Brand Drift highlights

You’ve got to start with the customer experience and work backwards to the technology - Steve Jobs. Here’s an opportunity to leave behind the energy-sapping grind of the day and gain from a healthy dose of valuable experiences. We aim to make this summit both inspiring and informative, with tangible take-away solutions to your queries: What are the complexities going into a launch? Is the messaging to the doctors being received at the same wavelength? How do I capitalize every interaction? What is the right tool set in emerging media? How to do more with lesser resources? Refreshingly unique and thought-provoking, the first-of-its-kind branding summit in Pharma is Brand Drift. BRAND 2012 2012 DRIFT Iit It n n f o s g o h Sharing valuable experiences are some of the industry luminaries Dinesh Chindarkar, VP-Operations, MEDIA MEDIC, Jini Mathai, Group Head- Digital, Brand Care; Kiran Khalap, Co-founder – chlorophyll; Nandakumar S. Shetty, General Manager-Marketing, Zydus Cadila; Salil S. Kallianpur, Commercial Head, Classic Brands & Branded Generics, Emerging Markets, GlaxoSmithKline; Sanjiv Navangul, Director-Sales & Marketing, MSD; Vikas Dandekar, India Bureau Chief, Elsevier Business Intelligence and Anup Soans, Editor, MedicinMan to name th We look forward to seeing you On 25 February 2012 at The Ballroom, Leela, Andheri (E), Mumbai For Delegate Registration and Sponsorship Details contact:Arvind Nair 9870201422 reachpetrikor@gmail.com arvind.nair@branddrift.com www.branddrift.com

Brand Drift highlights

by Anup Soans

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