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Problems   Projects   People   Solutions


              “ Unlocking China’s Talent and Information ”


www.smithstreetsolutions.com                                    November 2009
Service Offerings
SmithStreetSolutions is a China-based Consulting and Advisory firm that provides services to clients
around the world.

      Our diverse skill sets, language competencies and industry experience enable our team to collect,
      Our diverse skill sets, language competencies and industry experience enable our team to collect,
      collaborate, analyze and organize information to deliver superior solutions
      collaborate, analyze and organize information to deliver superior solutions
      Our solutions provide the flexibility for clients to focus on their core competencies and scale their business
      Our solutions provide the flexibility for clients to focus on their core competencies and scale their business
      while effectively managing their cost structure and allocation of resources
      while effectively managing their cost structure and allocation of resources
      International presence of senior management allows for immediate attention to each client’s unique needs
      International presence of senior management allows for immediate attention to each client’s unique needs



            Investment Research & Analytics
            Investment Research & Analytics                                         Market Research
                                                                                    Market Research


      Investment Opportunity Identification
      Investment Opportunity Identification                         Market & Business Research
                                                                    Market & Business Research
      Industry Research & Company Profiles
      Industry Research & Company Profiles                          Primary Research
                                                                    Primary Research
      Strategic // Operational // Investment Related Due
      Strategic Operational Investment Related Due                  Pharmaceutical Research
                                                                    Pharmaceutical Research
      Diligence
      Diligence                                                     Competitive Intelligence
                                                                    Competitive Intelligence
      Valuation Analysis including 409A and FAS 157
      Valuation Analysis including 409A and FAS 157                 Data Analysis
                                                                    Data Analysis
      Quarterly Valuations for Portfolio Companies
      Quarterly Valuations for Portfolio Companies
                                                                    Sales & Marketing Analysis
                                                                    Sales & Marketing Analysis
      M&A Advisory
      M&A Advisory
                                                                    Media Monitoring
                                                                    Media Monitoring
      Financial Modeling
      Financial Modeling
                                                                    China Market Entry // Feasibility
                                                                    China Market Entry Feasibility
      Financial Document Translation – Chinese
       Financial Document Translation – Chinese
      (Traditional & Simplified), Japanese, Korean
       (Traditional & Simplified), Japanese, Korean



                                  “ Managing across time, distance and culture ”
                                  “ Managing across time, distance and culture ”
                                                                                                                       1
Solutions Provided to Financial Services Clients
Our clients can attest to our ability to produce high-quality work outputs – with fast turnaround
times – which provide real value to their businesses.


             Client                      Service Provided                 Client's Request               SmithStreet –> Solutions
Leading PE firm                     Industry Research                Evaluate investment                 Delivered a comprehensive
                                    Investment Opportunity           opportunities and competitive       report outlining global and
                                    Identification                   landscape of select industries in   domestic trends, regulatory
                                    Market Entry Feasibility         China                               environment, and key competitor
                                    Company Profiles                                                     profiles
                                    English-to-Chinese Translation

Global Financial Advisory Firm      Offshore Analyst Staffing        Provide flexible staffing of        Staffed fully-managed and
                                    Business Research                qualified business analysts to      dedicated resources to execute
                                    Data Cleansing, Analysis and     support US-based engagement         research and analyses, providing
                                    Modeling                         team from offshore                  the flexibility to scale up or down
                                                                                                         the offshore team based on
                                                                                                         workload during each project
                                                                                                         phase

Multinational Industrial Products   M&A Advisory                     Facilitate the acquisition of a     Guided the client through
Corporation                         Client Liaison / Intermediary    Chinese industrial products         business, legal and cultural
                                    English-to-Chinese Translation   company (including                  aspects of acquiring a Chinese
                                                                     manufacturing facilities, sales     firm
                                                                     teams, trademarks and licenses)     Acted as an intermediary to find
                                                                                                         resolutions to disagreements


Boutique Investment Bank            Industry Research                Recommend attractive retail         Engaged in both primary and
                                    Investment Opportunity           chains in second- and third-tier    secondary research to identify
                                    Identification                   cities in China based on specific   potential target companies
                                                                     investment criteria                 meeting investment criteria
                                                                                                         Facilitated initial negotiations
                                                                                                         between potential targets’
                                                                                                         management and client
                                                                                                                                               2
SmithStreetSolutions – Senior Management
Our leadership is made up of experienced consulting and financial services professionals with in-
depth experience and successful track records across industries.

                  Franklin Yao – Chief Executive Officer
                  Franklin Yao – Chief Executive Officer
                  Franklin has spent his career advising Financial Services, Insurance, and Professional Services organizations in both Asia and North
                   Franklin has spent his career advising Financial Services, Insurance, and Professional Services organizations in both Asia and North
                  America in the areas of investment strategy, China market entry, offshoring and outsourcing, analytics, business strategy, operations
                   America in the areas of investment strategy, China market entry, offshoring and outsourcing, analytics, business strategy, operations
                  reengineering, and strategic sourcing.
                   reengineering, and strategic sourcing.
                  Previously, Franklin was at the global consulting firm Opera Solutions, where he managed the day-to-day operations of the Shanghai
                   Previously, Franklin was at the global consulting firm Opera Solutions, where he managed the day-to-day operations of the Shanghai
                  office and oversaw an eight-fold growth in its size. Prior to Opera Solutions, Franklin was a strategy consultant at the Mitchell
                   office and oversaw an eight-fold growth in its size. Prior to Opera Solutions, Franklin was a strategy consultant at the Mitchell
                  Madison Group, Cap Gemini Ernst & Young, and Inductis. In addition to his work at SmithStreetSolutions, Franklin is a Partner at
                   Madison Group, Cap Gemini Ernst & Young, and Inductis. In addition to his work at SmithStreetSolutions, Franklin is a Partner at
                  Glocal Strategy, China’s leading PR agency; a Strategy Advisor for JUCCCE, a joint US-China NGO for clean energy development; and
                   Glocal Strategy, China’s leading PR agency; a Strategy Advisor for JUCCCE, a joint US-China NGO for clean energy development; and
                  Deputy Chairman of the Shanghai Yangpu High-Tech District Overseas Chinese Committee.
                   Deputy Chairman of the Shanghai Yangpu High-Tech District Overseas Chinese Committee.
                  Franklin received a B.A. in Economics and in East Asian Studies from Yale University.
                   Franklin received a B.A. in Economics and in East Asian Studies from Yale University.


