Anna Mafupa AS MEDIA EVALUATION

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Anna Mafupa AS MEDIA EVALUATION

  1. 1. In what ways does your media product use, develop or challenge forms and conventions of real media products? EYEBROWSIs it not conventional tohave eye brows on themagazine cover as STAND FIRSTsome magazines haveeyebrows and some It is conventional for the standdon’t have eye brows. first to be bold and big. Hip- Hop magazines put the main image picture on top of the stand first. This makes the model the main focus of the magazine. COVER LINESIt is conventional for thecover lines to be eitherside of the model asshown VIBE magazine.Their conventional inorder to show theaudience what genre the MAIN IMAGEmagazine is. It is conventional for male models to be cut of above the waist of the magazine. Showing BAR CODES how the models are not used to attract the audience in a sexual way. However female models are cut off above the legs I saw this Bar codes are conventional in music on most magazines because they attract the magazines as they tell the price of the audience for sexual reasons. Most of the magazines. Some magazines use the q females models have sexual poses. It is codes for smartphones as they are conventional for the models to be looking at becoming more popular. the audience .
  2. 2. In what ways does your media product use, develop or challenge forms and conventions of real media products? All the magazine that I researched had the stand first in capitals. This meant that it is conventional to have the stand first in capitals, as the name of theThe eyebrows are not magazine stands out Magazines suchconventional all magazines how as Q and Vibe had the stand first with aever I included an eyebrow in my left align. This influenced me to havemagazine. Included it because it mine with a left align as it wasdraws attention to the audience conventional. Most popular ship-hophaving looked at other magazines shows the main image onmagazines. top of the stand first however my influence of the stand first was QCover lines are a conventional when magazine. As the main image notproducing a music magazine this is covering the stand first as shown inbecause they enable the audience to THE SOURCE magazine.know what is in the magazine.However it is not conventional forcover lines to be placed a certain wayon magazines. For example on TheSource magazine theres cover lineson the left and right of the magazine.This is not conventional of every Hip-Hip magazine. DA VIBE main coverlines are on the left of the magazine. The main image is conventional for I included a barcode for all music magazines. However after smartphones because smart doing research the models pose is phones such as Blackberrys adapted in every magazine so that Barcodes are conventional for every are more popular with my target it matches the genre. I used the music magazine because they tell audience which is 16-25. This bling so that it matches the Hip-Hop the price of every magazine. The means that more of my target genre. The Source’s and Da Vibe way it is placed on every magazine audience can get more out of magazines pose also represents is different for example DA VIDE is the online website. the hip-Hop culture as I used the vertical but still on the bottom of the same body language. page. THE SOURCE is on the left but DA VIBE is on the right .
  3. 3. In what ways does your media product use, develop or challenge forms and conventions of real media products? Stand firstStand first’s areconventional to musicmagazines because they Type Faceallow the audience toknow that it is the It is conventional for thecontents page. Most contents page to usemagazines show the similar type face as thestand first to be bold and magazine cover. Thisin capitals which draws make it consistentmore attention to it. through out the magazine. It also makes the magazine look simple. The main image House styleIt is conventional for the main image ofthe magazine to be looking directly at It is conventional for magazinethe audience. However putting one contents to show a definite housepicture is not conventional . Magazines style. This enables the magazinesuch as Q and Kerrung! Rarely use one to be showing consistent coloursimage. However many Hip Hop through out the magazine.magazine such as Vibe and The Sourceuse one image
  4. 4. I have included pictures of music magazines to show their conventions and where I got the inspiration for my magazine contents? The house style of the magazine is clearly The stand first stands out in the shown. It is conventional for magazines to VIBE’s contents. The Image is have a house style. Many magazines that I in front on the stand first like the research have a house style. Q magazine front cover. However on my and Vibe magazine have a definite house contents page the main image is style with is shown through out the contents not covering the stand first. I page. got this idea from the Q Magazine contents. My stand first design for my magazine is influenced by VIBE Magazine’s contents because I wanted to have a stand first that would appeal to my audience. It’s conventional to have page numbers on the magazine contents. This makes it easier for the reader to find the pages. ItVibe magazine use one main image also helps save time if afor their magazine contents. I two used reader saw the cover storymodels in my contents however this is on the cover.not conventional of every magazine.The main image for VIBE magazinematches the house style as it is madegrey like the page. I got my inspirationto keep the image its original colourfrom Q and other magazines as Ipreferred it. It is conventional to have the models face the audience. However my first model is not looking at the audience how ever he is pointing at the features. This draws more attention at the features instead of the images.
