A Portfolio Approach to Innovation

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Innovation inside a large company can be difficult. However, the same approaches that have been effective in venture capital can be deployed internally.

Innovation inside a large company can be difficult. However, the same approaches that have been effective in venture capital can be deployed internally.

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  • 1. Portfolio Approach to Innovation Corporate Innovation Injection External M&A Internal OrganicInnovation Continuum • Recruiting and placing a small number of people to make a difference • Raises the ‘metabolic rate’ of the innovation culture TalentAccelerator • Solicit and screen applications for start up business ideas around this theme • Conduct intensive 4 month accelerator • Co-develop • Provide seed funding at the end Innovation Subsidiary • Ring-fencing a small acquired company • Dedicate their efforts to selling their product within the company • Has its own P&L and determines where they invest • Can eventually have external customers Internal Venture Fund • Allocating a small amount of money to act like a VC fund internally • Investment thesis linked to a strategic theme • Employ same principles as a venture fund Strategic Investing • Taking minority positions in external companies • Building partnerships inside the company Incubator • Provides an environment to test and learn • Provide sabbatical opportunities or build out internal ideas that need more work • Company has right of first refusal on results Whole company acquisitions Within operating divisions © CameoWorks, LLC 2013