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Rm4 research proposal
Rm4 research proposal
Rm4 research proposal
Rm4 research proposal
Rm4 research proposal
Rm4 research proposal
Rm4 research proposal
Rm4 research proposal
Rm4 research proposal
Rm4 research proposal
Rm4 research proposal
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Rm4 research proposal

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Transcript

  • 1. Part One INTRODUCTION TO BUSINESS RESEARCH4-1
  • 2. Chapter Four THE RESEARCH PROPOSAL4-2
  • 3. Purpose of the Research Proposal • To present the question to be researched and its importance • To discuss the research efforts of others who have worked on related questions • To suggest the data necessary for solving the question4-3
  • 4. The Research Sponsor All research has a sponsor in one form or another: • In a corporate setting, management sponsors research • In an academic environment, the student is responsible to the class instructor4-4
  • 5. What are the Benefits of the Proposal to a Researcher? • Allows the researcher to plan and review the project’s steps • Serves as a guide throughout the investigation • Forces time and budget estimates4-5
  • 6. Types of Research Proposals • Internal • External4-6
  • 7. Proposal Complexity 3 levels of complexity: • The exploratory study is used for the most simple proposals • The small-scale study is more complex and common in business • The large-scale professional study is the most complex, costing millions of dollars4-7
  • 8. How to Structure the Research Proposal? • Create proposal modules • Put together various modules to tailor your proposal to the intended audience4-8
  • 9. Modules in a Research Proposal• Executive Summary • Qualifications of• Problem Statement Researcher• Research Objectives • Budget• Literature Review • Schedule• Importance of the Study • Facilities and Special• Research Design Resources• Data Analysis • Project Management• Nature and Form of Results • Bibliography • Appendices4-9
  • 10. What to include in the Appendices? • A glossary of concepts, constructs, and definitions • Samples of the measurement instrument • Other materials that reinforce the body of the proposal4-10
  • 11. Evaluating the Research Proposal • Proposal must be neatly written in appropriate writing style • Major topics should be easily found and logically organized • Proposal must meet specific guidelines set by the sponsor • Technical writing style must be clearly understood and explained4-11

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