Self-Employment—The Other Career Option <ul><li>A seminar for anyone exploring career options </li></ul><ul><li>Presented ...
Today’s Focus <ul><li>If you decide to work for  someone else , I will offer suggestions after the meeting </li></ul><ul><...
Alan’s Meeting Objectives   <ul><li>Discuss business ownership as a career </li></ul><ul><li>Describe who should and shoul...
Your Meeting Objectives <ul><li>? ? ?  </li></ul>
Business Ownership is  GROWING ! <ul><li>Interesting Facts: </li></ul><ul><ul><li>More businesses are started in a recessi...
Who Considers Business Ownership? 75 %  Of People Have the Dream of Owning A Business. But Only  5 %  Make It Happen. Why?
Typical Reasons <ul><li>It  costs  too much to start a business </li></ul><ul><li>It’s too  risky , especially in today’s ...
Largest Barrier <ul><li>False </li></ul><ul><li>Expectations </li></ul><ul><li>Appearing  </li></ul><ul><li>Real </li></ul>
Your Business Ownership Options <ul><li>You can: </li></ul><ul><ul><li>Start your  own  business </li></ul></ul><ul><ul><l...
Business Ownership Good Fit For: <ul><li>Self - starters </li></ul><ul><li>Someone wanting to control own  destiny </li></...
Business Ownership A Problem If You: <ul><li>Do not have  family   support </li></ul><ul><li>Lack  commitment </li></ul><u...
How Do I Get Started? <ul><li>Two approaches: </li></ul><ul><ul><li>Outside in </li></ul></ul><ul><ul><li>Inside out </li>...
Outside In – On Your Own <ul><li>Internet </li></ul><ul><li>Networking groups and events </li></ul><ul><li>Family and frie...
Inside out – Get a Coach <ul><li>Awareness  (take off the blinders) </li></ul><ul><li>Education </li></ul><ul><li>Accounta...
Inside Out Is Recommended Approach <ul><li>Have a Coach help you clarify your: </li></ul><ul><ul><ul><li>Interests </li></...
Alan’s 3 Step Journey to Self-Employment <ul><li>1.  Self Discovery </li></ul><ul><ul><li>2.  Education   </li></ul></ul><...
Step 1 – Self Discovery   3, 10 and 20+ Year Plan <ul><li>I_____________ </li></ul><ul><li>L_____________ </li></ul><ul><l...
Step 2 -- Education <ul><li>Identify business options aligned to your GNE’s </li></ul><ul><ul><li>Get a coach </li></ul></...
Step 3 -- Action <ul><ul><li>If option fits, seize it </li></ul></ul><ul><ul><li>Be willing to do what it takes </li></ul>...
<ul><li>But what If I have never run a business ??? </li></ul>
The Inexperienced Prefer Franchising <ul><li>One of the  safest  business investments you can make </li></ul><ul><ul><li>R...
How Successful is Franchising? Most Are still in Business after 10 years
Franchising   – Some  Misconceptions <ul><li>Most are retail;  </li></ul><ul><li>often fast food </li></ul><ul><li>Franchi...
Characteristics of Franchising <ul><ul><li>Proven  business system </li></ul></ul><ul><ul><li>Use of  name  and trademarks...
<ul><ul><li>Operating  manuals </li></ul></ul><ul><ul><li>Training </li></ul></ul><ul><ul><li>On-going  advice  </li></ul>...
Is Business Ownership is For Me? <ul><li>Am I willing to follow a  system ? </li></ul><ul><li>Am I willing to   work  at m...
5 Business Dangers <ul><li>The primary reasons businesses fail are…. </li></ul>
5 Business Dangers <ul><li>1.  Poor   Leadership </li></ul>
5 Business Dangers <ul><li>1.  Poor Leadership </li></ul><ul><li>2.  Underperforming   Sales </li></ul>
5 Business Dangers <ul><li>1.  Poor Leadership </li></ul><ul><li>2. Underperforming Sales </li></ul><ul><li>3.   Ineffecti...
5 Business Dangers <ul><li>1.  Poor Leadership </li></ul><ul><li>2. Underperforming Sales </li></ul><ul><li>3. Ineffective...
5 Business Dangers <ul><li>1.  Poor Leadership </li></ul><ul><li>2. Underperforming Sales </li></ul><ul><li>3. Ineffective...
In Summary <ul><li>Decide if dedicated to taking action </li></ul><ul><li>Explore your options (don’t be “insane”) </li></...