                  Robin Kerawala – Chief Operating Officer
                  Robin Kerawala – Chief Operating Officer
                  Robin has been advising his North American clients in the areas of strategic procurement and outsourcing over the past 10 years. He
                  Robin has been advising his North American clients in the areas of strategic procurement and outsourcing over the past 10 years. He
                  has served clients in the financial services, professional services, manufacturing and government sectors.
                  has served clients in the financial services, professional services, manufacturing and government sectors.
                  Previously, Robin was an Engagement Manager at Mitchell Madison Group where he delivered significant cost savings for his clients,
                  Previously, Robin was an Engagement Manager at Mitchell Madison Group where he delivered significant cost savings for his clients,
                  advising them on global logistics strategy, raw materials sourcing, as well as legal services and HR outsourcing issues. Robin also
                  advising them on global logistics strategy, raw materials sourcing, as well as legal services and HR outsourcing issues. Robin also
                  worked as a consultant at Operations Management Group, Cap Gemini Ernst & Young, and Silver Oak Solutions.
                  worked as a consultant at Operations Management Group, Cap Gemini Ernst & Young, and Silver Oak Solutions.
                  Robin graduated from Brown University with a B.A. in Economics.
                  Robin graduated from Brown University with a B.A. in Economics.




                  Steven C. Lee, CFA – Principal, Investment Research & Analytics
                  Steven C. Lee, CFA – Principal, Investment Research & Analytics
                  Steven has over 13 years of experience in investment analysis, structured products, and portfolio management. Prior to joining
                   Steven has over 13 years of experience in investment analysis, structured products, and portfolio management. Prior to joining
                  SmithStreet, Steven served as Managing Director for an opportunistic, multi-strategy hedge fund in New York focusing primarily on
                   SmithStreet, Steven served as Managing Director for an opportunistic, multi-strategy hedge fund in New York focusing primarily on
                  private investments. Previously, he was the Head of Structured Products at Refco Alternative Investments, where he was responsible
                   private investments. Previously, he was the Head of Structured Products at Refco Alternative Investments, where he was responsible
                  for the creation, distribution and management of Principal Protected Notes and Total Return Swap structures. Steven has also formerly
                   for the creation, distribution and management of Principal Protected Notes and Total Return Swap structures. Steven has also formerly
                  worked at Asset Alliance Corporation, Bear Stearns investment banking, and James D. Wolfensohn, Inc.
                   worked at Asset Alliance Corporation, Bear Stearns investment banking, and James D. Wolfensohn, Inc.
                  Steven received a Bachelor of Arts in Economics, with Distinction, from Yale University and is a CFA Charterholder.
                   Steven received a Bachelor of Arts in Economics, with Distinction, from Yale University and is a CFA Charterholder.




                                                                                                                                                           3
SmithStreetSolutions – Team Member Profiles
We have built a diverse and talented team representing 11 countries and bringing together a wide
range of industry experience.

             Anders Paulsson – Director, Investment Research & Analytics
             Anders Paulsson – Director, Investment Research & Analytics
             Collectively, Anders is well experienced in finance, divided between fixed income derivatives and asset back securitization at RBC Capital
             Collectively, Anders is well experienced in finance, divided between fixed income derivatives and asset back securitization at RBC Capital
             Markets. Within these areas, he has experience in the marketing and structuring of derivatives and the risk analysis and portfolio management
             Markets. Within these areas, he has experience in the marketing and structuring of derivatives and the risk analysis and portfolio management
             of securitized assets.
             of securitized assets.
             Anders graduated from the MBA program at CEIBS in Shanghai and earned his B.Sc. in Economics & Finance from Lehigh University.
             Anders graduated from the MBA program at CEIBS in Shanghai and earned his B.Sc. in Economics & Finance from Lehigh University.




             Joseph Floyd – Director, Investment Research & Analytics
             Joseph Floyd – Director, Investment Research & Analytics
             Previously, Joseph was an investment professional at American Capital, a US private equity firm and an investment banker at FT Partners, a US
              Previously, Joseph was an investment professional at American Capital, a US private equity firm and an investment banker at FT Partners, a US
             boutique investment bank. He has deep experience with both principal investing and M&A advisory.
              boutique investment bank. He has deep experience with both principal investing and M&A advisory.
             Joseph graduated with high honors from the University of California, Berkeley with a B.A. in Economics and a B.S. in Business Administration.
              Joseph graduated with high honors from the University of California, Berkeley with a B.A. in Economics and a B.S. in Business Administration.
             He previously held an NASD Series 7 license.
              He previously held an NASD Series 7 license.




