How we Live Today is how we Work Tomorrow
We know how to be digital as consumers, but do we know how to be digital as businesses? Apigee CEO Chet Kapoor kicked off his keynote address at I ♥ APIs 2015 with this question.
14. Apigee Sense
The first intelligent API
security product
Apigee Health APIx
API solution to help hospitals deliver
patient-centric, digital healthcare
First API management integration
with Pivotal's Cloud Foundry PaaS
Insights partnership
with Accenture analytics
20. The digital revolution is
dramatic
For every 100 people in the world there are…
95
mobile
subscriptions
40
internet
users
32
active mobile -
broadband
subscriptions
25
social media
users
21. The digital revolution is
dramatic
and fast
Time to reach 100 million users world wide
Telephone
Mobile Phone
WWW
iTunes
Facebook
Instagram
Candy Crush Saga
1878
1979
1990
2003
2004
2010
2012
75 years
16 years
7 years
6 years, 5 months
4 years, 6 months
2 years, 4 months
1 year, 3 months
22. The digital revolution has
been a personal one so far
Immediate Intelligent
5km
Interconnected
23. How we live
We know how to be
digital as consumers
How we work
We are moving slowly to
be digital as businesses
29. New Reality: Two-speed Enterprise
DIGITAL EXPERIENCE
CRM ERP Data Warehouse Database
SYSTEM OF RECORD
ESB /Integration Data Lake
30. New Reality: Two-speed Enterprise
DIGITAL EXPERIENCE
SYSTEM OF ENGAGEMENT
CRM ERP Data Warehouse Database
SYSTEM OF RECORD
ESB /Integration Data Lake
31. From control to context
Processes
guiding principles
interaction patterns
Roles
small x-functional teams
end-2-end responsibility
Communication
transparent and open
pull vs. push
33. New Reality: Digital value chain
B2C
B2E
B2B
User App Developer API API Team Backend
customers partners employees
34. From an army of workers to a
network of makers
• customers activated
• users as product managers
CUSTOMERS
• ecosystem innovation
• extend and complement
PARTNERS
• on boarding & analytics
• x-company innovation
INTERNAL DEVELOPERS
• enterprise data at core
• unlock core value
SYSTEM OF RECORD
36. ▪
▪
▪
▪
▪
New Reality: Digital scale
from millions
of users to
billions
from limited data
to massive data
capture and
usage
From connecting
humans to programs
to programs to
programs
37. Every Interaction Matters
availability @scale
Fault tolerance
Programs must function
even when errors occur
Continuous delivery
Bite-size
innovation
Monitor
Monitor across all
programs
38. Every Dollar Counts
Don’t wait
around
Ride the
demand curve
Automate,
automate, automate
efficiency @scale
42. machines can
Every interaction must be intelligent
Intelligence @scale
identify malicious
API traffic
sift signal
from noise
know what your
customers might
buy next
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46. The pace of digital acceleration
HealthcareTravel and Leisure Retail Media and
Entertainment
Financial /
brokerage
Telco /
Communications
API Call Volume
47. About 15% of customers are
over 100 years old
UNDER 100 YRS
3.5x
OVER 100 YRS
33x