Smart social networking for graduate students

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Social media presentation delivered to graduate students and graduate studies staff at Missouri University of Science and Technology (Missouri S&T), Rolla, Mo., on Oct. 23, 2013.

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  • Hi Sir, Andrew!

    This is Epiphany M. Po, a communication student from Mindanao University of Science and Technology. I saw your downloaded presentations regarding Social Medias in Slideshare.com. And I was thinking that you might have some ideas regarding the Theoy of Media Dependency of Sandra Ball-Rokeach beacuse I was tasked to discuss about this certain theory but unfortunately, I can't barely understand this theory that assigned to me. I am wishing and hoping for you to help me in giving some of your viewpoint and insights to understand more about the theory of Media Dependency. Hoping for your immediate response! Thank you.

    Sincerely yours,
    Epiphany M. Po
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  • Sir Andrew:

    I can't reach you through your Facebook and Gmail accounts. Epiphanypo@gmail.com that is my gmail sir, and my facebook account is Epiphanypo01@yahoo.com.. I really need your help in giving some of your overview regarding the theory.. Thank you very much. I am hoping for your response.

    Epiphany
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  • Awesome presentation, I absolutely loved it! Great advice & well structured slides. I especially loved the donut slide at the beginning of the presentation. Fun fact: I'm from St. Louis, MO! Yay MO!
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  • Justin – I like to give a quiz and give away a prize to the highest and lowest scores. I can bring S&T ball caps to give away.How digitally connected are you?Give yourself 1 point for each answer:You own an iPod or other mp3 player.You own an iPhone or other type of smart phone.You have watched a video online at least once in the last 7 days.You have a personal Facebook account.You have a personal Twitter account.You have used Foursquare, Gowalla, Yelp or a similar location-based platform to “check in” somewhere in the past 7 days.You have a personal Instagram account.You have ever uploaded a video to an online site.You have ever uploaded a presentation on Slideshare.You have a GPS navigation system in your vehicle. (Garmin, TomTom, etc.).You own an iPad or other tablet device.You own a Kindle, Nook or other e-reader. You have a Google Plus account. You have a Spotify account. You have a Vine account. Bonus/tiebreakers:You know your Klout scoreYou have a MySpace accountYou used to have a MySpace account but deleted it 
  • Justin – I like to give a quiz and give away a prize to the highest and lowest scores. I can bring S&T ball caps to give away.How digitally connected are you?Give yourself 1 point for each answer:You own an iPod or other mp3 player.You own an iPhone or other type of smart phone.You have watched a video online at least once in the last 7 days.You have a personal Facebook account.You have a personal Twitter account.You have used Foursquare, Gowalla, Yelp or a similar location-based platform to “check in” somewhere in the past 7 days.You have a personal Instagram account.You have ever uploaded a video to an online site.You have ever uploaded a presentation on Slideshare.You have a GPS navigation system in your vehicle. (Garmin, TomTom, etc.).You own an iPad or other tablet device.You own a Kindle, Nook or other e-reader. You have a Google Plus account. You have a Spotify account. You have a Vine account. Bonus/tiebreakers:You know your Klout scoreYou have a MySpace accountYou used to have a MySpace account but deleted it 
  • Smart social networking for graduate students

