Why you should include a QR Code with your podcast rss feeds

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Used to argue that we should all be including a QR Code when promoting our podcast rss feeds

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  • Why you should include a QR Code with your podcast rss feeds

    1. 1. Why should you be including a QR code for your podcast rss feeds? PPP SIG - Glasgow 7 th May 2009 eatbath-present andyramsden jiscqr
    2. 2. the aims Persuade you to include a QR code when promoting your podcasting rss feeds. http://www.flickr.com/photos/bidryboo/300945382/
    3. 3. 1. what is a QR code? A QR Code is a matrix code (or two-dimensional bar code) created by Japanese corporation Denso-Wave in 1994. The &quot;QR&quot; is derived from &quot;Quick Response&quot;, as the creator intended the code to allow its contents to be decoded at high speed. QR Codes are common in Japan where they are currently the most popular type of two dimensional codes. <ul><li>An ever increasing number of tasks can be achieved using a QR code. The core ones are, </li></ul><ul><li>Link to web site </li></ul><ul><li>Send an sms to a phone </li></ul><ul><li>Transfer a phone number </li></ul><ul><li>Provide more text </li></ul>www.mobile-learning.blog-city.com/read/qr_codes.htm A QR Code effectively and efficiently allow people to subscribe to you rss podcast URL
    4. 4. 2. what is involved? <ul><li>QR Code Generator </li></ul><ul><li>A task / activity which is appropriate for a small screen device </li></ul><ul><li>Camera phone </li></ul><ul><li>Good connectivity </li></ul><ul><li>QR Code Reader </li></ul><ul><li>Money </li></ul>A QR Code Reader http://www.i-nigma.mobi 07781 489 340 A QR Code Generator http://qrcode.kaywa.com The following example, illustrates scanning a QR Code, adding it to your favourites and accessing the web site: http://www.bath.ac.uk/lmf/download/26048
    5. 5. 3. the mobile user: a changing landscape
    6. 6. 4. subscribing on your phone 1 2 3 It is so, so easy ….
    7. 7. 5. are students aware of QR Codes? <ul><li>Do you know what a QR Code is? </li></ul><ul><ul><li>Yes: 13.8% </li></ul></ul><ul><ul><li>with 95% confidence interval, then 12.34% - 15.26% of total student population are aware of QR codes. </li></ul></ul>URL http://opus.bath.ac.uk/12782 <ul><li>Have you accessed a QR Code? </li></ul><ul><ul><li>Yes: 2.2% </li></ul></ul><ul><ul><li>with 95% confidence interval, then 1.58% - 2.82% of total student population have accessed a QR code. </li></ul></ul><ul><li>The most common action was </li></ul><ul><ul><li>Web site – 33 responses </li></ul></ul><ul><ul><li>Read more text – 28 responses </li></ul></ul><ul><ul><li>Phone a number – 19 responses </li></ul></ul><ul><ul><li>Send a pre-written SMS – 12 responses? </li></ul></ul>
    8. 8. 6. can they access QR Codes? <ul><li>Methodology </li></ul><ul><li>1 coffee </li></ul><ul><li>Google search engine </li></ul><ul><li>Key term – rss reader </li></ul><ul><li>Scan top 6 returns </li></ul>* * N95 U600 * * iPhone * K770i * C902 * Viewty D900 * * K750 * * K850i * * W810i * * W910i * Tocco G600 * * K800i QR Code Reader Rss Reader (bundled)
    9. 9. thank you Andy Ramsden [email_address] URL http://blogs.bath.ac.uk/qrcode

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