             Michael Yeo – Manager, Market Research
             Michael Yeo – Manager, Market Research
             Michael has managed numerous global & China market research initiatives for clients across a range of industries. His projects have ranged
              Michael has managed numerous global & China market research initiatives for clients across a range of industries. His projects have ranged
             from identifying potential investment opportunities for private equity firms to delivering strategic recommendations to Chinese government
              from identifying potential investment opportunities for private equity firms to delivering strategic recommendations to Chinese government
             agencies. Previously, Michael was a SOX Internal Auditor at Shell and an External Auditor at Ernst & Young.
              agencies. Previously, Michael was a SOX Internal Auditor at Shell and an External Auditor at Ernst & Young.
             Michael received his B.A. in Accounting & Economics from the University of Reading.
              Michael received his B.A. in Accounting & Economics from the University of Reading.




             Feng Xu – Research Associate, Investment Research & Analytics
             Feng Xu – Research Associate, Investment Research & Analytics
             Feng has experience in international M&A, private equity and venture capital at SmithStreet. He previously worked at a Philadelphia-based
              Feng has experience in international M&A, private equity and venture capital at SmithStreet. He previously worked at a Philadelphia-based
             asset management company as an investment advisor and a Pennsylvania-headquartered US mortgage company as a financial analyst.
              asset management company as an investment advisor and a Pennsylvania-headquartered US mortgage company as a financial analyst.
             Feng earned his M.S. in Analytical Finance from Lehigh University, M.Sc. in International Business from University of Nottingham, a B.S. in
              Feng earned his M.S. in Analytical Finance from Lehigh University, M.Sc. in International Business from University of Nottingham, a B.S. in
             Information and Computer Science from Zhejiang University (China).
              Information and Computer Science from Zhejiang University (China).




                                                                                                                                                              4
SmithStreet Understands the Factors that Drive Valuation
SmithStreet analyzes each unique situation to unlock maximum value for clients.


                                                                                                                     Understanding of
                                                                                                                     Understanding of
         Projections //Strategic
         Projections Strategic          Balance Sheet
                                        Balance Sheet            Potential Synergies //
                                                                 Potential Synergies       Inherent Risk of
                                                                                            Inherent Risk of       Business, Incremental
                                                                                                                   Business, Incremental
                  Plan
                  Plan                  Optimization
                                        Optimization                    Risks
                                                                         Risks                 Business
                                                                                               Business             Assets & Liabilities
                                                                                                                    Assets & Liabilities




      Sale Process and
       Sale Process and                                          Discounted Cash
                                                                 Discounted Cash
     Collective Judgment
     Collective Judgment                                          Flow Analysis
                                                                  Flow Analysis
       of SmithStreet
        of SmithStreet
                                                                                                                          Public Market
                                                                                                                          Public Market
     Other Companies for                                                                                                  Comparables
                                                                                                                           Comparables
     Other Companies for
      Sale or Potentially
      Sale or Potentially
           for Sale
            for Sale                 Industry &
                                      Industry &                                                   Recent
                                                                                                   Recent
                                                                     Maximum
                                                                     Maximum
                                       Market
                                        Market                                                  Comparable
                                                                                                Comparable
                                                                     Valuation
                                                                     Valuation
                                     Conditions
                                     Conditions                                                 Transactions
                                                                                                Transactions
    Industry and Company
     Industry and Company
    Specific Characteristics
     Specific Characteristics
                                                                                                                       Industry Merger and
                                                                                                                        Industry Merger and
                                                                                                                           Acquisitions
                                                                                                                           Acquisitions
                                                                                                                           Comparables
                                                                                                                           Comparables
       Public //Private
       Public Private
      Market Conditions
                                                                  Buyer(s’) Ability
                                                                  Buyer(s’) Ability
      Market Conditions
                                                                      to Pay
                                                                       to Pay




                                   Ability to Raise Capital //
                                   Ability to Raise Capital                               Potential Synergies //
                                                                                          Potential Synergies        Other Investment
                                                                                                                     Other Investment
         Strategic Implications
         Strategic Implications                                     Dilution //IRR
                                                                    Dilution IRR
                                           Leverage
                                            Leverage                                             Risks
                                                                                                  Risks               Opportunities
                                                                                                                       Opportunities




                                                                                                                                              5
SmithStreet Identifies M&A Synergies to Unlock Value
  SmithStreet Analyzes the Acquirer and Target to Identify Synergies


                                 Cross-selling opportunities between different sales forces, products and verticals
                                 Cross-selling opportunities between different sales forces, products and verticals
    Revenue Enhancement
    Revenue Enhancement          Potential new product lines and geographic markets
                                 Potential new product lines and geographic markets



                                 How economies of scale can reduce average production costs, increase purchasing
                                 How economies of scale can reduce average production costs, increase purchasing
       Cost Reduction
       Cost Reduction            power, eliminate supply chain intermediaries and better utilize capacity
                                 power, eliminate supply chain intermediaries and better utilize capacity
                                 Appropriate size of Management teams and office locations post-M&A
                                 Appropriate size of Management teams and office locations post-M&A


                                 Non-essential assets post-M&A that can be divested: real estate, factories, inventory,
                                 Non-essential assets post-M&A that can be divested: real estate, factories, inventory,
     Asset Optimization
     Asset Optimization          etc.
                                 etc.
                                 Value of intangible assets such as patents, copyrights and trademarks
                                 Value of intangible assets such as patents, copyrights and trademarks



                                 Tax savings via NOLs
                                 Tax savings via NOLs
        Tax Reduction
        Tax Reduction            Tax savings via geographic location post-M&A
                                 Tax savings via geographic location post-M&A



                                 Decreases in WACC via optimal debt // equity ratio
                                 Decreases in WACC via optimal debt equity ratio
     Financial Synergies
     Financial Synergies         Reductions in beta via increased assets, cash flow and diversified income
                                 Reductions in beta via increased assets, cash flow and diversified income



                                 Additional strategic options due to increased assets and cash flow, such as: IPO, debt
                                 Additional strategic options due to increased assets and cash flow, such as: IPO, debt
      Strategic Options
      Strategic Options          recapitalization, geographic expansion, etc.
                                 recapitalization, geographic expansion, etc.