Self-Employment—The Other Career Option Questions & Answers
The New Career Economy <ul><li>You, Inc.! </li></ul>
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Alan spring into success presentation

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Presented at the Spring Into Success Series Greensboro NC 2011

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  • nice one... but can I have a copy please?.. I teach Entrepreneurship here in the Phil High School...tnx..
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  • Purpose: An opportunity to share the seminar title and intended audience, break the ice and welcome everyone. Presentation Notes: Open up the presentation by welcoming everyone and thank them for attending Briefly refer to the title of the presentation and explain the purpose (provide helpful information) and the intended audience (anyone considering exploring business ownership) Briefly introduce yourself and why you are leading the seminar. Introduce anyone else that needs introducing. If some one or some group has arranged the seminar (ie. CPCC), thank them.
  • Purpose: To emphasize that many people want to own a business, but very few actually do it. Also, to begin the discussion of exploring options. Presentation Notes: Before showing the percentages, ask people to guess them Ask for possible reasons why so few people own a business Start a brief discussion on some ideas about how to effectively explore business ownership THIS IS A CRITICAL SLIDE AND WILL BE REFERRED TO SEVERAL MORE TIMES IN THE PRESENTATION. BE SURE TO GENERATE SOME DISCUSSION ON THE WHY AND HOW. ALSO, TRY TO GET THE GROUP TO RELATE TO THE CHALLENGE OF MOVING FROM THE DREAM OF BUSINESS OWNERSHIP TO THE REALITY.
  • Purpose: List and discuss the critical areas of profiling. Presentation Notes: This need to be thoroughly considered and documented Once again, honesty is important
  • Purpose: To explain validation and stress that it is important so the profile can be validated or proven accurate. Presentation Notes: Emphasize that we are still in the education phase even though we are actually looking at business options, the purpose of looking at business options is the profile validation and not the selection of an option Expand on the idea that the profile may need to be modified if the exploration of the business option allows a person to better define something, provide an example to illustrate this point (ie. Someone has indicated that they love sales, but as they observe the actual sales activities within a business option they discover that they may have been mistaken)
  • Purpose: Present the final two steps of the approach. Presentation Notes: Emphasize that there will come a time to make a selection and that a person must be prepared to decide and act when the time is right This thorough approach will help a person to make a selection secure in the knowledge that great care was taken which will make selection easier and success more likely
  • Purpose: Continue the discussion of the definition of franchising by providing many of the associated characteristics. Presentation Notes: Go through these one at a time Simply explain each item, don’t present as a positive or negative at this point Show example of UFOC and highlight a few key sections
  • Purpose: Continue the discussion of the definition of franchising by providing many of the associated characteristics. Presentation Notes: Go through these one at a time Simply explain each item, don’t present as a positive or negative at this point Show example of UFOC and highlight a few key sections
  • Purpose: Continue the discussion of the definition of franchising by providing many of the associated characteristics. Presentation Notes: Go through these one at a time Simply explain each item, don’t present as a positive or negative at this point Show example of UFOC and highlight a few key sections
  • Purpose: Continue the discussion of the definition of franchising by providing many of the associated characteristics. Presentation Notes: Go through these one at a time Simply explain each item, don’t present as a positive or negative at this point Show example of UFOC and highlight a few key segments
  • Purpose: Wrap up the presentation and emphasize the main points. Presentation Notes: Briefly go over each point and emphasize that this is the information that the group should take with them
  • Purpose: Discuss and answer any questions. Generate group discussion as well. Presentation Notes: Indicate that anyone that wants to go ahead and leave may do so Encourage anyone that stays to share their questions with the group and indicate that you can stay for a few minutes to take questions personally Thank everyone for coming and participating If evaluations are used, encourage everyone to honestly complete one
  • Alan spring into success presentation

    1. 1. Self-Employment—The Other Career Option <ul><li>A seminar for anyone exploring career options </li></ul><ul><li>Presented by: Alan Fields </li></ul>
    2. 2. Today’s Focus <ul><li>If you decide to work for someone else , I will offer suggestions after the meeting </li></ul><ul><li>This session is to discuss working for yourself by owning your own business </li></ul>
    3. 3. Alan’s Meeting Objectives <ul><li>Discuss business ownership as a career </li></ul><ul><li>Describe who should and should not consider business ownership </li></ul><ul><li>Describe best approach for getting started </li></ul><ul><li>Discuss recommended types of business </li></ul><ul><li>Discuss 5 major dangers for any business </li></ul>
    4. 4. Your Meeting Objectives <ul><li>? ? ? </li></ul>
    5. 5. Business Ownership is GROWING ! <ul><li>Interesting Facts: </li></ul><ul><ul><li>More businesses are started in a recessionary economy than a thriving economy!! </li></ul></ul><ul><ul><li>Net job growth occurs in the U. S. economy only through start up firms. (Kauffman Foundation, July 7, 2010) </li></ul></ul>
    6. 6. Who Considers Business Ownership? 75 % Of People Have the Dream of Owning A Business. But Only 5 % Make It Happen. Why?
