Two issues with iPhone
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Two issues with iPhone

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iPhone shape does not match our butts.

iPhone shape does not match our butts.
iPhone was designed to be used without any cases.

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Two issues with iPhone Presentation Transcript

  • 1. two issueswith iPhone
  • 2. the hole,seems familiar?
  • 3. PART 1.those who carry the phones inthe back pocket, remain here.others may leave now.this analysis is not for your case.
  • 4. shapemismatch
  • 5. the mismatch of shapes is critical, itdoes not ease in time - phone vs. butt
  • 6. how to fix?fix phone,not butt!see how…
  • 7. shape isslightlyfriendly tothe butt
  • 8. PART II.those who bought a case for theiPhone, remain here.others may leave now.this analysis is not for your case.
  • 9. this is not thephone, designed byJony Ive and Co
  • 10. watch “Objectified” documentary
  • 11. “Feel the sense of what’simportant, what’s notimportant. Removing thingsdistracting your attention.”
  • 12. this is not a designthis was a design
  • 13. how to fix?remove thecase now!
  • 14. iPhone is still superior becauseof aesthetics, elegance, screen,graphics, performance. Please fixthe shape! Or make it bendable!iPhone has other issues, such asvariable-length “back button”with different label on it…
  • 15. appreciateyour time.thank you! Vasyl Mylko vmylko@gmail.com