State of-the-net

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State of-the-net

  1. 1. www.amas.ieState of the NetSeptember 2011www.amas.ie
  2. 2. www.amas.ieState of the Net issue 22, Autumn 2011Published by online consultancy AMAS,www.amas.ie in association with the IrishInternet Association (www.iia.ie)
  3. 3. www.amas.ieContents1. Where are you on planet Google?2. Broadband3. Internet use4. Privacy online5. Localisation6. Online cookies7. Email8. Online deals9. AMAS: what we do
  4. 4. www.amas.iePlanet GoogleSources:1 IAB Ireland/PwC Adspend study 20102 Ipsos MRBI study of SMEs, November 2010
  5. 5. www.amas.ieBroadbandSource: OECD, Communications Outlook 2011
  6. 6. www.amas.ieInternet useSource: European Commission,Digital Agenda for Europe, June2011
  7. 7. www.amas.iePrivacy onlineSource: Eurobarometer, June 2011
  8. 8. www.amas.ieLocalisation – user language preference onlineSource: Flash Eurobarometer, User Language Preferences Online,May 2011. (Data January 2011)
  9. 9. www.amas.ieOnline cookiesSource: AMAS survey, August 2011
  10. 10. www.amas.ieEmailSource: Newsweaver and Marketing Institute of Ireland,Email Marketing Insight 2011
  11. 11. www.amas.ieOnline dealsSource: Sift.ie
  12. 12. www.amas.ieAMAS: what we doAMAS is an internet consultancy with a simple goal – help our clients to exploit theinternet. Large corporates, government bodies and, increasingly, high potentialbusinesses retain us to develop and help implement internet strategies.We cut through the clutter and the complexity to allow our clients to capitalise onthe unlimited opportunities offered by the internet.Services:• Strategy• Research• User experience• Content• Training• Marketing• Project managementContact Aileen O’Toole, Managing Director on +353 1 6610499 or info@amas.ieFollow us:For digital research and insights, follow AMAS on Twitter@AMASinternet

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