• Like
  • Save

Loading…

Flash Player 9 (or above) is needed to view presentations.
We have detected that you do not have it on your computer. To install it, go here.

Like this presentation? Why not share!

How to launch a sustainability movement

on

  • 187 views

 

Statistics

Views

Total Views
187
Views on SlideShare
187
Embed Views
0

Actions

Likes
0
Downloads
0
Comments
0

0 Embeds 0

No embeds

Accessibility

Categories

Upload Details

Uploaded via as Adobe PDF

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

    How to launch a sustainability movement How to launch a sustainability movement Presentation Transcript

    • How to launch a sustainability movement. Nine steps to a successful outreach education campaign.
    • Understand what people believe. Conduct surveys, polls and interviews to find perceptions, priorities and proposals among everyone involved and impacted.
    • Develop a single central theme. Include simple visuals and an approachable tone that unify, demonstrate and evolve your efforts and align with your mission and vision.
    • Evaluate new and existing channels and effective tactics. Determine specific, unique ways to use each tool of engagement and education to inform, inspire and activate your community.
    • Identify reliable sources. Find individuals and organizations that can help create interesting multimedia content that sparks meaningful conversation.
    • Document a plan. Lay out a series of measurable milestones to build awareness and foster community.
    • Craft metrics. Plan how you will capture evidence of success and opportunities for improvement.
    • Create an online campaign hub. Design a user-friendly, social media infused site that centralizes and celebrates all activities and creates community around shared experience.
    • Evolve and launch. Use traditional approaches in new ways and look beyond ordinary interactions.
    • Measure. Adjust. Evolve. Succeed.