Matthieu LABOYE<br />Thomas PFEIFFER<br />Anne-Sophie RIVEREAU<br />GUID’EL - APP ECONOMY<br />
THE APPLICATION<br />Provide customers information about the city they are in<br />Content delivered in partnership with c...
CUSTOMER ADD VALUE<br />People are attracted by the destination and the surroundings of the hotel<br />Personalized conten...
COMPETITIVE ADVANTAGES<br />Almost no competitors offers such an application<br />The content is accurate and frequently u...
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Guid’el app economy

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Guid’el app economy

  1. 1. Matthieu LABOYE<br />Thomas PFEIFFER<br />Anne-Sophie RIVEREAU<br />GUID’EL - APP ECONOMY<br />
  2. 2. THE APPLICATION<br />Provide customers information about the city they are in<br />Content delivered in partnership with city guide website like “paris.unlike” or “cityvox”<br />Apllication available for PCs and smartphone<br />Inform them of events like exhibits, parties, sport events, <br />
  3. 3. CUSTOMER ADD VALUE<br />People are attracted by the destination and the surroundings of the hotel<br />Personalized content according to personal tastes<br />Select dates and interests when booking<br />Location based application: <br />User receives the content when he arrives at the hotel<br />Be aware of happenings in the surroundings of the hotel<br />
  4. 4. COMPETITIVE ADVANTAGES<br />Almost no competitors offers such an application<br />The content is accurate and frequently updated thanks to the partnership<br />Easy to use for customers<br />We do not take in charge the development of the content<br />

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