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Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
Dr. © - How I learned to stop worrying and love fair-use licenses
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Dr. © - How I learned to stop worrying and love fair-use licenses

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  • 1. DR. COPYRIGHT or... How I stopped Worrying and Love Fair-Use Licenses André Luís http://id.andr3.net @andr3 § me@andr3.net attribution 3.0 Friday, November 12, 2010
  • 2. who am i? Friday, November 12, 2010
  • 3. “Hello, my name is André Luís and I’m a web nerd.” who am i? “Hello, my name is André Luís and I’m a web nerd.” Friday, November 12, 2010
  • 4. who am i? I got this thing for sticking my finger in pointy monuments... Friday, November 12, 2010
  • 5. who am i? I work at sapo.pt’s Quality Assurance & Usability Department. Friday, November 12, 2010
  • 6. who am i? Disclaimer: I’m not a lawyer... Friday, November 12, 2010
  • 7. So... Friday, November 12, 2010
  • 8. why are we here? Friday, November 12, 2010
  • 9. consumers why are we here? Friday, November 12, 2010
  • 10. consumers producers why are we here? Friday, November 12, 2010
  • 11. consumers producers ? why are we here? Friday, November 12, 2010
  • 12. How to consumers copyrighted content. How to producecopyrighted content. consumers producers why are we here? Friday, November 12, 2010
  • 13. How to consumers copyrighted content. How to producecopyrighted content. consumers producers remixers why are we here? Friday, November 12, 2010
  • 14. SO, what is “Copyright”? Friday, November 12, 2010
  • 15. SO, what is “Copyright”? As an author and creator of an original work you have an exclusive set of rights over that work. You decide how it can be copied. Friday, November 12, 2010
  • 16. SO, what is “Copyright”? All rights reserved Only by your explicit permission. Some rights reserved Implicit permission, if used under certain conditions. No rights reserved Anything is allowed. Friday, November 12, 2010
  • 17. SO, what is “Copyright”? Copyright does not protect ideas. Only their expression. Friday, November 12, 2010
  • 18. SO, what is “Copyright”? Expiration birth publication + 70 years death + 70 years Portugal unpublished death 2030 2100 Friday, November 12, 2010
  • 19. SO, what is “Copyright”? Expiration publication + 70 years death + 70 years Portugal 2010 2080 published birth death Friday, November 12, 2010
  • 20. SO, what is “Copyright”? Expiration publication + 70 years 95 years! 1928 USA 2023birth death death + 70 years 1998 Friday, November 12, 2010
  • 21. SO, what is “Copyright”? Expiration publication + 70 years 95 years! 1928 USA 2023birth death death + 70 years Sonny Bono Copyright Extension Act (1998) 1998 Friday, November 12, 2010
  • 22. SO, what is “Copyright”? Expiration publication + 70 years 95 years! 1928 USA 2023birth death death + 70 years Sonny Bono Copyright Extension Act (1998) 1998 Copyright Term and the Public Domain in the United States (Cornell Univ.) http://copyright.cornell.edu/resources/publicdomain.cfm http://6nom.sl.pt Friday, November 12, 2010
  • 23. SO, what is “Copyright”? Validity ✦ Copyright laws vary from country to country. ✦ In 20 countries, you still have to include a copyright notice. ✦ After 1989 in the USA, a copyright notice is optional. ✦ The same work may have different copyright terms (depending on the country). http://en.wikipedia.org/wiki/List_of_countries'_copyright_length http://6mu2.sl.pt Friday, November 12, 2010
  • 24. Why do we need copyrights? Friday, November 12, 2010
  • 25. drivenbyboredom http://6ohv.sl.pt Friday, November 12, 2010
  • 26. Why do we need copyrights? Royalties Copyright royalties depend on the nature of the work. Book authors may or may not sell the copyright to publishers. If not, they receive some percentage (royalties) of the book sales. Music has its own rules. An author may earn: ✦ royalties from “print rights” (sheet music); ✦ mechanical royalties (cd’s, tapes, etc.); ✦ performance royalties(performances by bands & artists); ✦ synch royalties (movies, ads, etc.). Must be registered with the Copyright authority to be protected from infringed use. ✦ Portugal: SPA (www.spa.pt). ✦ USA: Copyright office (copyright.gov). ✦ UK: (copyrightservice.co.uk for example). Friday, November 12, 2010
