@andrewgrill LondonCalling.mobi Engagement in the real world
 
Why are we here?
<ul><li>Marketing sets the expectation, marketing creates demand, marketing helps a consumer differentiate why one choice ...
4 rules
<ul><li>Listen </li></ul><ul><li>Learn </li></ul><ul><li>Engage </li></ul><ul><li>Integrate </li></ul>bit.ly/4rules
Listen Listen
 
Learn
Engage
Who do we engage with?
Just like in real life…
Integrate
 
@andrewgrill LondonCalling.mobi andrewgrill.com/contact
Upcoming SlideShare
Loading in...5
×

Andrew Grill Social Media 09 London

822
-1

Published on

Slides presented at Social Media 09 in London 12th November 2009. More info at http://socialmedia09.com

Published in: Business, Technology
1 Comment
3 Likes
Statistics
Notes
  • Watch the video of this presentation here


    Andrew Grill from Simon Grice on Vimeo.<br /><object type="application/x-shockwave-flash" data="http://vimeo.com/moogaloop.swf?clip_id=8384164&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=&amp;fullscreen=1" width="350" height="288"><param name="movie" value="http://vimeo.com/moogaloop.swf?clip_id=8384164&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=&amp;fullscreen=1"></param><embed src="http://vimeo.com/moogaloop.swf?clip_id=8384164&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=&amp;fullscreen=1" width="350" height="288" type="application/x-shockwave-flash"></embed></object>
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
No Downloads
Views
Total Views
822
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
7
Comments
1
Likes
3
Embeds 0
No embeds

No notes for slide

Andrew Grill Social Media 09 London

  1. 1. @andrewgrill LondonCalling.mobi Engagement in the real world
  2. 3. Why are we here?
  3. 4. <ul><li>Marketing sets the expectation, marketing creates demand, marketing helps a consumer differentiate why one choice is better than another choice. </li></ul><ul><li>Operations delivers. </li></ul><ul><li>Any gap between the two drives a conversation on the social Web. </li></ul>Dave Evans bit.ly/nublack
  4. 5. 4 rules
  5. 6. <ul><li>Listen </li></ul><ul><li>Learn </li></ul><ul><li>Engage </li></ul><ul><li>Integrate </li></ul>bit.ly/4rules
  6. 7. Listen Listen
  7. 9. Learn
  8. 10. Engage
  9. 11. Who do we engage with?
  10. 12. Just like in real life…
  11. 13. Integrate
  12. 15. @andrewgrill LondonCalling.mobi andrewgrill.com/contact
  1. A particular slide catching your eye?

    Clipping is a handy way to collect important slides you want to go back to later.

×