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A2 Media Studies Evaluation
A2 Media Studies Evaluation
A2 Media Studies Evaluation
A2 Media Studies Evaluation
A2 Media Studies Evaluation
A2 Media Studies Evaluation
A2 Media Studies Evaluation
A2 Media Studies Evaluation
A2 Media Studies Evaluation
A2 Media Studies Evaluation
A2 Media Studies Evaluation
A2 Media Studies Evaluation
A2 Media Studies Evaluation
A2 Media Studies Evaluation
A2 Media Studies Evaluation
A2 Media Studies Evaluation
A2 Media Studies Evaluation
A2 Media Studies Evaluation
A2 Media Studies Evaluation
A2 Media Studies Evaluation
A2 Media Studies Evaluation
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A2 Media Studies Evaluation

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Moving Up - teaser trailer, poster and web homepage

Moving Up - teaser trailer, poster and web homepage

Published in: Education
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  • 1. Moving Up <br />an assessment by Harry Cunningham <br />
  • 2. Media Institutions <br />Documentary films do not need huge budgets<br />often a very good way to tell a story. Anyone can do it<br />EXAMPLES: MICHAEL MOORE (Fahrenheit 9/11) and the maker of SUPERSIZE ME, Morgan Spurlock. Have both risen to prominence through using the documentary method of story telling<br />Low budget - More freedom when creating film<br />
  • 3. Genre <br />Documentary films go a long way back in history<br />Grierson – famous for documentary films in the 1930s (Royal Mail train)<br />Become popular with the rise of mass popular culture from the 1930s onwards. <br />Interest in ordinary/normal peoples’ lives and experiences continues to this day.<br />
  • 4. Representation <br />Offer an opportunity for film-makers to challenge worn out stereotypes. <br />This is something I attempted to make happen with my project.<br />Look at a sport that is well known from different view<br />
  • 5. Audience <br />The demographic I am attempting to target is:<br />The core audience of males, 16 – 40<br />Readers of newspapers like the Sun, the Mirror, and other ‘red tops.’<br />Sky Sports fans<br />People that are more likely to shop at Morrison's rather than marks and Spencer's<br />How would you use this knowledge to create an effective marketing strategy <br />
  • 6. Ideology <br />Many documentary film makers often come from a left/liberal background. <br />They attempt to tell the story of the ‘underdog’ or those without a voice.<br />Shows how odds are stacked against our footballer – loads of young peoples dream is to become a footballer<br />
  • 7. Narrative <br />The Hollywood Formula – the hero emerges from the cave<br />Given a challenge<br />Overcomes obstacles to win the prize.<br />My main character is well on his way to success – just the beginning <br />I started with the line ‘I have just signed my first Pro’<br /> further on in the trailer I showed another player talking about whether harry could make it or not<br />
  • 8. Inspiration of Trailer<br />http://www.youtube.com/watch?v=I1Lkyb6SU5U<br />This is a link to the ‘Super Size me’ trailer<br />http://www.youtube.com/watch?v=Y96m9rf7viM<br />This Is a link to the ‘Looking for Eric Trailer’<br />
  • 9. Trailer Task<br />
  • 10. Inspiration for poster<br />
  • 11. Inspiration for poster<br />
  • 12. Ancillary Task<br />Final poster <br />design<br />
  • 13. Inspiration for website<br />http://www.bvimovies.com/uk/goal2/index.html?hbx.hrf=http://www.google.co.uk/search?sourceid=navclient&hl=en-GB&ie=UTF-8&rlz=1T4HPEB_en-GBGB284GB284&q=goal+website<br />
  • 14. Website homepage – and trailer webpage<br />file:///Volumes/ANNE%20YR%20BK/harry%20evaluation/website/websitehomepage.html<br />Above Is the link to my website homepage.<br />
  • 15. Comparison<br />All the fonts are consistent<br />Images link together<br />The main logo is used throughout the 3 tasks<br />Colours are consistently kept the same<br />
  • 16. Audience feedback<br />I asked 20 people what they thought about my trailer.<br />The main responses were:<br /><ul><li>Showed clear genre…documentary
  • 17. Soundtrack went well with character and was in time with the film
  • 18. Voices were not heard to be loud enough/ clear enough
  • 19. Not enough shot locations</li></li></ul><li>Audience feedback<br />I asked 20 people what they thought about my poster<br />Was the production professional?<br /><ul><li>20 out of 20 people answered yes.</li></ul>I asked what made it successful?<br /><ul><li>The layout
  • 20. Images
  • 21. Slogan</li></li></ul><li>Audience feedback<br />I asked 20 people about what they thought about my website<br />I asked if they thought it was professional<br /><ul><li>I got 10 people saying yes
  • 22. And 10 people saying no</li></ul>The main reasons why were:<br /><ul><li>Well set out
  • 23. Good use of images
  • 24. Very basic </li></li></ul><li>Audience feedback<br />Here is the soundtrack<br />I Got the following feedback:<br /><ul><li> went well with trailer
  • 25. In time
  • 26. Lyrics went well with storyline</li></li></ul><li>New technologies<br />I movie HD<br />Photoshop<br />Fireworks<br />YouTube<br />Dreamweaver<br />PowerPoint<br />Mini DV camcorders<br />ITunes<br />
  • 27. Link to blog<br />http://03whhs12b2.blogspot.com/<br />

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