  5. 5. In what ways does your media product use, develop or challenge forms and conventions of real media products? A standfirst is conventional so that the A pull quote is audience know what convectional in most artist is being double page spreads a interviewed or the pull quote was used to article is about. It is stand out from the text. normally bold so that This attracts more of the fans of the artist read audience as it is more the article and to catch highlighted by being the readers eye. bigger. It is conventional for the type face to be justified so its aligned from left and right margins .It is conventional for a house styleTo be shown on double page spreads. The main image isHip Hop Connection show a house conventional as the artiststyle of black red and white. is shown so that the audience can identify the. Most magazines used full bleed images like hip-hop connection
  6. 6. In what ways does your media product use, develop or challenge forms and conventions of real media products? I made the standfirstI made the image full the bold so that thebleed because after audience can tell whoresearching other the artist is. The standdouble page spreads first has the sameI found the full bleed colour as the magazineimages more cover. The double pageappealing. spread resembles colours to the cover , this shows how I have continued the house style. I justified my text so that it looks more appealing to the audience. I thought this was conventional as inI included a main image in most double page spreads the textmy double page spread as it was aligned this way.is conventional for a doublepage spread to have animage. My model is holdingtheir fists. I made the modelpose in this way to show thepower they have whichsuggests that they are going I used a pull quote on the image soto be come a superstar. This that it can draw my readersimage is appealing to both attention. I put it on the image not inmales and females as most the text because the image is whatmales aspire to have the audience will see when they turnmuscles and females can the page to the double page spread.find it appealing as the modelis facing the audience.
  7. 7. How does your media product represent particular social groups? My magazine “MUS!Q” challenges the stereotypical teenager and young adults. Teenagers are shown to be careless, violent and associated with underage drinking and drugs. However my magazine MUSIQ doesn’t portray that image of teenagers as it as it shows young people with aspirations. The stereo typical My magazine shows teenager and young teenagers to be adult is portrayed as aspiring. My model being a thug or violent. is wearing Their shown the be fashionable trends wearing hoodies and and it shows him tracksuits. Teenagers are smiling. This takes shown to be out of out the negative control as this image connotations shows a teenager out at associated with night. This is the teenagers as not all stereotype for all teenagers are like teenagers. the “stereotypical teenager”
  8. 8. How does your media product represent particular social groups? The first picture shows the connotations surrounding teenage girls, however my magazine challenges the connotations by presenting the female model to look decent and powerful. This also shows that my magazine is not aimed at “chavs”. It also makes female readers want to aspire to be like the female model.
  9. 9. How does your media product represent particular social groups? RepresentationSocial Economic ClassMaterialists – my audience are materialists asthey do not pay for anything, most of my targetaudience live with their parents so they wantthe latest fashion and music trends. This showshow they have a live now pay later attitude andlive in the presentHedonists – this is because they are ”living lifeto the fullest” they also are not that seriousbecause they go out a lot with friends.Post Modernist – to be ,to have ,to play . This My magazine shows the representation on a non-allows them to enjoy their youth before they violent teenager as my model. The model is nothave to get jobs and start being independent. shown to be the “stereotypical” unlike Hip Hop magazine The Sources cover of The Game shows aI represented the target audience which is 16- lot of violence. This is shown as the model is holding25 as they are materialists. This meant that I a gun. This magazine is associating Hip Hop withcould get high fashion or gadgets to advertise violence. However my model is shown to be intoin my magazine . For example I included an high fashion like teenagers as well as representingadvert of VANS in my magazine this means that Hip-Hop with the bling on his neckI can relate to the audience as most of themwear vans.
  10. 10. What kind of media institution might distribute your media product and why?Bauer Media Group is a very success full media group they have differentforms of media such as , magazines, radio stations and television channels.They have 99 iconic brandsBauer Media Group would publish my magazine because they have a gap inthe market. All of their music magazines are made for males. The don’t haveany Hip-Hop magazines aimed at young adults and teenagers. For exampletheir magazine Q’s median age is 27. By targeting a much youngeraudience they can get a bigger profit as the price of my magazine is a lowprice this would mean that more young people can afford to purchase themagazine.
  11. 11. Who would be the audience for your media product?My Media product is aimed around the age of 16-25. I feel thatthe connotations around my media product are suited to peoplein the age group. The fonts that I used and the images wouldstereotypically attract people in this category. I used this agegroup because most of the magazines are aimed at a much oldergeneration. My magazine features interest of the youngergenerations by including adverts one Beats By Dre as theirbecoming popular in the younger generations.My audience definition is that They watch music channels Own the latest trends and trainers Listen to new and upcoming artist on YouTube Be interested in Hip-Hop and urban music . They must recognise the artists on the front cover.
