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A Telco Road to OTT TV - Telco 2.0 Executive Brainstorm, 29.4.2010

by Business Analyst, Digital Media  at Telecom Italia on May 04, 2010

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A brief outline of a possible telco approach to the OTT TV arena, focusing on the typical carrier non duplicable assets and the new content ecosystem.

A brief outline of a possible telco approach to the OTT TV arena, focusing on the typical carrier non duplicable assets and the new content ecosystem.

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17 of 7 previous next Post a comment

  • antoniocontent Antonio Pavolini, Business Analyst, Digital Media at Telecom Italia [three years later] now I think telcos have enough consumer data to understand not only if the content I have is 'on target' and 'on the right screen'. but also, we might know if it makes sense in the consumer's context. context is king :) http://prezi.com/rh5krclvonn_/from-meaning-to-making-sense-new-value-in-the-content-curation-revolution/ 10 months ago
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  • antoniocontent Antonio Pavolini, Business Analyst, Digital Media at Telecom Italia 'I'm a bit too telco'. LOL :) 2 years ago
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  • PaoloMiscia PaoloMiscia Well, execution is longer term, isn't it? :) 3 years ago
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  • antoniocontent Antonio Pavolini, Business Analyst, Digital Media at Telecom Italia we are very good at preaching, Paolo. as to execution.... 3 years ago
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  • PaoloMiscia PaoloMiscia Well, it tiook me some months but I could finally 'watch' the entire presentation: and I liked it! :) 3 years ago
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  • gleonhard Futurist Gerd Leonhard, Media Futurist, Author, Keynote Speaker, Strategist, Think-Tank Leader, Advisor at The Futures Agency Nice on Antonio!!! 3 years ago
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  • teddy_be Luc Jacobs, Strategist at BlueTalk Very good presentation ! Even if it contains some flaws (maybe you're a bit too telco! ;-) in trying to tie-in the middle-part of the long tail.
    Big flux programs and live events will always need a large network to be broadcasted and present DTH technologies can do this more efficiently than any IPTV solution. But for the middle part, I believe more in the knowledge of the consumer habit and propose him/her what he likes at the time he likes it and on the device where he wants to see it. If you want to see all episodes of Sex & the City in one night, fine, but if you want to see a 20 mins report on green energy followed by the latest conference of Steve Ballmer (because the network has told me it is available) the secret will be in proposing this to me when and where I want to see this (each of the 3 screens keeping its specific consumption pattern/media content fit).
    3 years ago
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A Telco Road to OTT TV - Telco 2.0 Executive Brainstorm, 29.4.2010 A Telco Road to OTT TV - Telco 2.0 Executive Brainstorm, 29.4.2010 Webinar Transcript