    7. 7. Typical Reasons <ul><li>It costs too much to start a business </li></ul><ul><li>It’s too risky , especially in today’s economy </li></ul><ul><li>I don’t have the needed skills </li></ul><ul><li>I don’t know how to get started </li></ul><ul><li>I don’t know which business is right for me </li></ul>
    8. 8. Largest Barrier <ul><li>False </li></ul><ul><li>Expectations </li></ul><ul><li>Appearing </li></ul><ul><li>Real </li></ul>
    9. 9. Your Business Ownership Options <ul><li>You can: </li></ul><ul><ul><li>Start your own business </li></ul></ul><ul><ul><li>Buy a business that has been started (sale) </li></ul></ul><ul><ul><li>Go into a partnership </li></ul></ul><ul><ul><li>Buy a franchise </li></ul></ul>
    10. 10. Business Ownership Good Fit For: <ul><li>Self - starters </li></ul><ul><li>Someone wanting to control own destiny </li></ul><ul><li>Those wanting effort and pay correlation </li></ul><ul><li>Those wanting to build wealth & equity </li></ul><ul><li>Those who enjoy making decisions </li></ul>
    11. 11. Business Ownership A Problem If You: <ul><li>Do not have family support </li></ul><ul><li>Lack commitment </li></ul><ul><li>Are frozen by risk </li></ul><ul><li>Have too little capital </li></ul><ul><li>Typically have analysis paralysis </li></ul>
    12. 12. How Do I Get Started? <ul><li>Two approaches: </li></ul><ul><ul><li>Outside in </li></ul></ul><ul><ul><li>Inside out </li></ul></ul>
    13. 13. Outside In – On Your Own <ul><li>Internet </li></ul><ul><li>Networking groups and events </li></ul><ul><li>Family and friends </li></ul><ul><li>Self study </li></ul><ul><li>Observation </li></ul><ul><li>Trial and error </li></ul>
    14. 14. Inside out – Get a Coach <ul><li>Awareness (take off the blinders) </li></ul><ul><li>Education </li></ul><ul><li>Accountability </li></ul>
    15. 15. Inside Out Is Recommended Approach <ul><li>Have a Coach help you clarify your: </li></ul><ul><ul><ul><li>Interests </li></ul></ul></ul><ul><ul><ul><li>Income needs </li></ul></ul></ul><ul><ul><ul><li>Financial resources </li></ul></ul></ul><ul><ul><ul><li>Transferable skills </li></ul></ul></ul><ul><ul><ul><li>Attitudes and values </li></ul></ul></ul><ul><ul><ul><li>Ideal environment </li></ul></ul></ul><ul><ul><ul><li>Strengths & weaknesses </li></ul></ul></ul>
    16. 16. Alan’s 3 Step Journey to Self-Employment <ul><li>1. Self Discovery </li></ul><ul><ul><li>2. Education </li></ul></ul><ul><ul><li>3. Action </li></ul></ul>
    17. 17. Step 1 – Self Discovery 3, 10 and 20+ Year Plan <ul><li>I_____________ </li></ul><ul><li>L_____________ </li></ul><ul><li>W____________ </li></ul><ul><li>E_____________ </li></ul><ul><ul><ul><ul><li>To Meet Your -- </li></ul></ul></ul></ul><ul><li>G_____________ </li></ul><ul><li>N_____________ </li></ul><ul><li>E_____________ </li></ul>
    18. 18. Step 2 -- Education <ul><li>Identify business options aligned to your GNE’s </li></ul><ul><ul><li>Get a coach </li></ul></ul><ul><li>Explore each option to determine best fit </li></ul><ul><ul><li>Talk with owners </li></ul></ul><ul><ul><li>Research reviews (e.g. Entrepreneur Magazine; BBB) </li></ul></ul><ul><li>Visit business in operation to see for yourself </li></ul><ul><li>Visualize yourself in the business </li></ul>
    19. 19. Step 3 -- Action <ul><ul><li>If option fits, seize it </li></ul></ul><ul><ul><li>Be willing to do what it takes </li></ul></ul><ul><ul><li>Keep thinking ILWE/GNE </li></ul></ul>
    20. 20. <ul><li>But what If I have never run a business ??? </li></ul>
