Danish Election 2011

2,517 views

Published on

A take on the first 7 days of the Danish election campaign - what the people, the politicians and the media are using the digital tools for. Talk was given at Nordich Tech Politics http://nordic-techpolitics.com in Oslo on September 2nd 2011.

Published in: News & Politics, Technology
0 Comments
1 Like
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total views
2,517
On SlideShare
0
From Embeds
0
Number of Embeds
803
Actions
Shares
0
Downloads
10
Comments
0
Likes
1
Embeds 0
No embeds

No notes for slide
  • Some facts on Denmark, the Danes and our elections Seen through a digital lens: The People’s election The Media’s election The Politicians election
  • We keep our politics and our religion in the closet.
  • 4 years is the maximum term The prime minister has to call an election 21 days before election day. He can do so when ever he wants, where ever he wants = 21 days of campaigning, that can happen at any given time.
  • 4 years is the maximum term The prime minister has to call an election 21 days before election day. He can do so when ever he wants, where ever he wants = 21 days of campaigning, that can happen at any given time.
  • 4 years is the maximum term The prime minister has to call an election 21 days before election day. He can do so when ever he wants, where ever he wants = 21 days of campaigning, that can happen at any given time.
  • Get with people between the elections. Make connections It’s always been about the community building But the community itsself was maninly focused on the party itself
  • 87% have used the internet in the last 3 months 2,6 mio profiles on Facebook = more than half of the adult population have a profile Over 4.500 blog posts a day on 75.000 active blogs 14.000+ on Twitter
  • En kvinde på Iphone bruger lige så meget som en mand på Andriod. 62% of the cellphones sold are smartphones 139% cell phone penetration 7,7 mio. simcards Smartphone users count for majority of mobile data traffic Vi har kortere bindingsperoder end andre lande. Benhård konkurrence
  • http://helleoglars.tumblr.com/
  • People are on and talking Media is sort of Politicians as a whole are still struggeling.
  • Danish Election 2011

    1. 1. The Facebook election Nordich tech politics 02. september 2011 v. Anna Ebbesen
    2. 2. Brief introduction
    3. 3. agenda Facts on Denmark The people The politicians And the media…
    4. 4. Facts on Denmark and the danes
    5. 5. “ Forenings Danmark ” <ul><li>Billede af batminton </li></ul>
    6. 6. We’ve kept politics and religion in the closet
    7. 7. Danish election gamble 4
    8. 8. Danish election gamble 4 21
    9. 9. Danish election gamble 4 21 ?
    10. 10. Party focus
    11. 11. Change is coming - Before and after the web: 53 Communication classic (web as a channel) Sender Web Facillitator Journalists Other types of communication Network communication (web as a platform) Target groups Web/ media/ campaigns/coworkers
    12. 12. Danes are online and social 87% have used the internet in the last 3 months 2,6 mio profiles on Facebook = more than half of the adult population have a profile Over 4.500 blog posts a day on 75.000 active blogs 14.000+ on Twitter
    13. 13. … and Mobile
    14. 14. What are the people up to?
    15. 15. Daily discussions on Facebook
    16. 16. Often satirical
    17. 17. Videos of politicians are now a viral hit
    18. 18. Satire on Tumblr #1
    19. 19. Satire on tumblr #2
    20. 20. Insider talk on #dkpol #fv11
    21. 21. What are the politicians doing?
    22. 22. <ul><li>c </li></ul>
    23. 23. most “get” facebook
    24. 24. Some new attempts FB meeting via FB chat
    25. 25. most “get” facebook
    26. 26. most “get” facebook
    27. 27. The unknown candidates paradise
    28. 28. The unknown candidates paradise
    29. 29. Videos can now spread
    30. 30. Apps isn’t the thing – yet!
    31. 31. Might be…
    32. 32. Gamification – more stunt than impact?
    33. 33. What’s up with the media?
    34. 34. Tests – last elections most common digital action
    35. 35. Trying to be Down with the people
    36. 36. Creating more “entertaining” formats
    37. 37. Hitting an all time low
    38. 38. Still stuck in logos
    39. 39. All have turned to blogging
    40. 40. Focus on fact-checking
    41. 41. Summed up
    42. 42.
    43. 43. We’re getting there
    44. 44. @annaebbesen digitaletanker.dk G+ Anna Ebbesen

    ×