2011 Business Strategies for REALTORS®

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2011 is going to be a fun year if you make it so. It's a matter of adjusting your attitude and setting a purposeful plan to succeed in your real estate business. I hope this powerpoint from my class …

2011 is going to be a fun year if you make it so. It's a matter of adjusting your attitude and setting a purposeful plan to succeed in your real estate business. I hope this powerpoint from my class provides you with a basic template for you to put together a comprehensive business plan for your real estate sales success! Happy Selling!

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  • Nice Job Anthony, lots of the same material but really well put together--time blocking is key--I know I could be a lot better at it. Thanks!
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Transcript

  • 1. 2011 Business Strategies for REALTORS ® by Anthony Ebright, Sales Manager We!s Fargo Home Mortgage Copyright © 2010 Anthony Ebright
  • 2. By developing a well thought out business strategy for 2011,you will have more success with your real estate business whichis purposeful and controlled. In other words, you will makemore money!
  • 3. AgendaDealing with ObstaclesSelf AssessmentBudgeting BasicsPlanning for Success with Smart GoalsProspectingSocial Media MarketingTime BlockingMaking Real Estate Fun
  • 4. Dealing with Obstacles
  • 5. Dealing with Obstacles Obstacles
  • 6. Dealing with Obstacles Obstacles The market is not the same as before Its harder to close escrows Rules are more restrictive More government intervention People don’t want to sell low
  • 7. Dealing with Obstacles Obstacles Opportunities The market is not the same as before Its harder to close escrows Rules are more restrictive More government intervention People don’t want to sell low
  • 8. Dealing with Obstacles Obstacles Opportunities The market is not the That’s what make this same as before job interesting! Its harder to close escrows There’s less competition Rules are more restrictive We get real buyers More government Rates are lower and intervention prices are affordable People don’t want to sell People can sell low and low buy low
  • 9. What would you attempt to do if youknew you would not fail?-Robert Schuller
  • 10. Self AssessmentLet’s get real honest Where did you get your business? What did you do to get the business? When did you get your business? Who did you get your business from? Did you do the right things to get business? How much money did you really make?
  • 11. Budgeting BasicsForecast your income for the yearList every business expenseSeparate your business and personal expensesPlan out your costs for each monthReview your budgetKnow what you have for reserves
  • 12. Planning for Successwith Smart Goals S - Specific M - Measurable A - Achievable R - Realistic T - Trackable or Time Based
  • 13. ProspectingGet back to the basics Know your database Identify you strongest sources of referrals Leverage your connections Get personal - face to face or on the phone Make prospecting a daily habit Sell by numbers
  • 14. Social Media Marketing Basics Have a plan Know your networks Know your tools Interact Be transparent Be patient Commit to consistency
  • 15. Time BlockReview your current usage oftime for one weekPlan out your year, month,week, day, hourWork/life balanceFocus on prospectingNever have lunch aloneBe diligent and consistent
  • 16. Making Real Estate Fun Take on The Attitude of Gratitude! Invest in yourself! This is Your Business! Recognize Your Unlimited Potential Get a Real Estate Coach or Mentor
  • 17. Success and happiness are not matters ofchance but choice.- Zig Ziglar
  • 18. Q&A
  • 19. Thank You!
  • 20. More Questions? You can connect with me: Anthony Ebright, Sales Manager Wells Fargo Home Mortgage Office: 707-521-4033 Mobile: 707-548-0752 Work: www.anthonyebright.com Facebook: facebook.com/anthonyebright Linkedin: linkedin.com/anthonyebright Blog: activerain.com/anthonyebright Twitter: twitter.com/anthonyebright Email: anthony.d.ebright@wellsfargo.com Copyright © 2010 Anthony Ebright