                                                                                                                          6
Illustrative Example: Preparation, Process, Negotiation Drive Value

                                                                                                          The market’s initial perception will not fully
                                                                                                          capture your Company’s inherent value.
         Preparation and Synergy Identification Drive Perceived

                                                                                                                   Note: all figures are representative examples only


                                                                                                                                                     $288 mm
                                                                                                                       $192 mm
                                                                    ’10 EBITDA ($ in mm)



                                                                                           $24.0
                             Earnings Up




                                                                                                                                    Market’s
                                                                                                                                    First
                                                                                                                                    Impression

                                                                                                         Market will
                                                                                                          initially
                                                                                           $18.0   discount Management’s
                                                                                                     projections by 25%
                                                                                                                                 $144 mm                           $216 mm




                                                                                                                            8x                            12 x               12+ x


                                                                                                            Process and Negotiations Increase Core Multiple Paid




                                                                  Through preparation, process and negotiation, SmithStreet
                                                                  Through preparation, process and negotiation, SmithStreet
                                                                  increases the market’s willingness to commit to higher valuations.
                                                                  increases the market’s willingness to commit to higher valuations.

                                                                                                                                                                                     7
Methodology for Valuation Analysis (409A and FAS 157 Services)
SmithStreetSolutions reviews and analyzes multiple information sources to determine valuation
parameters.

      Review financial statements and Management estimates to develop several sets of projections by which to
      Review financial statements and Management estimates to develop several sets of projections by which to
      value the company
      value the company
      Hold discussions with Management or Advisors concerning the business, milestones, operations and future
      Hold discussions with Management or Advisors concerning the business, milestones, operations and future
      prospects
      prospects
      Review financial terms and conditions set forth in the capitalization table and articles of incorporation
      Review financial terms and conditions set forth in the capitalization table and articles of incorporation
      Compare the financial performance of the company with that of publicly traded comparable companies and
      Compare the financial performance of the company with that of publicly traded comparable companies and
      relevant precedent transactions
      relevant precedent transactions



                                      Specific Valuation Methodologies
                                      Specific Valuation Methodologies


    Discounted Cash
    Discounted Cash                             Common Stock
                                                Common Stock                            Precedent Transaction
                                                                                        Precedent Transaction
     Flow Analysis
     Flow Analysis                               Comparison
                                                 Comparison                                   Analysis
                                                                                              Analysis

  Build detailed financial
  Build detailed financial                  Compare financial
                                            Compare financial                           Use relevant precedent
                                                                                        Use relevant precedent
  projection model and
  projection model and                      performance of company to
                                            performance of company to                   M&A and private
                                                                                        M&A and private
  discount cash flows to
  discount cash flows to                    a select group of
                                            a select group of                           placement transactions to
                                                                                        placement transactions to
  present value using WACC
  present value using WACC                  comparable public
                                            comparable public                           establish valuation
                                                                                        establish valuation
  method
  method                                    companies
                                            companies                                   parameters
                                                                                        parameters


   SmithStreet delivers comprehensive valuation analysis: enterprise value determined by multiple
   SmithStreet delivers comprehensive valuation analysis: enterprise value determined by multiple
    methodologies and equity value per share determined by capitalization table waterfall analysis
    methodologies and equity value per share determined by capitalization table waterfall analysis
                                                                                                                    8
Methodology for Identifying Investment Targets
SmithStreet uses a rigorous methodology to search for and identify potential investment targets
meeting client-specified criteria.


                                                                Analyze key trends, government policies, map out the
                  Industry Research                             value chain, and highlight areas of opportunity



                                                           Compile a master list of available companies along with
               Identify the Key Players                    key data & financials for each individual company



                                                     Screen companies using defined investment criteria
                Quantitative Analysis                including: company financials & ratios, growth rates,
                                                     number of locations, geographic coverage, etc.


                                               Senior management interviews to determine: SWOT
                 Qualitative Research          (strengths, weaknesses, opportunities & threats), brand
                                               recognition, openness toward outside investors, etc.


                                         Present industry report with recommended investment
                     Recommend           candidates; facilitate company introductions and
                       Targets           negotiations


                 Our investment research projects are custom-tailored to each individual client’s needs
                 Our investment research projects are custom-tailored to each individual client’s needs



                                                                                                                       9
Complete Confidentiality
At SmithStreetSolutions, we regard confidentiality as our lifeline and have actively taken measures to
safeguard our clients’ business information.



