Powered by Community

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A manifesto for building online communities.

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Powered by Community

  1. 1. ‘Powered by Community’ A manifesto for building online communities
  2. 2. Andy Howard Online Community Dude http://andyhoward.id.au
  3. 3. What’s a community about?
  4. 4. Every product or service is designed for a niche
  5. 5. The people in the niche are a community
  6. 6. As an online community builder, what’s your role?
  7. 7. Uh, no. You can’t own the community
  8. 8. You can only serve the community
  9. 9. Success comes from providing something useful and desirable
  10. 10. Don’t give the community what you think it needs
  11. 11. Give the community what it wants
  12. 12. Sounds simple. Where do I start?
  13. 13. Text Find existing online communities
  14. 14. Listen to the online communities
  15. 15. Learn from the communities
  16. 16. Photographers are already posting photos online
  17. 17. Online discussion about sharing photography is increasing
  18. 18. There’s a community desire for a platform
  19. 19. Now, hatch a plan
  20. 20. Where do you want to be?
  21. 21. Where does the community want to be?
  22. 22. Find the middle ground
  23. 23. Let’s go! Join the dots…
  24. 24. Target market
  25. 25. Blog Podcast Flash Magazine Wiki Channel Virtual world Microsite Mashup Short Film ?
  26. 26. Technology
  27. 27. Give it a shot
  28. 28. Keep listening, refining and adjusting
  29. 29. Be community-centric
  30. 30. You’ll grow from there.
  31. 31. (In case you didn’t notice… photography and inspiration from www.flickr.com)

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