1. Page 1 of 12 | www.rizzoma.com“ Here you have a document and discussion that ends up in more and more structure, ” because Rizzoma organizes it on the go. Gunnar Cedersund, Scientific Director at Linköping University, Rizzoma customer Content that keeps working
2. Page 2 of 12 | www.rizzoma.comCommunication is the primary need of business conductLinear communication Contextual communicationAll existing tools display messages in a linear way:• Ideas are fragmented• NO bird’s-eye view
3. Page 3 of 12 | www.rizzoma.comSee how chat become a structured documentAnswer in context is more natural Overview document structure
4. Page 4 of 12 | www.rizzoma.comCompetitors Rich content: Drag&drop Gadgets, Comment Activity and easy Mobile @mentions, anywhere stream structuring version charts Valuation Yammer No No No $1.2b Jive No No Poor $0.6b Google Docs Poor No Poor No ~ $1b Box.net No Poor No No $1.2b Rizzoma Your guess
5. Page 5 of 12 | www.rizzoma.com Our community grows with the average user time on service Traction since the launch in Feb 2012 shows: • The number of users is increasing; • The duration of single visit grows. Users shift February to Rizzoma for task execution. December October AugustFebruary • 38 min avg. time on site142 users5 min on site April • 40000 users June • 18% DAU/MAU
6. Page 6 of 12 | www.rizzoma.comTarget Audience to ExpandFocus: information management teams, usually 3 to 20 members, the knowledge workers.It’s a very large and diffused audience.US segment is $23.5 billion in 2011 according to WSJKey segments for near-term product development:• Enterprise• Web design• Research and consulting• Game development• IT startups
7. Page 7 of 12 | www.rizzoma.comWe follow bottom-up customer acquisition strategy 10% of acquired users 1 active user stay with us. adds 3 new users 40 000 users Retention ReferralMain channels:Integration: Dropbox, Google Apps, iCloud, Conﬂuence, WordPress and other tools popu-lar among target teams.Strong connections with social networks, email and chats i.e Skype.Market Places: Apple stores, Google Stores, Atlassian, Jive, Wrike etc. At the moment wehave 10 registrations per day on Chrome StoreMarketing campains in tech universities
8. Page 8 of 12 | www.rizzoma.comMonetization Casual Feature High Secure Collaboration Store Collaboration Enterprise Groups operating just Thousands OpenSocial Gadgets Group management settings. from time to time i.e. friends the same as in Conﬂuence, Gmail, and other non-commercial groups. Jive work Preset features from store: task management, realtime backup, Included features: email Integrations i.e. Dropbox, advanced security, and Facebook deep integration, GoogleApps, iCloud. mentions, mobile version. 10Gb ﬁle storage per user, Custom settings like upload space, integrations. Unlimited users. in-text tasks, exports. Charge for one feature. Additional features development Some features are free. provided by request. Free from $0,3 per feature* $3 per user/month Custom price *Half proﬁt get developers.
9. Page 9 of 12 | www.rizzoma.comRoadMapWinter 2012-2013• OpenSocial APiSpring 2013• Group ManagementSummer 2013• Native iPhone and Android app• Offline app (access without internet connection)Fall 2013• Server-in-a-box
10. Page 10 of 12 | www.rizzoma.comFunding requirementsWe are looking for $1MCurrent burn rate: $42K per month. Will reach up to $100K burn rate in case wekeep up with the appointed road map.We are going to spend 200k for customer acquisition:• $50k for advertisements in Google and Facebook• $50k for landing pages and store pages development• $100k for direct sales and integrations in universities and opinion leader teams
11. Page 11 of 12 | www.rizzoma.comEmail was invented 40 years agoThere are 90 billion business emails thatpeople send and receive every day.Such a mess! email@example.comThe day when people dramatically change theway they communicate is drawing near. Theday when collaboration will become the truecollective mind.
12. Page 12 of 12 | www.rizzoma.comThe team behind RizzomaThe project employs 17 people: 8 developers, 3 designers and 6 marketing people:managers, analysts and writers. Ilya Nazarov, Senior Web Developer Node.js and CouchDB expert. Works in web development since 2003. Vladimir Kobzev, CMO Anton Paramonov, CTO Promotion, Market analysis, Works in development and implementation 8-year experience. of servers, desktop and web applications since 2000. Expert in informational architecture. Anton Khristolyubov, UX designer Works in web design since 2004.