                                        Our Infrastructure For Information Security
                                        Our Infrastructure For Information Security

     • SmithStreetSolutions has taken crucial steps to manage sensitive information so that it remains secure,
     • SmithStreetSolutions has taken crucial steps to manage sensitive information so that it remains secure,
       credible and trustworthy
       credible and trustworthy

                                Servers
                                Servers                                                 Employee’s Terminal
                                                                                        Employee’s Terminal

       Our access controlled data centers are protected and secured     Our physical workspace consists of one floor, accessible
       at various entry levels: perimeter, network, host, application   only to employees of the company
       and data
                                                                        Each individual terminal is secured by multiple logins /
       Multiple barriers ensure the integrity of our network which      password-protected entryways
       are designed to detect, prevent and defend against threats
                                                                        Restricted internet access (personal email accounts, online
       Our managed firewall provides around-the-clock security          chatting tools, personal websites)
       monitoring, and management logs and reviews of potential
       intrusions                                                       Disabled USB and copying capabilities (data cannot to be
                                                                        transferred without the proper authorization)
       Firewall log data is continuously archived in a physical
       backup media available for restoration for a specified time      Restricted access available to client team only
       period commensurate with service levels
                                                                        Strict confidentiality agreements are required for all
                                                                        employees




                                                                                                                                      10
Contact Information


                                                                       Shanghai Office
                                                          20 Jinchuang Road, 10th Floor
  Steven C. Lee, CFA
  Steven C. Lee, CFA                                           Yangpu, Shanghai 200433
  Principal, Investment Research & Analytics
  Principal, Investment Research & Analytics                         +86 (21) 6565 6533

  US Mobile:
  US Mobile:      +1 (917) 806 6508
                  +1 (917) 806 6508
  China Mobile: +86 150 2190 8229
  China Mobile: +86 150 2190 8229
  Email: steven.lee@smithstreetsolutions.com
  Email: steven.lee@smithstreetsolutions.com



  Robin Kerawala
  Robin Kerawala                                                      New York Office
  Chief Operating Officer
  Chief Operating Officer                                  521 Fifth Avenue, 17th Floor
                                                                   New York, NY 10175
  US Mobile:
  US Mobile:     +1 (917) 771 7153
                  +1 (917) 771 7153                                    +1 (212) 292 4420
  China Mobile: +86 158 0092 2899
  China Mobile: +86 158 0092 2899
  Email: robin.kerawala@smithstreetsolutions.com
  Email: robin.kerawala@smithstreetsolutions.com




                                          www.smithstreetsolutions.com
                                          www.smithstreetsolutions.com


                                                                                           11

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Smith Street Introduction 200911 Fs27 En

