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Transcript

  • 1. TEAM TWIN Let’s Collaborate
  • 2. Our Genesis
    • The difference between ordinary
    • and extraordinary
    • is that little extra
    • After 23 years in the business of creating and
    • sustaining brands, that ‘little extra’ comes by
    • understanding how to be the ‘insider’ on the outside
  • 3. Our Essence
    • TEAM TWIN is a simple response from Clients and/or Brand Owners “… T his is W hat I N eed…”
  • 4. Our Action Plan
    • It’s about collaborating with the best in the business across disciplines to create awareness, interest, desire and …ACTION
    • We would like to share learning & advice
    • And work together on strategy and creative
  • 5. Our Experience
    • Have worked with an interesting mix of brands & clients
    • Advertising solutions for Aptech, Shyam Ahuja, CMS Computers, Nestle India, GPI, Heinz India, HDFC Bank, ABN Amro Bank, Lovable Lingerie, Bajaj Auto, Raymond, Lakme Levers, Godrej Appliances, etc
    • Marketing solutions for Lintertainment,
    • UTV Motion Pictures, Reliance Entertainment,
    • Reliance BigFlix, Sahara One Television
  • 6. Our Skills
    • We offer our Partners
    • FOCUS as there are specific jobs one can do
    • OBJECTIVITY as one is far removed from the Brand
    • TALENT given my multi-faceted experience
    • PERSPECTIVES as one handles various clients
    • COLLABORATION as there is a passion to make things happen
  • 7. Our Intent
    • Collaboration is the key word
    • With Marketing TEAMS, Brand OWNERS, advertising & media AGENCIES
      • Help with Pitches, Launches and Sustenance plans
      • Bring in BRAND/MARKETING INTEGRATION solutions
      • Work with various associates & agencies to make the stakeholders’ vision come ALIVE
  • 8. We Understand
    • TWIN Objectives: understand the business plan and the multiple objectives, to achieve
    • Business
      • Revenue
      • Equity
    • Brand
      • Loyalty/stickiness
      • Conversion
      • Core Essence
      • Memorability
      • Tie-ups to extend footprint
  • 9. We Believe
    • Brand Integrations have to simply
    Demonstrate Engage Convert
  • 10. Complementing your Plans Brand Integrations Sponsorships Content PR Digital Events Retail Sales Placements Identity Promotions
  • 11. Let’s Collaborate with you on
    • PR Plans that cover image building, building characters/people, tactics for different segments, creating buzz, telemarketing, placing Stars/celebrities in media, etc
    • Identity for your product/service (logo, personality, values, essence, tag line ,adaptations, etc)
    • Events that range from award functions, book launches, music launches, in-store promotions, contests, road shows, breakfast meetings, fund raisers, film festivals, exhibitions, trade shows, dealer conferences, team motivational meets, etc
    • Promotions & contests that bring in footfall for
    • sales tactics
  • 12. Let’s Collaborate with you on
    • Retail campaigns that include branding options, tie-ups, sales tie-ups, etc
    • Using the Mobile platform advantageously with clips, mobisodes, sms campaigns, banner ads, wap sites, games, etc
    • Maximizing the Internet interactions which include applications for SNS, virals, Emailers, websites, blogs, contests,
    • content on UGC sites, games, etc)
    • Collaterals(brochures, leaflets, inserts, sales kits,
    • direct mailers, displays, etc), creatives, etc
  • 13. Let’s Collaborate with you on
    • Collaterals namely, brochures, leaflets, inserts, sales kits,
    • direct mailers, displays, stickers, display boards, etc
    • Sponsorships and Placements in television programs, movies, plays etc
    • Creating Content for TV namely AFPs, special educational programs, etc; DVDs for retail (children‘s stories,
    • educational programs etc); movie production &
    • distribution, infomercials, etc)
  • 14. We are Integrating
    • Message & Medium
    • Art & Science
    • Long term & Immediate
    • Mass & Niche
    • Visual & Copy
    • Song & Dance
  • 15. Contact Us
    • Anita Noronha
    • TEAM TWIN
    • 09820314192
    • [email_address]