15 Lessons from Ten Years in Transmedia Storytelling

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Andrea Phillips talks about a few things she's learned from her work in transmedia.

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  • 15 Lessons from Ten Years in Transmedia Storytelling

    1. 1. Some Stuff I’ve Learned15 Lessons from Ten Years of Transmedia Storytelling
    2. 2. The Beast
    3. 3. The Beast
    4. 4. The BeastThis stuff is awesome, you guys
    5. 5. The BeastThis stuff is awesome, you guysAn immersive component can makethe core narrative even better
    6. 6. The BeastThis stuff is awesome, you guysAn immersive component can makethe core narrative even betterAn interactive story can use alarger palette of emotions
    7. 7. Perplex City
    8. 8. Perplex City
    9. 9. Perplex CityThis stuff isn’t as much fun as it looks
    10. 10. Perplex CityThis stuff isn’t as much fun as it looks (It’s even more fun than that)
    11. 11. Perplex CityThis stuff isn’t as much fun as it looks (It’s even more fun than that)The longer one story goes, the harder it isfor new audience members to jump in
    12. 12. Perplex CityThis stuff isn’t as much fun as it looks (It’s even more fun than that)The longer one story goes, the harder it isfor new audience members to jump inFreelancers and contractors aren’t eligiblefor unemployment benefits
    13. 13. Routes
    14. 14. Routes
    15. 15. RoutesYou can use a blend of live/responsiveand predetermined content
    16. 16. RoutesYou can use a blend of live/responsiveand predetermined contentThe audience doesn’t care if it isn’tcompletely realistic
    17. 17. RoutesYou can use a blend of live/responsiveand predetermined contentThe audience doesn’t care if it isn’tcompletely realisticResponsive now, replayable later
    18. 18. 2012
    19. 19. 2012
    20. 20. 2012There are some... ethical concernsto transmedia storytelling
    21. 21. 2012There are some... ethical concernsto transmedia storytellingMore resources bring more limitations
    22. 22. America 2049
    23. 23. America 2049
    24. 24. America 2049You can create the feeling of a fragmentedtransmedia narrative in a single frame
    25. 25. America 2049You can create the feeling of a fragmentedtransmedia narrative in a single frameMake sure scope is in your contract
    26. 26. Floating City
    27. 27. Floating City
    28. 28. Floating CityThe fewer lawyers there are,the more fun you can have
    29. 29. Floating CityThe fewer lawyers there are,the more fun you can haveBudget doesn’t matter nearlyas much as passion does
    30. 30. About MeAndrea Phillips@andrhiaandrhia@gmail.comhttp://www.deusexmachinatio.com(or just andreaphillips.com)Buy my book! A Creator’s Guide to TransmediaStorytelling will be out in June 2012.

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