  • 1. Problems Projects People Solutions “ Unlocking China’s Talent and Information ” www.smithstreetsolutions.com November 2009
  • 2. Service Offerings SmithStreetSolutions is a China-based Consulting and Advisory firm that provides services to clients around the world. Our diverse skill sets, language competencies and industry experience enable our team to collect, Our diverse skill sets, language competencies and industry experience enable our team to collect, collaborate, analyze and organize information to deliver superior solutions collaborate, analyze and organize information to deliver superior solutions Our solutions provide the flexibility for clients to focus on their core competencies and scale their business Our solutions provide the flexibility for clients to focus on their core competencies and scale their business while effectively managing their cost structure and allocation of resources while effectively managing their cost structure and allocation of resources International presence of senior management allows for immediate attention to each client’s unique needs International presence of senior management allows for immediate attention to each client’s unique needs Investment Research & Analytics Investment Research & Analytics Market Research Market Research Investment Opportunity Identification Investment Opportunity Identification Market & Business Research Market & Business Research Industry Research & Company Profiles Industry Research & Company Profiles Primary Research Primary Research Strategic // Operational // Investment Related Due Strategic Operational Investment Related Due Pharmaceutical Research Pharmaceutical Research Diligence Diligence Competitive Intelligence Competitive Intelligence Valuation Analysis including 409A and FAS 157 Valuation Analysis including 409A and FAS 157 Data Analysis Data Analysis Quarterly Valuations for Portfolio Companies Quarterly Valuations for Portfolio Companies Sales & Marketing Analysis Sales & Marketing Analysis M&A Advisory M&A Advisory Media Monitoring Media Monitoring Financial Modeling Financial Modeling China Market Entry // Feasibility China Market Entry Feasibility Financial Document Translation – Chinese Financial Document Translation – Chinese (Traditional & Simplified), Japanese, Korean (Traditional & Simplified), Japanese, Korean “ Managing across time, distance and culture ” “ Managing across time, distance and culture ” 1
  • 3. Solutions Provided to Financial Services Clients Our clients can attest to our ability to produce high-quality work outputs – with fast turnaround times – which provide real value to their businesses. Client Service Provided Client's Request SmithStreet –> Solutions Leading PE firm Industry Research Evaluate investment Delivered a comprehensive Investment Opportunity opportunities and competitive report outlining global and Identification landscape of select industries in domestic trends, regulatory Market Entry Feasibility China environment, and key competitor Company Profiles profiles English-to-Chinese Translation Global Financial Advisory Firm Offshore Analyst Staffing Provide flexible staffing of Staffed fully-managed and Business Research qualified business analysts to dedicated resources to execute Data Cleansing, Analysis and support US-based engagement research and analyses, providing Modeling team from offshore the flexibility to scale up or down the offshore team based on workload during each project phase Multinational Industrial Products M&A Advisory Facilitate the acquisition of a Guided the client through Corporation Client Liaison / Intermediary Chinese industrial products business, legal and cultural English-to-Chinese Translation company (including aspects of acquiring a Chinese manufacturing facilities, sales firm teams, trademarks and licenses) Acted as an intermediary to find resolutions to disagreements Boutique Investment Bank Industry Research Recommend attractive retail Engaged in both primary and Investment Opportunity chains in second- and third-tier secondary research to identify Identification cities in China based on specific potential target companies investment criteria meeting investment criteria Facilitated initial negotiations between potential targets’ management and client 2
  • 4. SmithStreetSolutions – Senior Management Our leadership is made up of experienced consulting and financial services professionals with in- depth experience and successful track records across industries. Franklin Yao – Chief Executive Officer Franklin Yao – Chief Executive Officer Franklin has spent his career advising Financial Services, Insurance, and Professional Services organizations in both Asia and North Franklin has spent his career advising Financial Services, Insurance, and Professional Services organizations in both Asia and North America in the areas of investment strategy, China market entry, offshoring and outsourcing, analytics, business strategy, operations America in the areas of investment strategy, China market entry, offshoring and outsourcing, analytics, business strategy, operations reengineering, and strategic sourcing. reengineering, and strategic sourcing. Previously, Franklin was at the global consulting firm Opera Solutions, where he managed the day-to-day operations of the Shanghai Previously, Franklin was at the global consulting firm Opera Solutions, where he managed the day-to-day operations of the Shanghai office and oversaw an eight-fold growth in its size. Prior to Opera Solutions, Franklin was a strategy consultant at the Mitchell office and oversaw an eight-fold growth in its size. Prior to Opera Solutions, Franklin was a strategy consultant at the Mitchell Madison Group, Cap Gemini Ernst & Young, and Inductis. In addition to his work at SmithStreetSolutions, Franklin is a Partner at Madison Group, Cap Gemini Ernst & Young, and Inductis. In addition to his work at SmithStreetSolutions, Franklin is a Partner at Glocal Strategy, China’s leading PR agency; a Strategy Advisor for JUCCCE, a joint US-China NGO for clean energy development; and Glocal Strategy, China’s leading PR agency; a Strategy Advisor for JUCCCE, a joint US-China NGO for clean energy development; and Deputy Chairman of the Shanghai Yangpu High-Tech District Overseas Chinese Committee. Deputy Chairman of the Shanghai Yangpu High-Tech District Overseas Chinese Committee. Franklin received a B.A. in Economics and in East Asian Studies from Yale University. Franklin received a B.A. in Economics and in East Asian Studies from Yale University. Robin Kerawala – Chief Operating Officer Robin Kerawala – Chief Operating Officer Robin has been advising his North American clients in the areas of strategic procurement and outsourcing over the past 10 years. He Robin has been advising his North American clients in the areas of strategic procurement and outsourcing over the past 10 years. He has served clients in the financial services, professional services, manufacturing and government sectors. has served clients in the financial services, professional services, manufacturing and government sectors. Previously, Robin was an Engagement Manager at Mitchell Madison Group where he delivered significant cost savings for his clients, Previously, Robin was an Engagement Manager at Mitchell Madison Group where he delivered significant cost savings for his clients, advising them on global logistics strategy, raw materials sourcing, as well as legal services and HR outsourcing issues. Robin also advising them on global logistics strategy, raw materials sourcing, as well as legal services and HR outsourcing issues. Robin also worked as a consultant at Operations Management Group, Cap Gemini Ernst & Young, and Silver Oak Solutions. worked as a consultant at Operations Management Group, Cap Gemini Ernst & Young, and Silver Oak Solutions. Robin graduated from Brown University with a B.A. in Economics. Robin graduated from Brown University with a B.A. in