Getting Started With eBay


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This presentation is for a class I teach periodically at the library on the basics of getting started using eBay, especially highlighting things you should know before you create an account, and what to do once you get there. (updated 11/28/2007)

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Getting Started With eBay

  1. 1. Getting started with eBay Andrea Mercado Reference & Techie Librarian Reading Public Library
  2. 2. What is eBay? <ul><li>http:// </li></ul><ul><li>eBay is The World's Online Marketplace®, enabling trade on a local, national and international basis. With a diverse and passionate community of individuals and small businesses, eBay offers an online platform where millions of items are traded each day. </li></ul>
  3. 3. Step 1: Choose User ID <ul><li>Choose several before you register </li></ul><ul><li>Beware: the exact one you want may be taken </li></ul><ul><li>A combination of at least 2 letters and numbers </li></ul><ul><li>Use the “Check availability of User ID” button (on the registration form) </li></ul><ul><li>See site for User ID rules and restrictions: http:// </li></ul>
  4. 4. Step 2: Sign up <ul><li>Name, address and phone number </li></ul><ul><li>Date of birth, to 18+ years of age </li></ul><ul><li>Email address </li></ul><ul><ul><li>Must be an real address to activate your account! </li></ul></ul><ul><li>Guided tour of registration (best in IE): http:// </li></ul>
  5. 5. Step 3: Payment options <ul><li>PayPal: http:// </li></ul><ul><ul><li>Owned by eBay </li></ul></ul><ul><ul><li>Middleman to your bank account or credit card </li></ul></ul><ul><ul><li>Basic account is free </li></ul></ul><ul><ul><li>Learn to pay with PayPal: http:// </li></ul></ul><ul><li>Debit or Credit Card </li></ul><ul><ul><li>Directly through seller </li></ul></ul><ul><li>Personal checks, cashier's checks, or money orders </li></ul><ul><li>More information about payment options: http:// </li></ul>
  6. 6. Step 4: Learn to shop <ul><li>Option 1: Browsing </li></ul><ul><ul><li>Categories: home page or “Buy” button </li></ul></ul><ul><ul><li>Motors: all cars, all the time </li></ul></ul><ul><ul><li>Express: crème de la crème Sellers </li></ul></ul><ul><ul><li>Stores: run by a single Seller </li></ul></ul><ul><ul><li>More information on how to find: http:// </li></ul></ul>
  7. 7. Step 4: Learn to shop <ul><li>Option 2: Keyword searching </li></ul><ul><ul><li>Start with a few keywords: Nike sneakers 8.5 </li></ul></ul><ul><ul><li>Be specific: Nike sneakers , not just Nikes </li></ul></ul><ul><ul><li>Exact word or phrase: “Red Sox” </li></ul></ul><ul><ul><li>Truncate to include more: book* </li></ul></ul><ul><ul><li>Search must include: sneakers +Nike </li></ul></ul><ul><ul><li>Search should not include: sneakers –Reebok </li></ul></ul><ul><ul><li>More information about searching: </li></ul></ul>
  8. 8. Auction transactions <ul><li>Require you to be the highest bidder to win. </li></ul><ul><ul><li>Auction-like Listings : These include Reserve Price Auctions and Private Auctions. </li></ul></ul><ul><ul><li>Second Chance Offer : Under certain circumstances, the seller can offer the item to a bidder other than the auction's winner. </li></ul></ul><ul><ul><li>Multiple Item Auction : a.k.a. “dutch” auctions; Listing that offers two or more identical items. </li></ul></ul><ul><ul><li>Specialty Sites : eBay Live Auction and eBay Motors. </li></ul></ul><ul><ul><li>More informationg about eBay auctions : http:// </li></ul></ul>
  9. 9. Fixed price transactions <ul><li>Let you buy without bidding. </li></ul><ul><ul><li>Buy It Now: Allows a buyer to get the item right away without waiting for an online auction to end. </li></ul></ul><ul><ul><li>Best Offer: Buyers can suggest a price they are willing to pay for that item (kinda like </li></ul></ul><ul><ul><li>Specialty Sites: by eBay and eBay Stores. </li></ul></ul><ul><ul><li>More informationg about eBay auctions: http:// </li></ul></ul>
