Finding out about social media @ Talks and Tours


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Presentation for Social Media workshop at the University of Ulster, part of the 2010 Talks and Tours programme

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  • Web 1.0 – Microsoft Office, search engines, browsers, e-bay, e-mail etc
  • Finding out about social media @ Talks and Tours

    1. 1. Finding out about Social Media
    2. 2. First things first… <ul><li>Some basic concepts </li></ul>
    3. 3. The world is changing… always connected… time and distance don’t matter… anyone can publish… mobile access…
    4. 4. Web 1.0 Web 2.0 One way Interactive Passive reading Active networking Viewing Creating Desktop applications Web platform Hard drive storage Cloud computing Technical knowhow DIY Expensive Free (almost)
    5. 5. What is Social Media ?
    6. 6. Social Media covers…
    7. 7. Things to consider…
    8. 8. Browsers <ul><li>The software programs you need to surf the web. </li></ul><ul><li>Internet Explorer is the default browser on most PCs… </li></ul><ul><li>but there are other options… </li></ul><ul><li>FREE to download </li></ul>Google Chrome Internet Explorer
    9. 9. Who pays? <ul><li>Much social media content is free </li></ul><ul><li>With some you pay a premium for additional services </li></ul><ul><li>Some is supported by advertising </li></ul>
    10. 10. What about copyright? Creative Commons licenses make it easier to reuse other people’s content legally – and you can license your own work too.
    11. 11. Privacy These are public spaces Never post anything you don’t want to see in print Respect other people’s privacy Don’t share personal details with everyone Keep up to date with security settings Your brain is the best security device you have
    12. 12. Platforms and tools <ul><li>A quick tour of the main ones </li></ul>
    13. 13. Blogs <ul><li>Make everyone the publisher of their own content </li></ul>
    14. 14. Photo Sharing Online access to your photo albums
    15. 15. Flickr Commons Access to museum and library collections
    16. 16. Social Networks Keeping in touch, sharing, connecting Organising, marketing, responding, mobilising
    17. 17. Microblogging Updates, opinions, advice, crowd sourcing.
    18. 18. Personal Home Pages Your mail, calendar, feeds and useful stuff all in the one place when you log on.
    19. 19. Podcasts Audio and video to download - radio programmes from the archives, lectures, language courses, interviews…
    20. 20. Television The BBC iPlayer is the best known service but most TV companies now offer downloads of many of their programmes via YouTube.
    21. 21. Skype Free video phone calls over the Internet to other Skype users
    22. 22. Maps Google Maps, Google Directions and Google Earth
    23. 23. Open Courseware Lectures on audio and video from major universities
    24. 24. Delicious bookmarks Your bookmarks stored and managed online Share your links and search everyone else’s bookmarks
    25. 25. RSS feeds
    26. 26. Feeds also… <ul><li>Distribute content you create to your network of friends and family </li></ul>
    27. 27. What use is all this to me?
    28. 28. Using Social Media to learn about…