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Vegfru
 

Vegfru

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Vegfru support you set up or turnaround your fresh produce supply chain and retail

Vegfru support you set up or turnaround your fresh produce supply chain and retail

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    Vegfru Vegfru Presentation Transcript

    • Operational excellence through Integration
      “concept tocommissioning”
      fruit and vegetable supply chain & retail
      methodolgy overview
    • team composition
      a team of industry professional with relevant hands-on experience in fruit and vegetable business
    • our mission
      Increaseour client’s performancesby
      implementing
      tools, methodologies,
      services, andexpertise
      to increase customer loyalty and
      tostreamline sales&logistic activities.
    • what we do
      increase efficiency and streamline activities right from
      “concept to commissioning” with turnaround expertice thrown in
    • 4D
      our methodology
    • supply chain management
    • business objectives
    • lines of action
    • negative signals
    • indicated actions
    • segment product assortment
    • product assortment grid
      Low1
      High1
      Full
    • new products launch process
      As Is
      To Be
      sales meetings
      • first update to purchasing and replenishment plan
      Merchandise delivery to shops and POS
      Early sales analysis
      Second update to purchasing and replenishment plan
      product brief
      • agreed with mktg / sales / production
      • Expected retail price band
      collaborative forecasting
      • consensus based
      • corporate
      • aree / sales channel managers
      • marketing corporate & local
      • production
      • logistics
      • Impact on existing products
      distribution plan
      • Expected service levels / safety stocks
      • purchasing and relenishment plans
    • store and POS segmentation
      sales
      store segmentation
      • location
      • high street
      • shop in shop
      • shopping mall
      • kiosk
      • Strategic and brand image building
      • Flagship
      • Level 1
      • Level 2
      • Level 3
      marketing
    • Forecasting cycle (top down approach)
      responsible
      sales / mktg
      CEO
      logistics
    • anticipate customer demand
      ± 0%
      ± 20%
      ± 50%
      trends
      Flexibility band
      Week 1
      Week 3
      Week 4
      Week11
      Week 10
      Weeke 5
      Week7
      Week 9
      Week 6
      Week 8
      Week 12
      Week 2
      Delivery plan
    • replenishment – owned shops
      Replenishment frequency: based on sales forecast and distribution network
      logistics
      logistics
      store
    • key performance indicators
      Sales forecast variances vs. actual sales
      Expected vs. actual operation activities and costs
      Re-orders
      • budget
      • Forecast update
      • sales
      • productiom
      • Inventory levels
      • central
      • area
      • stores
      Re-routing
      Central WH

      Area WH
      Area WH

      stores
      delay
      • production
      • Central WH
      • Area WH
      • New product launch
      Dump/ Surplus
      • outlet
      • Value realised
      • auctioned
      • reverse logistics
      • Intra Area
      • Inter Area
    • key learning points
      “soft”
      • Get quick wins asap,
      • top management sponsorship,
      • Increase and reward operations flexibity,
      • Align customer experience objectives with corporate and personal objectives,
      • Change management,
      • right mix of data analysis and gutt feelings.
      “hard”
      standardize, streamline and accelerate information flows,
      standardize, streamline and accelerate business processes,
      don’t stop to communicate and align
      • shops
      • Key players
      • what’s going wrong and the relevant counter measures,
      • Product shortages and action plan to minimize bad effect on customer experience.
    • thank you
      Anil Chopra
      cell. +91-98118-14559
      email: anil.chopra@agrisolutions.in
      MD – Competent AgriSolutions Pvt Ltd and founder “vegfru
      www.vegfru.com