Factoring out system components – RAMP 2013

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Over time common parts of your infrastructure are factored out and provided as generalized services by specialized providers

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Factoring out system components – RAMP 2013

  1. 1. Factoring out system components Andreas Ehn <ehn@wrapp.com> @ehn RAMP | Budapest, Hungary | July 12, 2013
  2. 2. Overarching trends that vastly simplify starting a company • 1999, 2006, 2011, 2015 • The central theme is that commonalities are identified and factored out • ab+ac = a(b+c) • Same thing with code • And services, and infrastructure • Commoditization
  3. 3. 1999
  4. 4. 2006
  5. 5. 2011
  6. 6. 20112006 2007 2008 2009 2010 160 0 20 40 60 80 100 120 140 20142011 2012 2013 80 0 10 20 30 40 50 60 70
  7. 7. 2011
  8. 8. 2015 • Platforms getting more sophisticated, rising through the abstraction layers • What other pieces of infrastructure that we build ourselves now will move to the platforms?
  9. 9. Examples • Login and user management • CRM, retention, notifications • Social channels • Other growth mechanics • Deployment and operations
  10. 10. Thank you! Andreas Ehn <ehn@wrapp.com> @ehn Check out www.wrapp.com or get the app!

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