  12. 12. How did you attract/address your audience?The connotations of my magazine means thatits aimed at Radical aspirers.The audience think that they are individualsand they have individual taste.They also want to achieve more , I used thefront cover with the bling to show a richer sideof hip-hop so that the audience can aspire tothat.My target audience would be on the D to E onthe Jicnar Scale .D to E means the audience is semi or unskilledworkers and unemployed people. Also peoplein low income jobs.This is because their in full time education of inlow income jobs.
  13. 13. How did you attract/address your audience?I used language that wouldappeal to my audience. I usedthis to attract my audience as thelanguage relates to them. I included the barcode because smartphones are popular within teenagers. This makes it easier to access the website on their phones. I used eyebrows to appeal to my I used my house style so it’s not audience as they reviewed more associated with stereotypical artists that are in the magazine. male and female colours. This This is more appealing to the represents the music magazine is audience as they can identify their unisex. favourite artists and purchase the magazine. I used a drop shadow behind the image this creates an effect as it looks more professional therefore it can attract both genders to my magazine.
  14. 14. Audience responses This magazine is great. I feel it really speaks out to it’s target audience and appeals to those who like the genre of music that is displayed in it. However, I do feel it is overpriced and teenagers might not be willing to spent that much money on a magazine.If this magazine was real I would I love the way you haveindeed buy it! It has great contrasted everything togetherartists, the layout brings out this but I would by your magazineimportance of the magazine and because it’s not very femalethe front cover is eye-catching. orientated and it’s not the type ofAlso, the people “featured” in the music I like, it’s a good magazinemagazine are to my taste. I do think though!that think I’d be willing to pay the£2.99 for a monthly subscription.
  15. 15. What have you learnt about technologies from the process of constructing thisproduct? I have gained some InDesign skills from the first time I used InDesign for my preliminary exercise. I have used InDesign when be siding what type face to use for my stand first also when making my double page spread. I have found InDesign very useful and it was easily accessible, this made it easier for me to do a don’t of my work on it. I took some getting used to then it became simple to use. I have gained some Photoshop skills . This allowed me to edit pictures, cut the picture out of the background. I found photo shop very helpful in making my magazine as I was able to make the magazine how I wanted to make it . I found photo shop very difficult to use however after a couple weeks of using it I became familiar with the software which gave me great result which my magazine cover. I used a Nikon camera to take my pictures. This mean I could use top quality images in my magazine. I also took the pictures portrait. So that I can get more out of the image. It was very accessible to use and I found that the camera produced good pictures.
  16. 16. I have learnt how to construct my interviews well, and it waseasily accessible as I had this software at home, thereforemaking it easier for me to work from many places. I found using Microsoft PowerPoint easier than using Microsoft word document as it is easier to label and annotate my work. It uses a range of different techniques which result in making pictures and titles stand out thus attracting people to the magazine.
  17. 17. Looking back at your preliminary task, what do you feel you have learnt in the progression from itto the full product? I used this flat plan for my contents page. However I had to alter some pages because I felt that they were in the wrong place. I showed this using my contents page. I have learnt that I can make some changes when planning the pages in my magazine contents. I changed the layout out of my magazine cover and layout after researching more Hip-Hop and urban music magazines. I felt that my magazine wouldn’t appeal to my target audience. It was important that I chose a contents page layout that would attract more readers and appeal to them. I think I have made a progression in understanding how other magazines layout the cover and contents page. I also felt that I have grasped a better understanding of my audience as I was able to identify what would appeal to them and what wouldn’t.
  18. 18. Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product? The main image for my preliminary exercise is not every professional. The main image is also not looking at the audience this is shown as in my final magazine cover the model is not looking directly to the audience.The masthead in mypreliminary front cover’shouse style is not shown onthe masthead as it has a lot I included eyebrowsof different colours on to emphasise what ifthem. going to be in my magazine. However my preliminary doesn’t have eyebrows showing how I have progressed to know the importance of eyebrows. Since the preliminary exercise I have learnt some more skills in using photo shop. After researching magazine covers I have designed my magazine cover so that it looks like existing ones . The first magazine that I designed the typeface is not clear enough for the reader to read.
  19. 19. Theres a more defined housestyle in my magazine, howeverin my preliminary magazine My final stand firstcover theres too many colours stand out more thanwhich is a bit too much. my preliminary stand first. This makes it more visible that it is a contents page.My magazine picture is not at highquality as the model is facing the leftwhich shows how she’s not associatedwith the magazine. However although On my preliminary exercise the magazine contents looks emptymy model is facing right and not at the however on my final contents page I included two picturesaudience hes pointing at the text so which makes it more professional and appealing but mythe reader follows his arm and reads preliminary exercise looks unfinished.the text.

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