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Advocate and Influencer Program Strategy

by on Jun 15, 2012

  • 8,539 views

Although the terms are often used interchangeably, advocates and influencers are NOT the same. This presentation discusses the difference between advocate and influencer programs, and delves into the ...

Although the terms are often used interchangeably, advocates and influencers are NOT the same. This presentation discusses the difference between advocate and influencer programs, and delves into the motivations and needs of both customers and brands when engaging in setting up and scaling a successful brand advocate program.

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http://www.marketingfacts.nl 1262
http://www.scoop.it 279
http://denisenoroes.wordpress.com 104
http://pinterest.com 24
http://www.linkedin.com 9
https://twitter.com 7
https://si0.twimg.com 5
https://cloudshift.atlassian.net 4
http://us-w1.rockmelt.com 3
http://tracktoact.com 1
http://www.twylah.com 1
http://twitter.com 1
http://tweetedtimes.com 1
https://twimg0-a.akamaihd.net 1
https://www.linkedin.com 1
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Advocate and Influencer Program Strategy Advocate and Influencer Program Strategy Presentation Transcript