Medical Marijuana
Legalization
It’s Not a Lost Cause!
Andy Duran, Executive Director
LEAD & SpeakUP! Prevention Coalition
...
Learn how to get started
Think about who is affected
Learn how to #GetFound
Define your course of action
Think Differently
What’s Happening in Illinois?
What’s Happening in Illinois?
• May receive 2.5 oz. every 14 days
• Restricted medical conditions
• A person shall not dri...
Pre-Legislation
Legislation in Process
Post-Legislation
Your #1 Job Read the Legislation
What’s Happening in Illinois?
2.5 oz. every 14 days 183 joints OR 13 / day
Restricted medical conditions
chronic pain, hea...
Pre-Legislation or In Progress
✦ Develop position paper
✦ Avoid the “medical benefit” question
✦ Review existing ordinances...
Post-Legislation
✦ Continue messaging campaign
✦ Perception of harm: medicine vs. drug
✦ Identify how population will be a...
Legislation Impacts Schools/Students
Overexposure:
Students could be under influence at school
Recommend policy on school-d...
Legislation Impacts Community Life
Smoke-Free Act:
Does “medical marijuana” need to be added to
existing smoke free act or...
Legislation Impacts Community Life
Dispensary Location:
Will a cultivation center or dispensary attempt to
operate in your...
“
LISTEN
Think Differently
Prohibit “Evaluation
Centers”
THINK DIFFERENTLY...
Prohibit Cash Only
Medical Facilities
Go through the
Process
Draw Geogr...
Apply for the License ...then don’t operate it.
#GetFound
Take a negative story
insert yourself into it
CHANGE THE STORY
to make it your own
#MedicalMarijuana
#MedicalMarijuanaIL
@LEADLFLB
LISTEN
SOCIAL MEDIA LOGIC MODEL
Mission
Why are
we doing this?
Goal
Goal
Goal
What do we want
to accomplish? Tactic
Tactic
Tactic...
THANK YOU!
Contact Me >>>
ANDY DURAN
aduran@leadingefforts.org
LEAD & SPEAKUP!
http://www.leadingefforts.org
http://www.spea...
Andy Duran's Presentation at Epiphany Community Services Retreat on Medical Marijuana - September 2013
Andy Duran's Presentation at Epiphany Community Services Retreat on Medical Marijuana - September 2013
Andy Duran's Presentation at Epiphany Community Services Retreat on Medical Marijuana - September 2013
Andy Duran's Presentation at Epiphany Community Services Retreat on Medical Marijuana - September 2013
Andy Duran's Presentation at Epiphany Community Services Retreat on Medical Marijuana - September 2013
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Andy Duran's Presentation at Epiphany Community Services Retreat on Medical Marijuana - September 2013

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Andy Duran's Presentation at Epiphany Community Services Retreat on Medical Marijuana - September 2013

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Andy Duran's Presentation at Epiphany Community Services Retreat on Medical Marijuana - September 2013

  1. 1. Medical Marijuana Legalization It’s Not a Lost Cause! Andy Duran, Executive Director LEAD & SpeakUP! Prevention Coalition Lake Forest, IL
  2. 2. Learn how to get started Think about who is affected Learn how to #GetFound Define your course of action Think Differently
  3. 3. What’s Happening in Illinois?
  4. 4. What’s Happening in Illinois? • May receive 2.5 oz. every 14 days • Restricted medical conditions • A person shall not drive under the influence of... • 18 year-olds can receive a medical marijuana certification • 22 cultivation centers (21 police districts, 1 floating, 2,500 ft. from a school) • 60 dispensaries (1,000 ft. from school)
  5. 5. Pre-Legislation Legislation in Process Post-Legislation
  6. 6. Your #1 Job Read the Legislation
  7. 7. What’s Happening in Illinois? 2.5 oz. every 14 days 183 joints OR 13 / day Restricted medical conditions chronic pain, headaches, eczema, dystonia A person shall not drive under the influence of... no testing mechanism, marijuana is the identified drug in 14% of fatal crashes 18 year olds can receive a medical marijuana certification may take marijuana legally but cannot drink 22 cultivation centers 60 dispensaries who will operate?
  8. 8. Pre-Legislation or In Progress ✦ Develop position paper ✦ Avoid the “medical benefit” question ✦ Review existing ordinances and legislation ✦ Build relationships with local policy-makers and develop media advocacy campaign ✦ Message, message, message via every channel ✦ Remember: Forced legislation vs. ballot measure ✦ Build perception of harm
  9. 9. Post-Legislation ✦ Continue messaging campaign ✦ Perception of harm: medicine vs. drug ✦ Identify how population will be affected ✦Draw geographic boundaries
  10. 10. Legislation Impacts Schools/Students Overexposure: Students could be under influence at school Recommend policy on school-day use Safety: Considerations for operation of heavy machinery (i.e. automobile, appliances, tools, etc.) Recommend policy prohibiting use of machinery Policy: Drug/Alcohol policies need to be consistent (i.e. athletic code vs. NHS vs. Code of Conduct vs. Drug-free workplace policy.) Recommend one, universal alcohol/drug policy and revised drug-free workplace policy
  11. 11. Legislation Impacts Community Life Smoke-Free Act: Does “medical marijuana” need to be added to existing smoke free act or local ordinances. Recommend review of smoke-free legislation Overexposure: People could be under influence in public “May not be used knowingly...” Recommend policy on public use OR public intoxication Drugged Driving: Marijuana is the identified drug in14% of all fatal car accidents. National Institute on Drug Abuse, 2010 Recommend messaging about drugged driving and enhanced enforcement
  12. 12. Legislation Impacts Community Life Dispensary Location: Will a cultivation center or dispensary attempt to operate in your community? Recommend working with City Council to adopt local zoning resolutions/ordinances to prohibit or control locations
  13. 13. “ LISTEN Think Differently
  14. 14. Prohibit “Evaluation Centers” THINK DIFFERENTLY... Prohibit Cash Only Medical Facilities Go through the Process Draw Geographic Boundaries
  15. 15. Apply for the License ...then don’t operate it.
  16. 16. #GetFound
  17. 17. Take a negative story insert yourself into it CHANGE THE STORY to make it your own
  18. 18. #MedicalMarijuana #MedicalMarijuanaIL @LEADLFLB LISTEN
  19. 19. SOCIAL MEDIA LOGIC MODEL Mission Why are we doing this? Goal Goal Goal What do we want to accomplish? Tactic Tactic Tactic Tactic Tactic Tactic How will we achieve our goals?
  20. 20. THANK YOU! Contact Me >>> ANDY DURAN aduran@leadingefforts.org LEAD & SPEAKUP! http://www.leadingefforts.org http://www.speakupcoalition.org f: fb.me/leadingefforts t: @LEADLFLB

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