Economics. Steven C. Lee, CFA – Principal, Investment Research & Analytics Steven C. Lee, CFA – Principal, Investment Research & Analytics Steven has over 13 years of experience in investment analysis, structured products, and portfolio management. Prior to joining Steven has over 13 years of experience in investment analysis, structured products, and portfolio management. Prior to joining SmithStreet, Steven served as Managing Director for an opportunistic, multi-strategy hedge fund in New York focusing primarily on SmithStreet, Steven served as Managing Director for an opportunistic, multi-strategy hedge fund in New York focusing primarily on private investments. Previously, he was the Head of Structured Products at Refco Alternative Investments, where he was responsible private investments. Previously, he was the Head of Structured Products at Refco Alternative Investments, where he was responsible for the creation, distribution and management of Principal Protected Notes and Total Return Swap structures. Steven has also formerly for the creation, distribution and management of Principal Protected Notes and Total Return Swap structures. Steven has also formerly worked at Asset Alliance Corporation, Bear Stearns investment banking, and James D. Wolfensohn, Inc. worked at Asset Alliance Corporation, Bear Stearns investment banking, and James D. Wolfensohn, Inc. Steven received a Bachelor of Arts in Economics, with Distinction, from Yale University and is a CFA Charterholder. Steven received a Bachelor of Arts in Economics, with Distinction, from Yale University and is a CFA Charterholder. 3
  • 5. SmithStreetSolutions – Team Member Profiles We have built a diverse and talented team representing 11 countries and bringing together a wide range of industry experience. Anders Paulsson – Director, Investment Research & Analytics Anders Paulsson – Director, Investment Research & Analytics Collectively, Anders is well experienced in finance, divided between fixed income derivatives and asset back securitization at RBC Capital Collectively, Anders is well experienced in finance, divided between fixed income derivatives and asset back securitization at RBC Capital Markets. Within these areas, he has experience in the marketing and structuring of derivatives and the risk analysis and portfolio management Markets. Within these areas, he has experience in the marketing and structuring of derivatives and the risk analysis and portfolio management of securitized assets. of securitized assets. Anders graduated from the MBA program at CEIBS in Shanghai and earned his B.Sc. in Economics & Finance from Lehigh University. Anders graduated from the MBA program at CEIBS in Shanghai and earned his B.Sc. in Economics & Finance from Lehigh University. Joseph Floyd – Director, Investment Research & Analytics Joseph Floyd – Director, Investment Research & Analytics Previously, Joseph was an investment professional at American Capital, a US private equity firm and an investment banker at FT Partners, a US Previously, Joseph was an investment professional at American Capital, a US private equity firm and an investment banker at FT Partners, a US boutique investment bank. He has deep experience with both principal investing and M&A advisory. boutique investment bank. He has deep experience with both principal investing and M&A advisory. Joseph graduated with high honors from the University of California, Berkeley with a B.A. in Economics and a B.S. in Business Administration. Joseph graduated with high honors from the University of California, Berkeley with a B.A. in Economics and a B.S. in Business Administration. He previously held an NASD Series 7 license. He previously held an NASD Series 7 license. Michael Yeo – Manager, Market Research Michael Yeo – Manager, Market Research Michael has managed numerous global & China market research initiatives for clients across a range of industries. His projects have ranged Michael has managed numerous global & China market research initiatives for clients across a range of industries. His projects have ranged from identifying potential investment opportunities for private equity firms to delivering strategic recommendations to Chinese government from identifying potential investment opportunities for private equity firms to delivering strategic recommendations to Chinese government agencies. Previously, Michael was a SOX Internal Auditor at Shell and an External Auditor at Ernst & Young. agencies. Previously, Michael was a SOX Internal Auditor at Shell and an External Auditor at Ernst & Young. Michael received his B.A. in Accounting & Economics from the University of Reading. Michael received his B.A. in Accounting & Economics from the University of Reading. Feng Xu – Research Associate, Investment Research & Analytics Feng Xu – Research Associate, Investment Research & Analytics Feng has experience in international M&A, private equity and venture capital at SmithStreet. He previously worked at a Philadelphia-based Feng has experience in international M&A, private equity and venture capital at SmithStreet. He previously worked at a Philadelphia-based asset management company as an investment advisor and a Pennsylvania-headquartered US mortgage company as a financial analyst. asset management company as an investment advisor and a Pennsylvania-headquartered US mortgage company as a financial analyst. Feng earned his M.S. in Analytical Finance from Lehigh University, M.Sc. in International Business from University of Nottingham, a B.S. in Feng earned his M.S. in Analytical Finance from Lehigh University, M.Sc. in International Business from University of Nottingham, a B.S. in Information and Computer Science from Zhejiang University (China). Information and Computer Science from Zhejiang University (China). 4
  • 6. SmithStreet Understands the Factors that Drive Valuation SmithStreet analyzes each unique situation to unlock maximum value for clients. Understanding of Understanding of Projections //Strategic Projections Strategic Balance Sheet Balance Sheet Potential Synergies // Potential Synergies Inherent Risk of Inherent Risk of Business, Incremental Business, Incremental Plan Plan Optimization Optimization Risks Risks Business Business Assets & Liabilities Assets & Liabilities Sale Process and Sale Process and Discounted Cash Discounted Cash Collective Judgment Collective Judgment Flow Analysis Flow Analysis of SmithStreet of SmithStreet Public Market Public Market Other Companies for Comparables Comparables Other Companies for Sale or Potentially Sale or Potentially for Sale for Sale Industry & Industry & Recent Recent Maximum Maximum Market Market Comparable Comparable Valuation Valuation Conditions Conditions Transactions Transactions Industry and Company Industry and Company Specific Characteristics Specific Characteristics Industry Merger and Industry Merger and Acquisitions Acquisitions Comparables Comparables Public //Private Public Private Market Conditions Buyer(s’) Ability Buyer(s’) Ability Market Conditions to Pay to Pay Ability to Raise Capital // Ability to Raise Capital Potential Synergies // Potential Synergies Other Investment Other Investment Strategic Implications Strategic Implications Dilution //IRR Dilution IRR Leverage Leverage Risks Risks Opportunities Opportunities 5
