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The Importance of Design: Information Architecture

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Short presentation about Information Architecture

Short presentation about Information Architecture

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  • 1. The Importance of Design Information Architecture
    Angela C Natalia
    3316362
  • 2. Content
    • - What is Information Architecture?
    • 3. - Information Architecture in Google Era
    • 4. - Better User Experience
    • 5. - Practical Implementation
  • What is IA ?
    “The field is abstract, and many who might conceptually
    understand the basic premise of information architecture
    won’t really “get it” until they saw and experience it.“
    Morville and Rosenfeld, 2006, p. 41
  • 6. What is IA ?
    =
    http://www.homebuildersaustralia.com.au/
  • 7. What is IA ?
    =
    http://swamplot.com/wp-content/uploads/2009/05/shot-trot-house.jpg
    http://www.youtube.com/watch?v=D0EMpuEEGhg&feature=related
  • 8. IA in Google Era
    strangers can enter the house
    through any room they want
  • 9. IA in Google Era
  • 10. IA in Google Era
  • 11. IA in Google Era
  • 12. Better User Experience
    “We're in the experience business. User experience.
    We create things that people use.”
    Jesse James, Information Architecture Summit 2009
  • 13. Better User Experience
    Common placement
    Clear entry point
  • 14. Better User Experience
    Common placement
    Clear entry point
  • 15. Better User Experience
    Customize Page
  • 16. Practical Implementation
  • 17. Practical Implementation
    http://www.wix.com/create/website
  • 18. Practical Implementation
    http://www.wix.com/create/website
  • 19. Relevant Sources
    A Dinosaur Family Explains Information Architecture, online video, accessed 7 August 2010, http://www.youtube.com/watch?v=D0EMpuEEGhg&feature=related
    Barker, Ian 2005, What is information architecture? , Step Two Designs, accessed 7 August 2010, http://www.steptwo.com.au/papers/kmc_whatisinfoarch/index.html
    Debrouwere, S 2005, Information architecture for news websites, accessed 6 August 2010, http://stdout.be/2010/information-architecture-for-news-websites/
    Information Architecture Tutorial – Lesson 1, accessed 8 August 2010, http://www.webmonkey.com/2010/02/Information_Architecture_Tutorial_-_Lesson_1/
    Garrett, J 2009, The Memphis Plenary, jjg.net, accessed 8 August 2010, http://www.jjg.net/ia/memphis/
    Morville, P and Rosenfeld. L 2006, Information Architecture for the World Wide Web 3rd Ed., Saebastopol: O’Reilly.