Your SlideShare is downloading. ×
CommunityNext: People not Pages
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×

Introducing the official SlideShare app

Stunning, full-screen experience for iPhone and Android

Text the download link to your phone

Standard text messaging rates apply

CommunityNext: People not Pages

2,925
views

Published on

Published in: Business, Art & Photos

0 Comments
3 Likes
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total Views
2,925
On Slideshare
0
From Embeds
0
Number of Embeds
5
Actions
Shares
0
Downloads
25
Comments
0
Likes
3
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. People not Pages: An overview of Ad Targeting
  • 2. Today’s talk 1. Targeting = $ 2. Does it work? 3. Social networks suck. (the publisher-centric view)
  • 3. Hi. I’m Andrew. My life in advertising: QuickTime™ and a TIFF (Uncompressed) decompressor are needed to see this picture. QuickTime™ and a TIFF (Uncompressed) decompressor are needed to see this picture.
  • 4. Revenue Science publisher clients
  • 5. Targeting = $
  • 6. Homepage = $$$ … and 13 other sections Tech = $$$$ Opinion = $ World = $