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A joint talk with @marcdobson where we talked about the different types of social media, offered advice and guidance on its use and presented some examples of effective social media engagement in a Business and Community Engagement (BCE) context. Topics covered included:
A brief overview of social media, including some of the platforms available and its use across Education as a whole;
The need for a social media strategy, and what to consider;
General guidance and best practice when using social media channels, including some pitfalls to avoid; and
Specific examples of the use of social media in a BCE context.
See http://bce.jiscinvolve.org/wp/2014/04/25/missed-our-social-media-for-bce-webinar-catch-up-here/ for a recording of our talk and supplementary guidance.