    1. Smart social networking for graduate students Presented by: Andrew Careaga Director of Communications @MissouriSandT Oct. 23, 2013 #SmartSocialGrad Photo: Jason A. Howie, “Social Media Apps,” on Flickr
    2. www.slideshare.net/andrewcareaga
    3. A bit about me Director of Communications since 2004 At S&T since 1991 Journalism background Co-manage university’s social media presence • Twitter & Facebook <- mainly • YouTube, Flickr, blogs Blogger (Higher Ed Marketing – andrewcareaga.wordpress.com) Twitter fanatic (@andrewcareaga) Tweeting about: #highered #music #stlcards
    4. TODAY’S AGENDA: 1. The social media landscape 2. How social media can help you 3. How to practice smart social Live-tweeting? Use this hashtag: #SmartSocialGrad
    5. POP QUIZ What is your Digital IQ?
    6. “Social Media Explained,” by ChrisL_AK (Flickr); “Kettle Glazed Doughnuts,” by cellar_door_films (Flickr)
    7. A social media minute
    8. Source: Tunheim, March 2012)
    9. How grad students use social media % of grad students 0 10 20 30 40 Connect with other students with academic interests 39 Pose a question to peers 34 Share research information Use research recommended by peers 8 1 Source: ProQuest, “Undergraduate and Graduate Use of Social Media www.slideshare.net/proquest/undergraduate-and-graduate-student-use-of-social-media-whitepaper 50
    10. Source: Tribe HR/ TheUndercoverRecruiter. com
    11. How recruiters use social media % of recruiters who… 0 20 40 60 80 use/plan to use social networks for recruiting 92 are likely to look at social profiles have hired a candidate introduced via social media 100 86 73 Source: Tribe HR/TheUndercoverRecruiter.com
    12. HubSpot, 101 Awesome Marketing Quotes (www.hubspot.com/101-marketing-quotes/)
    13. For example:
    14. New opportunities for grad students • • • • • Professional networking, collaboration A support network Access info and research material Keep up with news relating to a field Build your online presence (“digital footprint”)
    15. Source: Tribe HR/ TheUndercoverRecruiter. com
    16. Networking, collaboration, support Connect with peers in your field Requires engagement How to get involved: • RTs (retweets) • @mentions • Hashtags # • Conversations • Twitter lists • Twitter chats
    17. #gradchat #jobhuntchat #medschool #mbachat #phdchat #pubhealth #highered #stemcareers #smallbizchat #edchat
    18. Relevant chat hashtags
    19. #gradstudentproblems
    20. Getting started: Who to follow? At Missouri S&T: • @MissouriSandT (of course!) • @SandTGradStudy (naturally!) • @SandTChancellor (best #highered leader on Twitter!) Elsewhere: • • • • • • • @chronicle @InsideHigherEd @TimesHigherEd @gradhacker @thesiswhisperer @researchwhisper @researchremix
    21. LinkedIn: Professional connections Photo: “LinkedIn Contacts,” Brett Farmiloe, Flickr
    22. 10 tips for LinkedIn success 1. 2. 3. 4. 5. Write your own headline Choose the right photo Use keywords Include relevant work experience Complete the summary
    23. 10 tips for LinkedIn success 6. Highlight publications, certifications 7. Get recommendations/endorsements 8. Claim your vanity URL 9. Adjust your public profile settings 10. Keep your profile up to date Via Maebellyne Ventura, “Set up a Killer LinkedIn Profile,” Aug. 6, 2013 (maebellyneventura.com/social-media-rules/setting-up-a-graduate-linked-in-profile/)
    24. The blogosphere • Because sometimes140 characters just isn’t enough • Build your network • Discuss/conduct your research • “Publish” • Integrate with other social media Photo: “blogosphere1,” by DaveBleasedale on Flickr
    25. Practice smart social Photo: “Best Group Costume Halloween 2009,” by nicadlr (Flickr)
    26. Don’t be this guy
    27. Or this guy
    28. IMPACT Source: Alan Stark, Flickr
    29. I M P A C T Identity Mom Rule Positivity Add Value Career Think Adapted from Fieldhouse Media
    30. House rule No. 1 Don’t be evil Photo: “Devil,” by elycefeliz on Flickr
    31. House rule No. 2 Don’t be dumb Photo: “Jester,” by Susan Averello on Flickr
    32. “What happens in Vegas stays in Vegas; what happens on Twitter stay on Google forever!” Jure Klepic Social media guy Image: “Google Logo,” by SEO on Flickr
    33. Missouri S&T’s social media guidelines: rol.la/smartsoc
    34. Thanks!

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