COMBINING GIGAPIXEL IMAGING TECHNOLOGY WITH CUSTOMIZED SOCIAL
MEDIA SOLUTIONS TO ENGAGE FANS BEYOND THE EVENT
Extending th...
CROWDZILLA extends the live experience by integrating custom photo-tagging
functionality and social engagement features in...
CAPTURING THE LIVE EXPERIENCE
WITH 7 BILLION PIXELS
CROWDZILLA’S web imaging
platform allows users to zoom-in
and explore ...
The custom photo-tagging software is directly integrated with the Twitter and Facebook
API allowing for fans to push conte...
SHARING THE EXCITEMENT
FIND
TAG SHARE
Explore via custom
navigation tools to
pinpoint your location
Tag yourself or a frie...
THE CROWDZILLA EXPERIENCE OPTIMIZES FAN
ENGAGEMENT BEYOND THE CURTAIN DRAW
04
83% OF SOCIAL NETWORK USERS SHARE CONTENT
THEY ARE PASSIONATE ABOUT
1 in 5 OF EVERY MINUTE
SPENT ONLINE IS SPENT ON
SOC...
As fans share photos, sponsors
receive brand exposure from
each post interaction
EVENT PRODUCERS/SPONSORS RECEIVE INVALUAB...
VALUE OPTIMIZATION THROUGH BRAND
INTEGRATION
SPONSORED SHARING MODULES TURN FANS
INTO BRAND ADVOCATES
Title, description and thumbnail image
of each user’s share post ...
04
SPONSORED TAGGING ICONS MAXIMIZE BRAND
EXPOSURE WITHIN THE APPLICATION
SIGHT, SOUND AND MOTION UNITS FURTHER
ENHANCE ENGAGEMENT
sponsor splash page
branded headers
embedded logos embedded video
8,612
new Facebook Fans acquired
600,000+
Branded Promotional Messaging Impressions
ORANGE MOBILE CASE STUDY
Rihanna Conce...
THE MOMENT
www. crowdzilla.net info@crowdzilla.net
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Crowdzilla marketing pack

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social engagement platform for producers of live events

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Crowdzilla marketing pack

  1. 1. COMBINING GIGAPIXEL IMAGING TECHNOLOGY WITH CUSTOMIZED SOCIAL MEDIA SOLUTIONS TO ENGAGE FANS BEYOND THE EVENT Extending the Live Moment to the Social Web
  2. 2. CROWDZILLA extends the live experience by integrating custom photo-tagging functionality and social engagement features into Gigapixel images captured during major events. Attendees relive, share and commemorate the event experience through multi-faceted interaction, truly immersing themselves in the event environment
  3. 3. CAPTURING THE LIVE EXPERIENCE WITH 7 BILLION PIXELS CROWDZILLA’S web imaging platform allows users to zoom-in and explore every corner of the stadium in incredible clarity The ultra high resolution image provides150 times the detail of a standard 6 Megapixel camera photo
  4. 4. The custom photo-tagging software is directly integrated with the Twitter and Facebook API allowing for fans to push content to their entire social network with a single click FIND SHARING THE EXCITEMENT TAG SHARE
  5. 5. SHARING THE EXCITEMENT FIND TAG SHARE Explore via custom navigation tools to pinpoint your location Tag yourself or a friend using your Facebook account – once tagged the fan’s name is embedded above their image Fans can post their image to their Facebook wall or share links to the app via Twitter or Email When friends click on the wall post the app automatically loads and zooms directly to the tagged fan
  6. 6. THE CROWDZILLA EXPERIENCE OPTIMIZES FAN ENGAGEMENT BEYOND THE CURTAIN DRAW
  7. 7. 04 83% OF SOCIAL NETWORK USERS SHARE CONTENT THEY ARE PASSIONATE ABOUT 1 in 5 OF EVERY MINUTE SPENT ONLINE IS SPENT ON SOCIAL MEDIA AVERAGE FACEBOOK USER HAS 130 FRIENDS FOR EVERY TAG 130+ SOCIAL IMPRESSIONS WILL BE GENERATED *Metrics based off 800MM Facebook user average friend data
  8. 8. As fans share photos, sponsors receive brand exposure from each post interaction EVENT PRODUCERS/SPONSORS RECEIVE INVALUABE EARNED MEDIA EXPOSURE THROUGHOUT THE SHARING PROCESS
  9. 9. VALUE OPTIMIZATION THROUGH BRAND INTEGRATION
  10. 10. SPONSORED SHARING MODULES TURN FANS INTO BRAND ADVOCATES Title, description and thumbnail image of each user’s share post can be customized with sponsor branding, promotional message/call to action and logos
  11. 11. 04 SPONSORED TAGGING ICONS MAXIMIZE BRAND EXPOSURE WITHIN THE APPLICATION
  12. 12. SIGHT, SOUND AND MOTION UNITS FURTHER ENHANCE ENGAGEMENT sponsor splash page branded headers embedded logos embedded video
  13. 13. 8,612 new Facebook Fans acquired 600,000+ Branded Promotional Messaging Impressions ORANGE MOBILE CASE STUDY Rihanna Concert Tel-Aviv, Israel Event Attendance: 15,500 GUINESS BOOK OF WORLD RECORDS “MOST TAGGED PHOTO ON FACEBOOK” WITH 4,613 TAGS 53,234 UNIQUE APP VIEWS 3.5x THE NUMBER OF EVENT ATTENDEES AVERAGE TIME SPENT ON SITE PER USER: APPX 4 MINUTES $1,179,844 in social media value acquired*
  14. 14. THE MOMENT www. crowdzilla.net info@crowdzilla.net

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