First mover advantage business model

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  • Source: Selecting among Alternative Grand Strategies, Pearce, 1982
  • First mover advantage business model

    1. 1. First Mover Advantage Model http://www.drawpack.com your visual business knowledge business diagrams, management models, business graphics, powerpoint templates, business slides, free downloads, business presentations, management glossary Competitive Strategy Competitive Strategy Environmental Opportunity Attractiveness <ul><li>First-Mover </li></ul><ul><li>Distinctive Competencies </li></ul><ul><li>Resources </li></ul><ul><li>Later-Entrant </li></ul><ul><li>Distinctive Competencies </li></ul><ul><li>Resources </li></ul>Economic Factors Pre-emption Factors Technological Factors Behavioral Factors <ul><li>Later-Entrant </li></ul><ul><li>Advantages </li></ul><ul><li>Imitation Costs </li></ul><ul><li>Free-Rider Effects </li></ul><ul><li>Scope Economics </li></ul><ul><li>Learning from </li></ul><ul><li>Pioneer‘s Mistakes </li></ul>Demand Uncertainty Entry Scale Efficient Scale-to- Market Size Advertising Intensity Response Time Scope Economies Pre-emptive Investment Technological Innovation Characteristics Nature of Good Product Characteristics Technological Change & Discontinuity Market Type Market Evolution Buyer‘s Investment in Cospecialized Assets Overall Magnitude of First-Mover Advantage <ul><li>Market Share Performance </li></ul><ul><li>Absolute </li></ul><ul><li>Relative </li></ul><ul><li>Profitability Performance </li></ul><ul><li>Return on Assets </li></ul><ul><li>Return on Sales </li></ul>First-Mover Positional Advantages Cost Differentiation
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