Visual / Literacy
A discussion on the state, value and 

opportunities of visual literacy in the world today.
Andy Van Solkema / Principal Designer / Visualhero
Design Research / Visual Communication / Experience Design
Andy Van Solkema / M-Design Candidate
Hypothesis / Our culture is expanded through our visual
mind and how we share thoughts and ideas. With
intentional learnin...
Seeing
Senses
Storytelling
Visual storytelling
Gutenberg
Understanding
Understanding?
Understanding?
Cognition
Boundary Object
Boundary Object
Boundary Object
Karl Fast / Deep Interaction / UX Brighton 2012
Knowledge
The Value of Visualization
Information is Powerful
Execution and Literacy
Code Orange
You’re doing it wrong.
Discuss /

!
What is Visual Literacy? Interactions? Images? Animations?

!
How does Visual Literacy fit into our culture to...
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What is Visual Literacy?

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I had an incredible opportunity to join the Steelcase Global Design team in their monthly quest for a deeper understanding of our world. Their team finds time once a month to gather and discuss topics outside the world of design; past talks have covered "the art of conversations" and experiencing a "holy moment."

I chose to focus my talk on visual literacy. This can be a very broad topic, so I focused on its use in education, how humans are naturally wired to think visually, and comparisons to Reading and Writing literacy scales. To establish a few conversation starters, I put together a series of points and shared two videos - with a little help from the Heroes, of course.

Published in: Design, Education, Technology
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What is Visual Literacy?

  1. 1. Visual / Literacy A discussion on the state, value and 
 opportunities of visual literacy in the world today.
  2. 2. Andy Van Solkema / Principal Designer / Visualhero
  3. 3. Design Research / Visual Communication / Experience Design
  4. 4. Andy Van Solkema / M-Design Candidate
  5. 5. Hypothesis / Our culture is expanded through our visual mind and how we share thoughts and ideas. With intentional learnings, exercises and measurement of our visual literacy we can enable understanding, therefore enhance cognition and the pursuit and application of creativity.
  6. 6. Seeing
  7. 7. Senses
  8. 8. Storytelling
  9. 9. Visual storytelling
  10. 10. Gutenberg
  11. 11. Understanding
  12. 12. Understanding?
  13. 13. Understanding?
  14. 14. Cognition
  15. 15. Boundary Object
  16. 16. Boundary Object
  17. 17. Boundary Object
  18. 18. Karl Fast / Deep Interaction / UX Brighton 2012
  19. 19. Knowledge
  20. 20. The Value of Visualization
  21. 21. Information is Powerful
  22. 22. Execution and Literacy
  23. 23. Code Orange
  24. 24. You’re doing it wrong.
  25. 25. Discuss / ! What is Visual Literacy? Interactions? Images? Animations? ! How does Visual Literacy fit into our culture today? ! What happens if we leverage visual literacy in education? ! What can we learn from writing and reading literacy? ! What happens to business and culture if we acknowledge this type of learning in our society? ! What happens to creativity and innovation?

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