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Approaches of Companies in Germany to the Social Web

by Professor at Hochschule Darmstadt on Mar 19, 2007

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A presentation on four German Cases Studies (BASF, BMW, IKEA, Siemens) on the use of Weblogs and Podcasts in PR. The presentation was held on Euroblog 2007 by Thomas Pleil and Daniel Koempel ...

A presentation on four German Cases Studies (BASF, BMW, IKEA, Siemens) on the use of Weblogs and Podcasts in PR. The presentation was held on Euroblog 2007 by Thomas Pleil and Daniel Koempel (Darmstadt University of Applied Sciences).

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Approaches of Companies in Germany to the Social Web Approaches of Companies in Germany to the Social Web Presentation Transcript