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How you Deal with 2010 Internet ? (The essence of online marketing)
How you Deal with 2010 Internet ? (The essence of online marketing)
How you Deal with 2010 Internet ? (The essence of online marketing)
How you Deal with 2010 Internet ? (The essence of online marketing)
How you Deal with 2010 Internet ? (The essence of online marketing)
How you Deal with 2010 Internet ? (The essence of online marketing)
How you Deal with 2010 Internet ? (The essence of online marketing)
How you Deal with 2010 Internet ? (The essence of online marketing)
How you Deal with 2010 Internet ? (The essence of online marketing)
How you Deal with 2010 Internet ? (The essence of online marketing)
How you Deal with 2010 Internet ? (The essence of online marketing)
How you Deal with 2010 Internet ? (The essence of online marketing)
How you Deal with 2010 Internet ? (The essence of online marketing)
How you Deal with 2010 Internet ? (The essence of online marketing)
How you Deal with 2010 Internet ? (The essence of online marketing)
How you Deal with 2010 Internet ? (The essence of online marketing)
How you Deal with 2010 Internet ? (The essence of online marketing)
How you Deal with 2010 Internet ? (The essence of online marketing)
How you Deal with 2010 Internet ? (The essence of online marketing)
How you Deal with 2010 Internet ? (The essence of online marketing)
How you Deal with 2010 Internet ? (The essence of online marketing)
How you Deal with 2010 Internet ? (The essence of online marketing)
How you Deal with 2010 Internet ? (The essence of online marketing)
How you Deal with 2010 Internet ? (The essence of online marketing)
How you Deal with 2010 Internet ? (The essence of online marketing)
How you Deal with 2010 Internet ? (The essence of online marketing)
How you Deal with 2010 Internet ? (The essence of online marketing)
How you Deal with 2010 Internet ? (The essence of online marketing)
How you Deal with 2010 Internet ? (The essence of online marketing)
How you Deal with 2010 Internet ? (The essence of online marketing)
How you Deal with 2010 Internet ? (The essence of online marketing)
How you Deal with 2010 Internet ? (The essence of online marketing)
How you Deal with 2010 Internet ? (The essence of online marketing)
How you Deal with 2010 Internet ? (The essence of online marketing)
How you Deal with 2010 Internet ? (The essence of online marketing)
How you Deal with 2010 Internet ? (The essence of online marketing)
How you Deal with 2010 Internet ? (The essence of online marketing)
How you Deal with 2010 Internet ? (The essence of online marketing)
How you Deal with 2010 Internet ? (The essence of online marketing)
How you Deal with 2010 Internet ? (The essence of online marketing)
How you Deal with 2010 Internet ? (The essence of online marketing)
How you Deal with 2010 Internet ? (The essence of online marketing)
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How you Deal with 2010 Internet ? (The essence of online marketing)

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There are several facts that internet is HUGE in the world, especially in Indonesia. How Indonesian marketer deal with Internet ?

There are several facts that internet is HUGE in the world, especially in Indonesia. How Indonesian marketer deal with Internet ?

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  • 1. HOW<br />YOU<br />DEAL<br />WITH<br />INTERNET<br />Andrias Ekoyuono, 30 yrs old, GM Retail & Consumer Market - detikcom<br />
  • 2. Internet is BIG<br />
  • 3. Indonesia has 38 Million Internet Users<br />
  • 4. 500 million users worldwide<br />If Facebook were a country, it will be the 3rd most populated country in the world <br />
  • 5. 65 million tweets per day worldwide<br />About 5.6 million Indonesian users<br />
  • 6. 17 million unique visitors per month<br />Urban, professionals/entrepreuneurs, SES AB, male-female<br />
  • 7. 160 million cellphone subscribers in Indonesia<br />Mobile internet is HUGE, and growing very fast<br />
  • 8. Internet changes YOU<br />
  • 9. Let’s have a quick test<br />
  • 10. YM<br />
  • 11. IE<br />
  • 12. FB<br />
  • 13. BB<br />
  • 14. DL<br />
  • 15. People now has various source of informationcompare to 15 years before<br />
  • 16. Let’s draw PEMANDANGAN<br />
  • 17. Evolution of media role<br />Source: Synovate survey in 4 main cities<br />
  • 18. Urban Daily Life<br />
  • 19.
  • 20.
  • 21.
  • 22.
  • 23. 08.30 -17.30<br />
  • 24.
  • 25.
  • 26.
  • 27. Thinking Online Marketing ?<br />
  • 28.
  • 29. Branding<br />
  • 30. Sales<br />
  • 31. Define your ONLINE STRATEGY<br />
  • 32. Integrated - Online and Offline<br />
  • 33. So, How ?<br />
  • 34. Have a website !<br />Important for your : commercial market, capital market, talent market<br />
  • 35. 3 Important Things for Online Marketing<br />
  • 36. They search and find YOU !<br />Organic or using Google AdWords<br />
  • 37. Online Advertising<br />Choose the right media, suitable format, and budget<br />
  • 38. Social Media Basic Rules<br />#1 Listen, #2 Engage, #3 Measure<br />
  • 39. But, Bare in Mind<br />
  • 40. If your product Sucks, Online Marketing won’t help it<br />
  • 41. Andrias Ekoyuono<br />GM Retail & Consumer Market - detikcom<br />andrias@detik.com<br />@andrias98<br />http://andri.blogdetik.com<br />
  • 42. Subscribe      :  marketing-club-subscribe@yahoogroups.comTwitter       : @MarketerClubber.Facebook   : http://www.facebook.com/Marketing.Club.Indonesia?ref=ts<br />

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