In this presentation, I will give you a brief overview of modelling your business using a canvas. After this presentation you will understand various building blocks of the canvas.

1. Business Modelling
B Anjaneyulu Reddy
Twitter: @_anji

2. What is Model?

3. Business Model Canvas
The 9 building blocks

4. The Canvas

5. 1. Customer Segments (CS)
Different groups of people (or) organization an
enterprise aims to reach and serve

6. 2. Value Propositions (VP)
Products / services which create value for a
specific Customer Segment (CS)

7. 3. Channels (CH)
How a company delivers a VP to a CS?
Channel Types:
Direct / Indirect
Own / Partner Five phases:
1. Awareness
2. Evaluation
3. Purchase
4. Delivery
5. After Sales

8. 4. Customer Relationships (CR)
Types of relationships a company establishes
with specific CS
Motives:
1. Customer acquisition
2. Customer retention
3. Boosting sales

9. 5. Revenue Streams (R$)
Cash a company generates from each CS
Revenue Types:
1. One-time customer payments
2. Recurring revenues

10. 6. Key Resources (KR)
Important assets required to make a business
model work
Resources can be:
1. Physical
2. Financial
3. Intellectual
4. Human

11. 7. Key Activities (KA)
Most important things a company must do to
make its business model work

12. 8. Key Partnerships (KP)
The network of suppliers and partners that
make the business model work
1. Strategic alliances
2. Coopetition
3. Joint ventures
4. Buyer-supplier

13. 9. Cost Structure (C$)
All costs incurred to operate a business model
Costs:
1. Creating a value
2. Maintaining CRs
Cost Structures:
1. Cost-driven
2. Value-driven

14. Thank You