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Location marketing-lite
Location marketing-lite
Location marketing-lite
Location marketing-lite
Location marketing-lite
Location marketing-lite
Location marketing-lite
Location marketing-lite
Location marketing-lite
Location marketing-lite
Location marketing-lite
Location marketing-lite
Location marketing-lite
Location marketing-lite
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Location marketing-lite

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Location based marketing is an exciting way for businesses who are reliant on their location to market themselves to people with Smart Phones

Location based marketing is an exciting way for businesses who are reliant on their location to market themselves to people with Smart Phones

Published in: Business
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Transcript

  • 1. LOCATION BASED MARKETING
  • 2. Search based Location Marketing www.google.com/places
  • 3. Tablets and Smartphones One thing in common
  • 4.  
  • 5. GPS driven Location Marketing
  • 6.  
  • 7. GPS driven Location Marketing <ul><li>Arrive at venue </li></ul><ul><li>Check in </li></ul><ul><li>Points and/or badge awarded </li></ul><ul><li>Offers based on </li></ul><ul><ul><li>Check In </li></ul></ul><ul><ul><li>Mayorship </li></ul></ul><ul><ul><li>Wildcard offers </li></ul></ul>
  • 8. GPS driven Location Marketing <ul><li>Location focused businesses need to </li></ul><ul><li>1/ Register with service (s) </li></ul><ul><li>2/ Consider location based offer </li></ul><ul><ul><li>Dominos – Free pizza for Mayor </li></ul></ul><ul><ul><li>Debenhams – Free coffee Friday (selected stores) </li></ul></ul><ul><ul><li> Cheltenham Racecourse – Prize draw, Gold Cup Tickets </li></ul></ul><ul><ul><li> Weatherspoons – 20% Discount </li></ul></ul><ul><ul><li> Cotswold Deli – Discount + Offer for Mayor </li></ul></ul><ul><ul><li> Stuart Holmes Hair & Beauty - discount </li></ul></ul>
  • 9.  
  • 10. AUGMENTED REALITY
  • 11.  
  • 12. Augmented Reality
  • 13. Augmented Reality
  • 14. Andy Poulton Business Link M: 07966 547146 W: www.businesslinksw.co.uk E: [email_address]

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