Andy PetroskiDirector & Assistant Professor ofLearning TechnologiesHarrisburg University of Science &Technology           ...
cKcConsultantsHarrisburgUniversity                                         Karen Lubrecht              Owner, Founder & Hy...
Harrisburg                                    University                                    CAE&LTAndy PetroskiDirector of...
pitfalls and expectationsDo you currently                            Designconduct webinars for        Technologytraining?...
logistics
location           Is your audience and your team            global?            within the US?            within your t...
appropriate time                   When?
marketing Who should attend? What is in it for them? Why is your session unique?                               Webinar
marketing Where do they find info?                            Webinar
attendance expectations
communication to attendees
webinar introduction
audio & media
energy and tone of voice“In 1930, the Republican-controlled House of Representatives,in an effort to alleviate the effects...
energy and tone of voiceHow do you end up with a boringfacilitator?Facilitator who has taught the course in theclassroom i...
energy and tone of voiceHow do you end up with a bad                             What can you do?facilitator?Facilitator w...
pacing           What         time is it?                                      speed | frequency
engagement . screen design• Remember that after audio, visuals are the most important part of  the session. Good visuals c...
engagement . screen design    KEEP IT SIMPLE, STUPID             K.I.S.S.
engagement . screen design       +                  =
engagement       Digital         Mental          Physical•   Polls        •   Rhetorical   •   Stand on the desk•   Chat  ...
engagement     Groups                                    Individuals                                            Rhetorical...
engagement . accountability1.2.
assessment & feedback
creating a community
questions & feedback
resources• DO NOT DISTURB template• Attendee Submitted Pitfalls and Questions• *144 Tips on Synchronous eLearning (eLearni...
other opportunities                        Attend in Harrisburg or Online!Workshop: Techniques for Successful Webinars and...
feedback survey
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Good Webinars Gone Bad: Avoid the Pitfalls of Webinars and Virtual Classes

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We’ve all experienced them as attendees; the good, the bad, the ugly webinars. But, what makes a good webinar good and bad webinar bad? The presenter and the presentation material are a key to the experience, but so are many other little details. Attend this session to explore many of the before-and-after details of a webinar that can make or break the experience.

What is your process and webinar preparation checklist? Have you considered time zone differences in your promotional message? Have you established the location from which the presenter will participate? What information will you provide the audience when they enter the webinar?

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Good Webinars Gone Bad: Avoid the Pitfalls of Webinars and Virtual Classes

  1. 1. Andy PetroskiDirector & Assistant Professor ofLearning TechnologiesHarrisburg University of Science &Technology Karen Lubrecht Owner, Founder & Hybrid Learning Consultant cKc Consultants Corporate Faculty Harrisburg University of Science & Technology
  2. 2. cKcConsultantsHarrisburgUniversity Karen Lubrecht Owner, Founder & Hybrid Learning Consultant cKc Consultants ASTD Corporate Faculty Harrisburg University of Science & Technology
  3. 3. Harrisburg University CAE&LTAndy PetroskiDirector of Learning TechnologiesAssistant Professor of LearningTechnologiesHarrisburg University LTMS
  4. 4. pitfalls and expectationsDo you currently Designconduct webinars for Technologytraining? TeamYes – 66%No -34% Webinar before | during | after
  5. 5. logistics
  6. 6. location Is your audience and your team  global?  within the US?  within your time zone?
  7. 7. appropriate time When?
  8. 8. marketing Who should attend? What is in it for them? Why is your session unique? Webinar
  9. 9. marketing Where do they find info? Webinar
  10. 10. attendance expectations
  11. 11. communication to attendees
  12. 12. webinar introduction
  13. 13. audio & media
  14. 14. energy and tone of voice“In 1930, the Republican-controlled House of Representatives,in an effort to alleviate the effects of the... Anyone?Anyone?... the Great Depression, passed the... Anyone?Anyone? The tariff bill? The Hawley-Smoot Tariff Act? Which,anyone? Raised or lowered” --Ben Stiller’s Character in Ferris Bueller’s Day Off, 1986
  15. 15. energy and tone of voiceHow do you end up with a boringfacilitator?Facilitator who has taught the course in theclassroom is auto-selected for webinarformatManager or leadership wants to presentInstructional design wants to present thecontent they createdExternal SME is brought in for their subjectmatter expertiseOther? (type your experiences in the textchat)
  16. 16. energy and tone of voiceHow do you end up with a bad What can you do?facilitator?Facilitator who has taught the course in the • Create a good experience for theclassroom is auto-selected for webinar facilitatorformat • Training and guidelinesManager or leadership wants to present • Project planInstructional design wants to present thecontent they created • Recordings • Multiple speakersExternal SME is brought in for their subjectmatter expertise • MediaOther? (type your experiences in the text • Engagementchat) • Attendee feedback
  17. 17. pacing What time is it?  speed | frequency
  18. 18. engagement . screen design• Remember that after audio, visuals are the most important part of the session. Good visuals can engage the audience visually as well as mentally. They are the primary focus of the virtual classroom, versus the facilitator being the primary focus in the classroom.• Use whitespace , grouping, highlighting and other graphic design fundamentals to design screens that are easy to read and digest but also require some mental processing by the attendee• Use bullets sparingly. Try to reduce the amount of text you use in general.• Use key phrases or terms as visuals. Consider white text on a black background for impact. Use the technique intermittently.• Keep it simple. Build complex visuals one element at a time.
  19. 19. engagement . screen design KEEP IT SIMPLE, STUPID K.I.S.S.
  20. 20. engagement . screen design    + =
  21. 21. engagement Digital Mental Physical• Polls • Rhetorical • Stand on the desk• Chat Questions
  22. 22. engagement Groups Individuals Rhetorical questions Physical Movement Breakout Rooms Web Quests Interactive Multimedia Chat Polls Games/Sims Workbook Stories Watch a video and report back Whiteboard Puzzles / Riddles Synchronous Asynchronous
  23. 23. engagement . accountability1.2.
  24. 24. assessment & feedback
  25. 25. creating a community
  26. 26. questions & feedback
  27. 27. resources• DO NOT DISTURB template• Attendee Submitted Pitfalls and Questions• *144 Tips on Synchronous eLearning (eLearning Guild)Complete the Webinar Feedback Polls to receive:• Webinar checklist*FREE Associate Membership Required
  28. 28. other opportunities Attend in Harrisburg or Online!Workshop: Techniques for Successful Webinars and Virtual ClassesThursday, May 23 9:00 AM – 4:00 PMRegistration is open!Graduate Course: LTMS 609: Synchronous FacilitationTuesdays, August 27 – December 10
  29. 29. feedback survey

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