  10. 10. Advertisement transactions <ul><li>Connect buyers with sellers. </li></ul><ul><ul><li>The Want It Now : buyers can tell sellers exactly what they want to buy. http:// </li></ul></ul>
  11. 11. Elements of an Auction <ul><li>Item name </li></ul><ul><li>Item number </li></ul><ul><li>Starting bid </li></ul><ul><li>Current bid </li></ul><ul><li>End time </li></ul><ul><li>Shipping information </li></ul><ul><li>“ Meet the Seller” </li></ul><ul><li>Links to Seller Feedback </li></ul><ul><li>Description </li></ul><ul><li>Photos (optional, but a HUGE plus) </li></ul><ul><li>Payment methods </li></ul><ul><li>Bidding box </li></ul>
  12. 12. Assess a seller before bidding <ul><li>Does the seller have experience selling, or is the seller new? Check their start status: </li></ul><ul><li>Does the seller have negative feedback? Why? Was the problem fixed? </li></ul><ul><li>Is the listing detailed? Does it include all information and photos? </li></ul><ul><li>If you ask a question about an item, does the seller reply promptly and clearly? </li></ul><ul><li>Is the item really, really cheap, but the shipping is very expensive? http:// </li></ul>
  13. 13. How bidding works <ul><li>Bidding is *serious* </li></ul><ul><li>Click on the “Place a Bid” button </li></ul><ul><li>Pay attention to bid increments before you place a bid </li></ul><ul><li>Highest bidder vs. Outbid </li></ul><ul><li>Bidding again </li></ul><ul><li>Strategies vary </li></ul><ul><li>Guided audio tour on how to bid and buy: http:// </li></ul>
  14. 14. Paying for your item <ul><li>Check payment options before you bid </li></ul><ul><li>Don’t wait until you win to set up your payment options </li></ul><ul><li>The seller will contact you when the auction is over </li></ul><ul><li>Make sure you figure in shipping and handling costs </li></ul><ul><li>More information about paying for items: http:// </li></ul>
  15. 15. Feedback <ul><li>Good buyers and sellers leave feedback </li></ul><ul><li>Feedback is *permanent* </li></ul><ul><li>Wait until you receive your item </li></ul><ul><li>Avoid feedback wars: try to resolve disputes directly </li></ul><ul><li>More information on feedback: http:// </li></ul>
  16. 16. Selling on eBay <ul><li>Try buying first </li></ul><ul><li>You’ll definitely need: </li></ul><ul><ul><li>Account </li></ul></ul><ul><ul><li>Digital camera </li></ul></ul><ul><ul><li>Photo hosting </li></ul></ul><ul><ul><li>PayPal account </li></ul></ul><ul><ul><li>Credit Card on file (free) or ID Verification ($5) </li></ul></ul><ul><li>eBay Selling overview: http:// </li></ul>
  17. 17. Seller’s fees <ul><li>Insertion fees : depends on starting or reserve price </li></ul><ul><li>Final value fees : depends on ending price of auction </li></ul><ul><li>Optional feature fees : reserve auctions, Buy It Now, listing upgrades, picture services, seller tools. </li></ul><ul><li>Specialty services : specific list of fees. </li></ul><ul><li>More information about fees: http:// </li></ul>
  18. 18. Being a good seller <ul><li>Complete, detailed, clear listings with photos </li></ul><ul><li>Fair shipping prices </li></ul><ul><li>Answer inquiries promptly </li></ul><ul><li>Leave seller feedback for buyers </li></ul><ul><li>Resolve disputes through eBay seller channels </li></ul><ul><li>Guide to Seller Resources: http:// </li></ul>
  19. 19. eBay Reference Sources <ul><li>New to eBay: </li></ul><ul><li>Tips for New Users: http:// </li></ul><ul><li>eBay Help: </li></ul><ul><li>eBay Glossary of Terms: </li></ul><ul><li>eBay Acronyms: </li></ul><ul><li>eBay Chat Workshops http:// </li></ul>
  20. 20. Useful Books <ul><li>eBay : Top 100 Simplified Tips & Tricks by Julia Wilkinson (2006). </li></ul><ul><li>Don't get burned on eBay by Shauna Wright (2006) NEW 381.17 WRI </li></ul><ul><li>Letters to eBay : hilarious auctions, crazy emails, and bongos for grandma by Art Farkas (2007) BESTSELLER DISPLAY </li></ul><ul><li>The Official eBay Bible by Jim “Griff” Griffith (2005) 381.17 GRI </li></ul><ul><li>Selling beyond eBay : foolproof ways to reach more customers and make big money on rival online marketplaces by Greg Holden (2006) 658.87 HOL </li></ul>