IT Startup Industry in Indonesia

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Course: English Business Presentation
Date: Jan 31, 2013

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IT Startup Industry in Indonesia

  1. 1. IT Startup Industry in IndonesiaIM671 – Business Presentation – KAIST Business SchoolAnggriawan Sugianto – January 31, 2013
  2. 2. ~49M users (20% of population) 4th largest Facebook nation~29M users (5th largest Twitter nation) Internet Jakarta is the most active city #1 Industry ~7M users 4th most BlackBerry users
  3. 3. Anggriawan SugiantoTech Advisor (ex-CTO) of Suitmedia
  4. 4. IT Startup Industry in Indonesia
  5. 5. IT Startups1.  History of Startups2.  IT Talents3.  IT Market
  6. 6. IT Startup Industry in IndonesiaHISTORY
  7. 7. Startups in US•  1975 – Microsoft•  1976 – Apple•  1991 – World Wide Web•  1995 – Amazon, eBay, Craigslist, Yahoo, …•  1998 – Google•  2000 – Dot-com bubble burst•  2004 – Facebook•  2006 – Twitter•  2007 – Zynga•  2008 – Groupon•  2013 – …?
  8. 8. Startups in IDN•  1994 – Indonet (1st commercial ISP)•  1997 – Bhinneka – computer webstore•  1998 – Detik – news portal•  1999 – Kaskus – largest online community•  2003 – TokoBagus – ecommerce•  2009 – Koprol – location-based social network•  2009 – Suitmedia – digital marketing agency•  2009 – Agate Studio – game studio•  2010 – StartupLokal – startup community•  2013 – …?
  9. 9. Tech Investors in IDNLocal Venture Capitals Foreign Venture Capitals•  GDP Ventures •  GREE Ventures•  Merah Putih, Inc •  Cyber Agent Ventures•  Batavia Incubator •  East Ventures•  Nusantara Incubation •  Rocket Internet•  Ideosource •  Simile Venture•  … •  …
  10. 10. IT Startup Industry in IndonesiaIT TALENTS
  11. 11. Ideas are CheapImplementation is Hard
  12. 12. FoundersTop Universities Silicon Valley
  13. 13. IT Talents CS Major Low Quality?is Popular Living Cost
  14. 14. You’re As Good As OnlyThe People You Hire
  15. 15. IT Startup Industry in IndonesiaIT MARKET
  16. 16. Economics GrowthThe new BRIC countries? Emerging middle class is driving Indonesias growth.GDP growth 6-7% MIST – 4 biggest market in Goldman Sachs N-11 Equity Fund
  17. 17. DemographyTotal population240M people 22% Internet penetration 52M people 57% mobile penetration 30M people
  18. 18. You have 180 million cell phones, but did you know that you have only about 18 percent Internet penetration?Youre going to have an Internet explosion. – Eric Schmidt, CEO of Google about Indonesia tech boom (2011)
  19. 19. IT Startup Industry in Indonesia
  20. 20. Conclusion1.  IT startup has been trending in the last 10 years in Indonesia.2.  We can find many IT talents in Indonesia.3.  Indonesia has a huge market potential in Internet industry.
  21. 21. Q&AIT Startup Industry in Indonesiaanggri@business.kaist.ac.kr
  22. 22. Indonesia is one of the best countries to invest

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