Event Overview DIAMONDS   CAVIARDIAMONDS & CAVIAR   Cambridges Beaches Resort, Bermuda          January 13–15, 2012
DIAMONDS & CAVIAR                                                             Event OverviewGOALThe Goal of the “Diamonds ...
DIAMONDS & CAVIAR                                                           Event OverviewSIGNAGE AT EVENTSWe will offer o...
DIAMONDS & CAVIAR                                                       Event OverviewLocal CelebritiesLocal Socialite Sug...
DIAMONDS & CAVIAR                                                             Event OverviewSCHEDULE1-13-2012: Cocktail Re...
DIAMONDS & CAVIAR                                                                Event Overview    ●    Dinner Option 1 – ...
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Diamonds and Caviar Gala.Bermuda January 2011

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Diamonds and Caviar Gala.Bermuda January 2011

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Diamonds and Caviar Gala.Bermuda January 2011

  1. 1. Event Overview DIAMONDS CAVIARDIAMONDS & CAVIAR Cambridges Beaches Resort, Bermuda January 13–15, 2012
  2. 2. DIAMONDS & CAVIAR Event OverviewGOALThe Goal of the “Diamonds & Caviar” event is to raise money and awareness forSyncairly Yours, a non-profit organization that assists children, mothers and familieswho are impacted by premature childbirth. All elements of the event will be finalized byDecember 10, 2011.VENUESyncairly Yours has negotiated with Cambridge Beaches Resort to enjoy a 70/30 profit split onall proceeds from the weekend. In order for this event to be successful, the attendance goal is200 people.GRANT WRITERShannon (GA)PACKAGESWed - Sun or Thursday - Mon will be the same priceOptional Items to include with the packages: ● Golf ● Jet skis ● Island tours via air ● 30 min facial ● 30 min massageSPONSORSHIP PACKAGESThe sponsorship packages will brand Syncairly Yours with upscale products and service,increase revenue in exchange for providing the Sponsors with a viable way to exposetheir products to buyers in their target market.© SYNCAIRLY YOURS 2011 2
  3. 3. DIAMONDS & CAVIAR Event OverviewSIGNAGE AT EVENTSWe will offer our sponsors the ability to brand: ● Step & Repeat Backdrop – Sponsors will have the opportunity to have their logo on the Step and Repeat that will be seen in the background of photos taken by the press with celebrities. ● Logo on signage at the event ● Logo can be a part of the program ● Logo can be placed on items provided by the Sponsors that are provided to the guest in the swag bags/gift bags ● Logo on gift items provided by the Sponsors to the quest upon arrival and or you could have ● Television commercial spots – how many impressions can be provided? (impressions are the amount of times the commercial will air over a certain amount of time) ● Telethon – how many impressions can be provided? ● Title Sponsor – lead sponsor of the entire event ● Event Sponsor – sponsor a single event ● Table Sponsor – sponsor a table at the eventInformation needed to sell and structure sponsorship packagesPUBLICITYInternational Celebrity Suggestions: ● Michael Douglas & Catherine Zeta Jones ● Tyler Perry ● Monique ● Holy Robinson Pete ● Angelina Jolie & Brad Pitt© SYNCAIRLY YOURS 2011 3
  4. 4. DIAMONDS & CAVIAR Event OverviewLocal CelebritiesLocal Socialite Suggestions ● Committee of 40Local TV StationLocal PeriodicalsEVENTSWhat is the Run of Show? Run of Show is the written schedule of the unfolding things atthis event. How do we structure the events so that they flow and ● When will the doors open for dinner? ● Is it immediately following the Cocktail Reception? ● Will they be in close proximity to each other if they are immediately following each other? ● Will the cocktail menu compliment the dinner menu? ● Will there be a presentation by a member of the board of Syncairly Yours? If so, at what point will it take place in the events on the 13 th? ● What time does the auction begin? ● Will the items be on display at the Cocktail Reception for the guest to view and bid on? ● At what point in the evening will the items be presented to the guest to procure the items? ● What time will dinner be served? ● How many courses will be served and over what timeframe? ● What is the timeframe for dancing? ● When does the entertainment begin? It would be a good idea for the ballroom dancing to open the dance floor for dancing?© SYNCAIRLY YOURS 2011 4
  5. 5. DIAMONDS & CAVIAR Event OverviewSCHEDULE1-13-2012: Cocktail ReceptionPlease define the time, location and what type of welcome will be provided. A gift basket/bagalong with a detailed itinerary should be in each room for the guest upon arrival. What items,with details, will be in the basket/bag. The items should be branded with the Synclairly Yourslogo and should have relevance to the event.1-13-2012: Diamonds & Caviar GalaCost: $1000.00 per person no overnight stay $200.00 additional cost for an overnight stayCapacity: 200Sponsorships ● Stolichnaya Russian Vodka – please detail what they will provide ● Bristol Stokes Wine – please detail what they will provide ● Crisson Jeweller – please detail what they will provide ● Food (To Be Determined) ● Music (To Be Determined)Special Features  Entertainment - Ballroom Dance Performance  Photographer - Terrance Smith  Videographer - Please provide name and contact informationFood (menu selections will be chosen via the ticket)© SYNCAIRLY YOURS 2011 5
  6. 6. DIAMONDS & CAVIAR Event Overview ● Dinner Option 1 – please detail the menu options ● Dinner Option 2 – please detail the menu options ● Dinner Option 3 – please detail the menu optionsExtras  Wait Staff with “Syncairly Yours” Crest on vest - Please provide the names and positions of staff  Swag/Gift Bags - a complimentary gift bag of items provided by the sponsors.  Please define items that could be provided by the sponsorsMarketing UpsellVodka & Caviar table – Please define the additional charge and benefit to sit at this table. Thistable could be at no additional charge, but reserved for top dollar sponsors and celebrities.You could also have a table for each celebrity and call it the Douglas table or the Tyler table.Diamond AuctionPlease confirm the items that will be auctioned and the style of auction. For instance, will it bea silent auction? If so, how will it be conducted? Details are needed.1-14-2012: Vegan DinnerPlease define menu and purpose. What if there is a couple/group that has vegans andcarnivores? How will you entice the carnivores to attend the event and will the veganswant to attend the event alone?1-15-2012: BrunchThis event was added to provide a closing for the weekend. A farewell/send off© SYNCAIRLY YOURS 2011 6

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