  • 7. SmithStreet Identifies M&A Synergies to Unlock Value SmithStreet Analyzes the Acquirer and Target to Identify Synergies Cross-selling opportunities between different sales forces, products and verticals Cross-selling opportunities between different sales forces, products and verticals Revenue Enhancement Revenue Enhancement Potential new product lines and geographic markets Potential new product lines and geographic markets How economies of scale can reduce average production costs, increase purchasing How economies of scale can reduce average production costs, increase purchasing Cost Reduction Cost Reduction power, eliminate supply chain intermediaries and better utilize capacity power, eliminate supply chain intermediaries and better utilize capacity Appropriate size of Management teams and office locations post-M&A Appropriate size of Management teams and office locations post-M&A Non-essential assets post-M&A that can be divested: real estate, factories, inventory, Non-essential assets post-M&A that can be divested: real estate, factories, inventory, Asset Optimization Asset Optimization etc. etc. Value of intangible assets such as patents, copyrights and trademarks Value of intangible assets such as patents, copyrights and trademarks Tax savings via NOLs Tax savings via NOLs Tax Reduction Tax Reduction Tax savings via geographic location post-M&A Tax savings via geographic location post-M&A Decreases in WACC via optimal debt // equity ratio Decreases in WACC via optimal debt equity ratio Financial Synergies Financial Synergies Reductions in beta via increased assets, cash flow and diversified income Reductions in beta via increased assets, cash flow and diversified income Additional strategic options due to increased assets and cash flow, such as: IPO, debt Additional strategic options due to increased assets and cash flow, such as: IPO, debt Strategic Options Strategic Options recapitalization, geographic expansion, etc. recapitalization, geographic expansion, etc. 6
  • 8. Illustrative Example: Preparation, Process, Negotiation Drive Value The market’s initial perception will not fully capture your Company’s inherent value. Preparation and Synergy Identification Drive Perceived Note: all figures are representative examples only $288 mm $192 mm ’10 EBITDA ($ in mm) $24.0 Earnings Up Market’s First Impression Market will initially $18.0 discount Management’s projections by 25% $144 mm $216 mm 8x 12 x 12+ x Process and Negotiations Increase Core Multiple Paid Through preparation, process and negotiation, SmithStreet Through preparation, process and negotiation, SmithStreet increases the market’s willingness to commit to higher valuations. increases the market’s willingness to commit to higher valuations. 7
  • 9. Methodology for Valuation Analysis (409A and FAS 157 Services) SmithStreetSolutions reviews and analyzes multiple information sources to determine valuation parameters. Review financial statements and Management estimates to develop several sets of projections by which to Review financial statements and Management estimates to develop several sets of projections by which to value the company value the company Hold discussions with Management or Advisors concerning the business, milestones, operations and future Hold discussions with Management or Advisors concerning the business, milestones, operations and future prospects prospects Review financial terms and conditions set forth in the capitalization table and articles of incorporation Review financial terms and conditions set forth in the capitalization table and articles of incorporation Compare the financial performance of the company with that of publicly traded comparable companies and Compare the financial performance of the company with that of publicly traded comparable companies and relevant precedent transactions relevant precedent transactions Specific Valuation Methodologies Specific Valuation Methodologies Discounted Cash Discounted Cash Common Stock Common Stock Precedent Transaction Precedent Transaction Flow Analysis Flow Analysis Comparison Comparison Analysis Analysis Build detailed financial Build detailed financial Compare financial Compare financial Use relevant precedent Use relevant precedent projection model and projection model and performance of company to performance of company to M&A and private M&A and private discount cash flows to discount cash flows to a select group of a select group of placement transactions to placement transactions to present value using WACC present value using WACC comparable public comparable public establish valuation establish valuation method method companies companies parameters parameters SmithStreet delivers comprehensive valuation analysis: enterprise value determined by multiple SmithStreet delivers comprehensive valuation analysis: enterprise value determined by multiple methodologies and equity value per share determined by capitalization table waterfall analysis methodologies and equity value per share determined by capitalization table waterfall analysis 8
  • 10. Methodology for Identifying Investment Targets SmithStreet uses a rigorous methodology to search for and identify potential investment targets meeting client-specified criteria. Analyze key trends, government policies, map out the Industry Research value chain, and highlight areas of opportunity Compile a master list of available companies along with Identify the Key Players key data & financials for each individual company Screen companies using defined investment criteria Quantitative Analysis including: company financials & ratios, growth rates, number of locations, geographic coverage, etc. Senior management interviews to determine: SWOT Qualitative Research (strengths, weaknesses, opportunities & threats), brand recognition, openness toward outside investors, etc. Present industry report with recommended investment Recommend candidates; facilitate company introductions and Targets negotiations Our investment research projects are custom-tailored to each individual client’s needs Our investment research projects are custom-tailored to each individual client’s needs 9
  • 11. Complete Confidentiality At SmithStreetSolutions, we regard confidentiality as our lifeline and have actively taken measures to safeguard our clients’ business information. Our Infrastructure For Information Security Our Infrastructure For Information Security • SmithStreetSolutions has taken crucial steps to manage sensitive information so that it remains secure, • SmithStreetSolutions has taken crucial steps to manage sensitive information so that it remains secure, credible and trustworthy credible and trustworthy Servers Servers Employee’s Terminal Employee’s Terminal Our access controlled data centers are protected and secured Our physical workspace consists of one floor, accessible at various entry levels: perimeter, network, host, application only to employees of the company and data Each individual terminal is secured by multiple logins / Multiple barriers ensure the integrity of our network which password-protected entryways are designed to detect, prevent and defend against threats Restricted internet access (personal email accounts, online Our managed firewall provides around-the-clock security chatting tools, personal websites) monitoring, and management logs and reviews of potential intrusions Disabled USB and copying capabilities (data cannot to be transferred without the proper authorization) Firewall log data is continuously archived in a physical backup media available for restoration for a specified time Restricted access available to client team only period commensurate with service levels Strict confidentiality agreements are required for all employees 10
  • 12. Contact Information Shanghai Office 20 Jinchuang Road, 10th Floor Steven C. Lee, CFA Steven C. Lee, CFA Yangpu, Shanghai 200433 Principal, Investment Research & Analytics Principal, Investment Research & Analytics +86 (21) 6565 6533 US Mobile: US Mobile: +1 (917) 806 6508 +1 (917) 806 6508 China Mobile: +86 150 2190 8229 China Mobile: +86 150 2190 8229 Email: steven.lee@smithstreetsolutions.com Email: steven.lee@smithstreetsolutions.com Robin Kerawala Robin Kerawala New York Office Chief Operating Officer Chief Operating Officer 521 Fifth Avenue, 17th Floor New York, NY 10175 US Mobile: US Mobile: +1 (917) 771 7153 +1 (917) 771 7153 +1 (212) 292 4420 China Mobile: +86 158 0092 2899 China Mobile: +86 158 0092 2899 Email: robin.kerawala@smithstreetsolutions.com Email: robin.kerawala@smithstreetsolutions.com www.smithstreetsolutions.com www.smithstreetsolutions.com 11