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Fashion & Internet - REVOLUTION!
 

Fashion & Internet - REVOLUTION!

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a presentation held by

a presentation held by
Michaela Amort
Claudia Rosa Lukas
Maria Ratzinger
Michaela Ambos
and Andreas Klinger
at the Vienna Barcamp Mai 2010 (#bcvie)

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    Fashion & Internet - REVOLUTION! Fashion & Internet - REVOLUTION! Presentation Transcript

    • Fashion & Internet Revolution !
    • michaela amort
    • claudia rosa lukas
    • michaela ambos
    • maria ratzinger
    • andreas klinger
    • Fashion Live
    • Burberry Prorsum. “3D” Show, London Fashion Week Autumn/Winter 2010/11, Februar 2010 Prorsum ist die exklusive high end Linie des britischen Traditionshauses Burberry, das seit ewig für DEN Trenchcoat sowie ein spezielles Karomuster berühmt ist. • Aufzeichnung unter http://live.burberry.com/
    • Marc Jacobs. Show, New York Fashion Week Fall/Winter 2010/11 • 1:1 Aufzeichnung des Livestreams auf der Website
    • Bernhard Willhelm. Präsentation, Paris Fashion Week Autumn/Winter 2010/11 • Replay unter http://www.bernhard-willhelm.com/
    • Fashion Startups
    • „it‘s like everybody is doing fashion now“ - Reeshma Sohoni CEO Seedcamp
    • Market Size Garmz targets a very attractive market * CAGR 2,6% CAGR 2,5% in bn ! World World Fashion E-Commerce is the 800 fastest growing segment 600 within the fashion industry 400 Europe and within E-Commerce: 200 USA Rest of 0 the world *** “I have purchased items on the internet in the past 3 months” 20 7 2 0 11 20 4 20 5 20 6 08 20 9 20 0 12 0 1 0 0 0 0 20 20 Books Fashion 81% ** CAGR 25,5% CAGR 22,7% DVD/Games Europe Europe Airline Tickets in bn ! CAGR 24,8% CAGR 13,6% Electronics 80 World World 2005 2007 70 Music 60 France 50 UK 0% 20% 40 Germany 30 USA Sources: 20 Tot a l 10 Rest * Data Monitor - Global Apparel Retail, 2008; Data Monitor – Apparel Retail in the United States, 2008 0 of the * * Data Monitor - Global Internet Retail, 2008; Data Monitor – Online Retail in Germany, 2008; Data Monitor – Online Retail in the United Kingdom, 2008; world 20 7 2 0 11 20 4 20 5 20 6 08 20 9 20 0 20 2 13 Data Monitor – Online Retail in France, 2008; 0 1 1 0 0 0 0 * * * Nielsen Netrating – Global Online Shopping Report, 2008 20 20 Garmz GmbH | Presentation | Prepared for INITS | April 2010 | 11
    • Marketplaces
    • etsy.com
    • dawanda.com
    • supermarkethq.com
    • marke-eigenbau.org
    • co-creation
    • shoesofprey.com
    • shoesofprey.com
    • laudividni.com
    • laudividni.com
    • youtailor.com
    • youtailor.com
    • discount communites
    • vente-privee.com
    • brands4friends.com
    • b2b
    • fits.me
    • worldonahangar.me
    • crowdsourcing / collab prod development
    • useabrand.com
    • Text ustrendy.com
    • exuve.com
    • today we use websites to communicate about products tomorrow we use websites to create products - collaborative product development.
    • garmz.com launch june 15th
    • garmz.com
    • Test runs start your own Garmz GmbH | Presentation | Prepared for INITS | April 2010 | 18 fashion label
    • Test runs if enough demand Garmz GmbH | Presentation | Prepared for INITS | April 2010 | 8 free market quality production
    • Test runs sold in the webshop at Garmz GmbH | Presentation | Prepared for INITS | April 2010 | 17 market prices