    21. 21. The Inexperienced Prefer Franchising <ul><li>One of the safest business investments you can make </li></ul><ul><ul><li>Regulated by the FTC & and many states </li></ul></ul><ul><li>Thousands of options </li></ul><ul><li>94 different industries </li></ul><ul><li>Over 1,000,000 units in the U.S. </li></ul><ul><li>A new franchise opens every 8 minutes! </li></ul>
    22. 22. How Successful is Franchising? Most Are still in Business after 10 years
    23. 23. Franchising – Some Misconceptions <ul><li>Most are retail; </li></ul><ul><li>often fast food </li></ul><ul><li>Franchisors take your money and give you nothing in return </li></ul><ul><li>You must know every aspect of running a business </li></ul>
    24. 24. Characteristics of Franchising <ul><ul><li>Proven business system </li></ul></ul><ul><ul><li>Use of name and trademarks </li></ul></ul><ul><ul><li>S upport </li></ul></ul><ul><ul><ul><ul><ul><li>-- For That – </li></ul></ul></ul></ul></ul><ul><ul><li>Initial investment </li></ul></ul><ul><ul><li>Ongoing fees (royalty, advertising, etc.) </li></ul></ul>
    25. 25. <ul><ul><li>Operating manuals </li></ul></ul><ul><ul><li>Training </li></ul></ul><ul><ul><li>On-going advice </li></ul></ul><ul><ul><li>Business software </li></ul></ul><ul><ul><li>Marketing campaigns and materials </li></ul></ul><ul><ul><li>E quipment </li></ul></ul><ul><ul><li>Site location assistance </li></ul></ul><ul><ul><li>Build-out assistance </li></ul></ul><ul><ul><li>Future vision & Operational growth plans </li></ul></ul><ul><ul><li>Possible financing assistance </li></ul></ul>What Does a Franchise Do For Me?
    26. 26. Is Business Ownership is For Me? <ul><li>Am I willing to follow a system ? </li></ul><ul><li>Am I willing to work at making my business successful? </li></ul><ul><li>Do I have access to start-up capital ? </li></ul><ul><li>Do I have working capital to support myself during the ramp up? </li></ul><ul><li>Do I have support of family & friends ? </li></ul><ul><li>Does the business model support my goals and needs ? </li></ul><ul><li>Am I passionate about controlling my own destiny? </li></ul>
    27. 27. 5 Business Dangers <ul><li>The primary reasons businesses fail are…. </li></ul>
    28. 28. 5 Business Dangers <ul><li>1. Poor Leadership </li></ul>
    29. 29. 5 Business Dangers <ul><li>1. Poor Leadership </li></ul><ul><li>2. Underperforming Sales </li></ul>
    30. 30. 5 Business Dangers <ul><li>1. Poor Leadership </li></ul><ul><li>2. Underperforming Sales </li></ul><ul><li>3. Ineffective Marketing </li></ul>
    31. 31. 5 Business Dangers <ul><li>1. Poor Leadership </li></ul><ul><li>2. Underperforming Sales </li></ul><ul><li>3. Ineffective Marketing </li></ul><ul><li>4. Poor Human Capital Management </li></ul>
    32. 32. 5 Business Dangers <ul><li>1. Poor Leadership </li></ul><ul><li>2. Underperforming Sales </li></ul><ul><li>3. Ineffective Marketing </li></ul><ul><li>4. Poor Human Capital Management </li></ul><ul><li>5. Financial Mismanagement </li></ul>
    33. 33. In Summary <ul><li>Decide if dedicated to taking action </li></ul><ul><li>Explore your options (don’t be “insane”) </li></ul><ul><li>Use an “Inside Out” approach </li></ul><ul><li>Consider the power of franchising </li></ul><ul><li>Use a Coach, Mentor or Consultant! </li></ul>
    34. 34. Self-Employment—The Other Career Option Questions & Answers
    35. 35. The New Career Economy <ul><li>You, Inc.! </li></ul>

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