  • 27. Why do we need copyrights? You find a song or photo you want to use. There’s no indication of license, so you assume it’s copyrighted, thus “All rights reserved”. You contact the owner and ask if you can use it. “Yes, as long as you pay me a bazillion dollars!” Example Friday, November 12, 2010
  • 28. How to deal with infringement? Friday, November 12, 2010
  • 29. How to deal with infringement? People will violate your copyright. Friday, November 12, 2010
  • 30. How to deal with infringement? People will violate your copyright. Friday, November 12, 2010
  • 31. How to deal with infringement? People will violate your copyright. “Ifasmall percentageofone's copyrightget's leakedaway, well... tough,  frankly.” Friday, November 12, 2010
  • 32. How to deal with infringement? People will violate your copyright. “Ifasmall percentageofone's copyrightget's leakedaway, well... tough,  frankly.” Stephen Fryin http://www.youtube.com/watch?v=l4nj0a9rgzA http://6n1r.sl.pt Friday, November 12, 2010
  • 33. How to deal with infringement? Contact the infringer. Always. If you can solve the issue here, you’ve saved yourself time and money. Seek legal advice from a specialist. Find an attorney who works with copyright in your area and doesn’t take you an arm and a leg. ;-) Take the case to a civil court. 1 2 3 Friday, November 12, 2010
  • 34. How to deal with infringement? Or... Get creative! ;-) Friday, November 12, 2010
  • 35. Get creative tip: Wall of Shame http://timvandamme.com http://6nqa .sl.pt Friday, November 12, 2010
  • 36. Get creative tip: Wall of Shame http://timvandamme.com http://6nqa .sl.pt Friday, November 12, 2010
  • 37. Get creative tip: Wall of Shame http://timvandamme.com http://6nqa .sl.pt Friday, November 12, 2010
  • 38. Get creative tip: Wall of Shame http://timvandamme.com http://6nqa .sl.pt Friday, November 12, 2010
  • 39. Get creative tip: Wall of Shame http://timvandamme.com http://6nqa .sl.pt Friday, November 12, 2010
  • 40. Get creative tip: Wall of Shame http://timvandamme.com http://6nqa .sl.pt Friday, November 12, 2010
  • 41. Get creative tip: Charge them Friday, November 12, 2010
  • 42. Get creative tip: Charge them Dear Independent, I notice you're using one of my images without any acknowledgement (or permission) on your website, the link is as follows, www.independent.co.uk/news/uk/ home-news/snow- in-the-uk-se... The image is on my Flickr site at the following address and is marked as ©All rights reserved. flickr.com/photos/petezab/4243266763/ I'm assuming this is an oversight; I am quite happy for you to use my image but this is, naturally, subject to the appropriate payment rate. I look forward to your response in due course. Friday, November 12, 2010
  • 43. Which license should I use? Friday, November 12, 2010
  • 44. Which license should I use? You are the master of your work... You decide. But try not to be overprotective. Friday, November 12, 2010
  • 45. Which license should I use? © All rights reserved. Public domain. more restrictive no restrictionsSome rights reserved. (e.g. creative commons, GPL, etc.) Friday, November 12, 2010
  • 46. Which license should I use? © All rights reserved. Default for all original works. All copies by other parties must be explicitly authorized by the owner, preferably by writing. Some countries (USA) include a set of fair-uses that allow usage of excerpts without any authorization. E.g.: commentary, criticism, news reporting, etc. Friday, November 12, 2010
  • 47. Friday, November 12, 2010
  • 48. Copyright © 2010 Mannie Garcia / Associated Press. Used without permission. Friday, November 12, 2010
