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FSA Store
 

FSA Store

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    FSA Store FSA Store Presentation Transcript

    • FSA Stores- Chris Kellen Andrea Nyhus, Sales Development Rep Andea@mobify.com Friday, February 7, 14
    • Agenda 1. 2. 3. 4. Experience to Win Working with Mobify 5. Friday, February 7, 14 Business Case Metrics Customer Spotlight Process and next steps
    • What is Mobify? Mobify helps businesses delight their users through fast, responsive websites. Technology / What is Mobify Friday, February 7, 14
    • What is Mobify? Mobify helps businesses delight their users through fast, responsive websites. Technology + Professional Services / What is Mobify Friday, February 7, 14
    • Thousands of developers and businesses use Mobify to optimize their websites for mobile / What is Mobify Friday, February 7, 14
    • Business Case Metrics Friday, February 7, 14
    • What You Can Expect Smartphone Tablet 100 - 200% 20 - 30% increase in revenue increase in revenue Due to: Due to: + 25 - 100% conversion + 10 - 25% conversion + 2 - 25% AOV + 2 - 20% AOV + 25 - 100% traffic + 5 - 10% traffic / Intro to Mobify Friday, February 7, 14
    • How Mobify Works 1. Start with your existing site’s content, images and resources. 2. Optimize your site’s style and layout for mobile devices. 3. Deliver a better, faster mobile web experience. / What is Mobify Friday, February 7, 14
    • Customer Spotlight Friday, February 7, 14
    • Customer Spotlight / Results month-over-month • • +55% increased sales +16% increased AOV Results year-over-year • • +391% increased sales +70% increased AOV / Customer Spotlight Friday, February 7, 14
    • Customer Spotlight / Results • • +20% increased AOV 40% faster on tablet devices than on desktop / Customer Spotlight Friday, February 7, 14
    • Customer Spotlight / Results • • Mobile ROI in 22 days Triple digit growth across smartphone and tablet revenues year-over-year • 25-30% faster on mobile devices than on desktop / Customer Spotlight Friday, February 7, 14
    • User Experience to Win Friday, February 7, 14
    • Complex Product Display Page Increased conversions and AOV • Optimized layout for complex page structures and product selections • • Size, feature and color pickers Related products / User Experience to Win Friday, February 7, 14
    • Fly-out Navigation Menu • Good for long or complex navigation structures • • • Mimics mobile app experience Never lose your page flow Permits multiple menus (one on each side) / User Experience to Win Friday, February 7, 14
    • Sticky Add-To-Cart • • • Keeps CTA above the fold Reduces barriers to conversion Encourages multi-item purchases / User Experience to Win Friday, February 7, 14
    • Guided Checkout • • • Reduces barriers to conversion Creates an engaging experience Encourages more form completions / User Experience to Win Friday, February 7, 14
    • Friday, February 7, 14
    • Time to Market • Launch in 8-12 weeks • See gains in engagement immediately / Working with Mobify Friday, February 7, 14
    • Mobile Expertise • • / Working with Mobify Friday, February 7, 14 Over 100 mobile websites built Flexible support packages
    • Easy Integration • Just like inserting a Google Analytics tag • Minimized risk, low overhead / Working with Mobify Friday, February 7, 14
    • Maintain Your Existing Workflow • Seamless integration with all third party platforms • Our technology partners include: / Working with Mobify Friday, February 7, 14
    • Process and Next Steps ✓ • • • • • • Friday, February 7, 14 Introduction to Mobify Business Overview Technology Introduction & Overview Discovery & Scoping Proposal Presentation Project Planning Kick Off