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Comscore q4 2013 data

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  • 1. LinkedIn Canada Q4 2013 Data January 2014
  • 2. Over 259 million members globally Growing by more than 1 million new members each month Over 9 million members in Canada Growing by more than 150,000 new members each month Female: 49.9% Male: 50.1% BC: 14% Prairies: 17.9% Ontario: 39.1% Quebec: 22.3% Atlantic: 6.8% Age 21 – 34: 22.8% Age 35 – 44: 15.4% Age 45 – 54: 16.2% Age 55 – 64: 12% Membership: LinkedIn internal figures. Demographics: Website traffic data from ComScore Canada Media Metrix Q4 2013.
  • 3. Source: comScore Canada Media Metrix More unique visitors than the major job boards combined October – December 2013 Average Monthly Unique Visitors (000)
  • 4. Source: comScore Canada Media Metrix October – December 2013 Average Monthly Page Views (Millions) More page views than the major job boards combined
  • 5. Source: comScore Canada Media Metrix October – December 2013 Average Monthly Unique Visitors (000’s) Quebec: More Unique Visitors than the major job boards combined

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