  • 49. Copyright © 2010 Mannie Garcia / Associated Press. Used without permission. Shepard Fairey Friday, November 12, 2010
  • 50. threadless! http://6oil.sl.pt Copyright © 2010 Threadless! inc. Used with permission. Friday, November 12, 2010
  • 51. Public Domain Noone/everyone owns the work. Not covered by intellectual property. Allows derivatives. Can’t be claimed or charged. Suitable for government documentation. Works turn to Public Domain when copyright expire. Bliss. Which license should I use? Friday, November 12, 2010
  • 52. Public Domain Noone/everyone owns the work. Not covered by intellectual property. Allows derivatives. Can’t be claimed or charged. Suitable for government documentation. Works turn to Public Domain when copyright expire. Bliss. Which license should I use? Friday, November 12, 2010
  • 53. Some rights reserved. Licenses define a set of conditions you have to follow to copy the work. Does not require an explicit authorization. Conditions might be: ✦ No commercial use allowed; ✦ Must always acknowledge/attribute to the owner; ✦ Whatever you do with the work, must be made available under similar license (copyleft); ✦ Can’t create derivative works. Which license should I use? Friday, November 12, 2010
  • 54. Friday, November 12, 2010
  • 55. Which license should I use? Creative Commons by Attribution Must include attribution somewhere. nc noncommercial Can’t be used commercially, used to make profit. sa share-alike Must be available through a similar license. Copyleft. nd no derivative works Doesn’t allow creating derivative works. Friday, November 12, 2010
  • 56. Which license should I use? Creative Commons by Attribution Must include attribution somewhere. nc noncommercial Can’t be used commercially, used to make profit. sa share-alike Must be available through a similar license. Copyleft. nd no derivative works Doesn’t allow creating derivative works. You can mix these and come up with a tailored license for your content. Friday, November 12, 2010
  • 57. Which license should I use? Creative Commons Best of all... it’s searchable! http://search.creativecommons.org http://6nt9.sl.pt Friday, November 12, 2010
  • 58. Creative Commons So, make it findable with rel-license. Which license should I use? <arel=“license” href=“http://creativecommons.org/licenses/by-nc/3.0/”> thisislicensedundercc-by-nc3.0 </a> Friday, November 12, 2010
  • 59. Creative Commons So, make it findable with rel-license. Which license should I use? <arel=“license” href=“http://creativecommons.org/licenses/by-nc/3.0/”> thisislicensedundercc-by-nc3.0 </a> off topic Google Rich Snippets testing tool http://www.google.com/webmasters/tools/richsnippets http://6oic.sl.pt Friday, November 12, 2010
  • 60. Creative Commons Which license should I use? adactio http://6og9.sl.pt Friday, November 12, 2010
  • 61. Creative Commons Which license should I use? Iron Man andme http://adactio.com/journal/1530/ http://6ntd.sl.ptadactio http://6og9.sl.pt Friday, November 12, 2010
  • 62. Software licenses (overview) Proprietary software Free & Opensource software Ownership is transferred to end-user. Copyright remains with the original copyright holder. End-user doesn’t have to accept license. User must accept and respect conditions if he/she wants to benefit from additional rights (besides usage). Copyleft: derived works must be licensed similarly. Publisher allows a certain usage (EULA). Ownership remains with publisher. End-users must accept the licenses to even use it. Which license should I use? Friday, November 12, 2010
  • 63. Software licenses (overview) Proprietary software Free & Opensource software Which license should I use? GPLv3 (copyleft & restrictive) MIT (permissive & compatible with GPL) BSD (permissive & compatible with GPL) Each copy must include (or give access) to its source code + license must not be changed or removed, always GPL. Cannot be used in proprietary software. Do whatever you want, just don’t say you did all the work or sue previous authors. You are free to distribute and/or adapt, but the license must always be included. Friday, November 12, 2010
