Your SlideShare is downloading. ×
  • Like
  • Save
Basics of Typography
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×

Now you can save presentations on your phone or tablet

Available for both IPhone and Android

Text the download link to your phone

Standard text messaging rates apply

Basics of Typography

  • 1,422 views
Published

Basic concepts of Typography. …

Basic concepts of Typography.

Published in Education , Design , Business
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
No Downloads

Views

Total Views
1,422
On SlideShare
0
From Embeds
0
Number of Embeds
0

Actions

Shares
Downloads
0
Comments
0
Likes
1

Embeds 0

No embeds

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide

Transcript

  • 1. the art oftypography anutosh deb-july 2010
  • 2. WHAT IS TYPOGRAPHYTypography is theart and techniqueof arranging type,type design, andmodifying type...
  • 3.  HISTORY: Typography traces its origins to the first punches and dies used to make seals and currency in ancient times...
  • 4. SCOPE:TYPESETTING AND TYPE DESIGN,HANDWRITING AND CALLIGRAPHY,GRAFFITI, INSCRIPTIONAL ANDARCHITECTURAL LETTERING,POSTER DESIGN AND OTHERLARGE SCALE LETTERING SUCH ASSIGNAGE AND BILL BOARDS,
  • 5.  BUSINESS COMMUNICATIONS AND PROMOTIONAL COLLATERAL ADVERTISING,WORDMARKS AND TYPOGRAPHICLOGOS (LOGOTYPES),APPAREL (CLOTHING),LABELS ON MAPS,VEHICLE INSTRUMENT PANELS, KINETIC TYPOGRAPHY IN MOTION PICTURE FILMS AND TELEVISION...
  • 6. 2 DIFFERENT TYPESSERIF & SANS-SERIF
  • 7. ANCIENT TYPOGRAPHY
  • 8. SATYAJIT RAY:RAY ROMAN SCRIPT
  • 9. BASIC EQUIPMENT CROW QUILL PEN
  • 10. EXAMPLE
  • 11. ALPHABETS OF EQUAL SIZE WM 10cms(H) X 12 cms(W) 2 cms THICKNESS
  • 12. ALPHABETS OF EQUAL SIZE AVTOQ 10cms(H) X 10 cms(W) 2 cms THICKNESS
  • 13. ALPHABETS OF EQUAL SIZECDEFKNXYZ 10cms(H) X 8 cms(W) 2 cms THICKNESS
  • 14. ALPHABETS OF EQUAL SIZE BGHJL PRSU 10cms(H) X 6 cms(W) 2 cms THICKNESS
  • 15. ALPHABETS OF EQUAL SIZE I 10cms(H) X 2 cms(W) 2 cms THICKNESS
  • 16. “ The quick brown fox jumps over the lazy dog ” HERMANN ZAPF"
  • 17. IMAGES COURTESY:GOOGLE IMAGESPOWERPOINT ONMICROSOFT OFFICE 2007CONCEPT & DESIGNANUTOSH DEBTGT (ART EDUCATION)KENDRIYA VIDYALAYA NFR MALIGAONJULY 2010THANK YOU