COMM 303

3. In my relatively short 24 years of life, I’ve seen
technology advance in ways I would have never
dreamed. This is especially true over the last 10 years
with the advancements in cell phones and the use of
the internet. Here, you will see my vision for the
landscape of communication technology 10 years from
now.
(Hopefully, I will remember this project then and compare my visions
to reality!)

4. In 2023:
 As each communicational medium
is created, it is built around
specific specifications of the
consumer
 Everything from cell phones, to
televisions, to radios, to internet
sites will be customized to frame
each individual’s interests/needs
at time of purchase

5.  OLED screens
 Camera equipped
› Built in webcams allowing viewers to connect/vote in “real time” to
reality shows such as American Idol, The Bachelor, and The Amazing
Race
 Voice command
› Remote controls will become obsolete as changing the
channels, powering, etc. will be controlled by voice commands

6.  College classes are already offered online, but
in 10 years, all schooling will available via the
web

7.  Students will be able to finish their
education on their own time – the traditional
“12 years” will become obsolete
› Grade levels will be completed at the student’s
pace - whether faster or slower than current time
frames
 Hard copy textbooks will no longer be
needed
Continued

8.  Amped Security
› “Passcodes” will no
longer be sufficient in
securing our personal
data stored on our cell
phones. Security
measures will be amped
to retina screening and/or
finger print scans when
unlocking our cell phones
and tablets

9.  Liquid batteries
 OLED screens
› Contour into any
shape for privacy
and space efficiency
Continued

10.  This theory “gives insight into what people do
with technology” (Grant)
› By determining the mainstream use of
communication technologies, we are able to
elaborate on the mediums we use most

11.  For example, the internet is a medium used
daily by millions. Its convenience, time
saving, and educational knowledge has
made it a necessity in society. By knowing
this, offering an education completely via
the web would be an extension of its uses
and gratifications.
Continued

12.  Another example would be the evolution of
security in cell phones
› For instance, mobile phone security is one of the
top rated concerns buyers have when purchasing
a cell phone. By knowing this, companies can
incorporate the higher security measures
› Hence, going from “passcodes” to retina
scanning or finger printing
Continued

13.  The how, why, and rate new
technology and ideas are spread
through different channels of culture
(Wikipedia)
› Example: Liam (who already has a smart
phone) is debating on buying the newest
iPhone his buddy Jake has
 Before jumping in and adopting the
innovation, Liam must decide if the newest
iPhone is worth the buy. He decides this
through the decision making process

14. Knowledge Persuasion Accept/Reject
Innovation
Implementation Confirmation
Diffusion of Innovations Continued

15.  “Do people just keep adding new entertainment
media, or do they adjust by dropping one form in
favor of the other?” (Grant)
› This question is the center of the principle of relative
constancy, making it the theory I can relate to most

16.  An example of this theory is text messaging versus calling.
It used to be that if I wanted to get in touch with someone
right away, I’d give them a call. Now, with text
messaging, I’m given an alternative to calling – I can send
them a text instead. This doesn’t mean I no longer make
phone calls, it simply means my time is now split between
texting and calling where as it was once used only for
calling. Many times, text messaging has proven to be a
relative advantage over placing a phone call.
Continued

17. Hopefully, I will remember this
project and compare my visions
to reality in 2023!

18.  Dainis. 30 Furtureistic Phones. “Nokia 888 Mobile Phone”. 2012.
www.hongkiat.com/blog/30-futuristic-phones/
 Grant, E. August, Meadows, H. Jennifer. Communication Technology Update and
Fundamentals. Thirteenth Edition. 2012
 Wikipedia. “Diffusion of Innovations” July 31, 2013.
https://en.wikipedia.org/wiki/Diffusion_of_innovations