  • 64. Software licenses (overview) Proprietary software Free & Opensource software Which license should I use? GPLv3 (copyleft & restrictive) MIT (permissive & compatible with GPL) BSD (permissive & compatible with GPL) Each copy must include (or give access) to its source code + license must not be changed or removed, always GPL. Cannot be used in proprietary software. Do whatever you want, just don’t say you did all the work or sue previous authors. You are free to distribute and/or adapt, but the license must always be included. Furtherreading http://www.gnu.org/licenses/license-list.html http://6px5.sl.pt Friday, November 12, 2010
  • 65. Copyright on the web Friday, November 12, 2010
  • 66. copyright on the web Why do you share your works online? articles, essays, photos, videos, music, interviews, etc. Friday, November 12, 2010
  • 67. Johnny Leedemos Wii Remotehacks at http://www.ted.com/talks/lang/eng/johnny_lee_demos_wii_remote_hacks.html http://6pam.sl.pt cbnd Friday, November 12, 2010
  • 68. Johnny Leedemos Wii Remotehacks at http://www.ted.com/talks/lang/eng/johnny_lee_demos_wii_remote_hacks.html http://6pam.sl.pt cbnd Friday, November 12, 2010
  • 69. copyright on the web On the web, we create our very own art galleries. Friday, November 12, 2010
  • 70. copyright on the web On the web, we create our very own art galleries. Friday, November 12, 2010
  • 71. copyright on the web Anything that hits the browser is “stealable”. Friday, November 12, 2010
  • 72. copyright on the web Anything that hits the browser is “stealable”. http://www.john-howe.com http://6ptj.sl.pt Friday, November 12, 2010
  • 73. copyright on the web People resort to desperate measures: watermarking. Friday, November 12, 2010
  • 74. copyright on the web People resort to desperate measures: watermarking. Friday, November 12, 2010
  • 75. copyright on the web People resort to desperate measures: watermarking. fake Photounder cc-by-nc http://www.flickr.com/photos/andr3/5086257680/ http://6ok6.sl.pt Friday, November 12, 2010
  • 76. copyright on the web People resort to desperate measures: signature. Friday, November 12, 2010
  • 77. copyright on the web People resort to desperate measures: signature. André Luís Friday, November 12, 2010
  • 78. copyright on the web People resort to desperate measures: signature. André Luís Photounder cc-by-nc http://www.flickr.com/photos/andr3/5086259662/ http://6p8g.sl.pt fake Friday, November 12, 2010
  • 79. some closing thoughts Friday, November 12, 2010
  • 80. Re-use & attribution is the best thing that can happen to your work (apart from being sold). Why stop re-use altogether because of the non-attributors? If you have a problem with someone making a profit out of your work, use a non-commercial license. They can still ask for your permission. If you want to make a name for yourself, artistic-wise, here’s a tip: ✦ Don’t publish all your good stuff on the web. ✦ Leave something for the art galleries. ✦ But what you do publish on the web, promote re-use, remix with attribution. some closing thoughts Friday, November 12, 2010
  • 81. Some role models to follow. some closing thoughts Friday, November 12, 2010
  • 82. Some role models to follow. some closing thoughts http://www.flickr.com/photos/pedromourapinheiro Friday, November 12, 2010
  • 83. http://diariodarepublica.fotos.sapo.pt/ ou http://kameraphoto.sapo.pt Friday, November 12, 2010
  • 84. http://www.flickr.com/photos/biblarte/ Friday, November 12, 2010
  • 85. http://www.sqlite.org/copyright.html Friday, November 12, 2010
  • 86. your turn. questions or stories? Friday, November 12, 2010
  • 87. André Luís http://id.andr3.net @andr3 § me@andr3.net THE END attribution 3.0 Downloadthis presentation (PDF) http://talks.andr3.net/2010/codebits/copyright.pdf http://6pxr.sl.pt Downloadthis presentation (.key) http://talks.andr3.net/2010/codebits/copyright.key http://6pxt.sl.pt Friday, November 12, 2010

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