adds a competitive edge to any organization.
    Come learn from experts about industry best practices for Airline mobile apps and how leveraging apps can increase productivity, decrease expenses and streamline operations.
    https://attendee.gotowebinar.com/register/4387234265463548416
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  • http://fiverr.com/mcyrus/do-12-article-submission-service
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  • 1. MAY THE BEST APP WIN vsMOBILE DEVELOPMENT
  • 2. Any company creating mobile apps today faces an important decision NATIVE or HTML5?Each has its advantages, but choosing the wrong one could be costly NATIVE APP HTML5 APP A device-specific program tailored to amobile device and its associated operating A web-based program designed to run on system, such as iOS or Android. any mobile device via a browser.
  • 3. 1.25 MILLION APPS TODAY 650k iOS Only 6% of apps (75,000 out of 1.25 million) targeted for development in HTML5*500k Android 94% native 100k Microsoft *according to Appcelerator/IDC’s Q2 2012 survey
  • 4. USER EXPERIENCE PERFORMANCE FRAGMENTATION MONETIZATION SECURITY AVAILABILITY OF CROSS-PLATFORM TIMELINESS OF NEW UPDATES ANDPROGRAMMING EXPERTISE DEPLOYMENT COSTS OS INNOVATIONS DISTRIBUTION CONTROL
  • 5. ONLY NATIVE APPS CAN DELIVER THE BEST USER EXPERIENCES, LEVERAGING THE FULL CAPABILITIES OF THE DEVICE AND OS TO OFFER INNOVATIVE WAYS OF DOING THINGS. The biggest mistake we made as a company was betting too much HTML5 on HTML5 as opposed to native. DO YOU WANT advocates believe It just wasn’t ready. “GOOD ENOUGH”the user experience OR DO YOU WANT today is “good THE BEST? enough.” — Mark Zuckerberg, Sep. 2012
  • 6. accounts tied to credit cards paid out to developersHTML5 LACKS AN APP STORE-TYPE MONETIZATIONMODEL. NO MARKETPLACE = FEWER DEVELOPERS.
  • 7. Native apps require a new build-out for every platform. HTML5 offers the promise of “write once, run anywhere” — but that promise is not a reality today.DIFFERENT TYPES OF BROWSER INTERPRETATIONS OF HTML5 MAKE “write once, run anywhere” MORE LIKE “write once, optimize everywhere.”
  • 8. HTML5 gives developers complete control of distribution and lets them deliver apps directly to users via browsers, rather than putting them behind a third-party wall like an app store. THIRD-PARTY CONTROL, HOWEVER, LEADS TO FASTER INNOVATIONIOS GETS AN ANNUAL NEW RELEASE MEANWHILE, HTML5 HAS TAKEN FIVE AND ANDROID FEATURES MULTIPLE YEARS TO BE RATIFIED BY THE W3C. NEW RELEASES EVERY YEAR.
  • 9. HTML5 SOURCE CODE IS MUCH EASIER TO ACCESS AND CORRUPT. DATA AT REST (CACHED) CAN BE SECURED AND ENCRYPTED IN NATIVE APPS - BUT NOT HTML5 APPS. DATA IN TRANSIT (DOWNLOADING AND UPLOADING) CAN BE SECURED IN BOTH NATIVE AND HTML5 APPS, BUT SECURING HTML5 DATA COMPROMISES SPEED.
  • 10. WHEN YOUR USERS DON’T WANT TO DOWNLOAD AN APP WHEN YOUR INFORMATION IS CONSTANTLY UPDATINGWHEN YOU DON’T WANT APPLE OR GOOGLESTANDING IN YOUR WAY
  • 11. WHEN YOU WANT THE BESTUSER EXPERIENCEWHEN YOU WANT TO MONETIZEYOUR APPWHEN YOU WANT YOUR DATATO BE SECURE
  • 12. http://bit.ly/VChQ8vTO LEARN MORE ABOUT APPCELERATOR’S MOBILE DEVELOPMENT PLATFORM TO BUILD AND MANAGE CLOUD-CONNECTED NATIVE APPS ACROSS MULTIPLE DEVICES, VISIT